American University
Associate Director, Family Engagement
American University, Washington, District of Columbia, us, 20022
Associate Director, Family Engagement – American University
American University is a student-centered research institution located in Washington, DC, with highly-ranked schools and colleges, internationally-renowned faculty, and a reputation for creating meaningful change in the world.
Department : New Students & Family Programs
Time Type : Full time
Job Type : Regular
FLSA Status : Exempt
Work Modality : Hybrid 01 (On Campus 3-4 Days/Week)
Union : Excluded
Summary As part of the New Student and Family Programs team, the Associate Director for Family Engagement plays a critical role in focusing on the needs of families throughout their experience with AU. The Associate Director develops and provides resources, services, and programs for family members of undergraduate students that promote successful student transitions, retention, and success. The role engages families as partners, requiring effective collaboration, program management, case management and strategic communication. Family Engagement work is supported by a dedicated budget (>$500,000) and serves over 2,000 students and 15,000+ families each year.
Essential Functions
Family Program Development and Administration
Coordinate day-to-day operations for family-focused orientation and transition activities and programs. In collaboration with the New Student and Family Programs team, develop orientation resources and programming for families, including summer, fall, and spring sessions for first‑year and transfer students, New Student Orientation/All American/Winter Welcome Week activities, Family Weekend, and Commencement.
Produce a planned series of webinars/virtual events (10‑14) throughout the year to help families recognize and support the developmental and seasonal needs of students. Collaborate with campus partners to foster a university‑wide culture that anticipates and addresses family needs and welcomes family engagement in appropriate ways that best support students and the institution.
Analyze data from program evaluations and make recommendations to the Director for program improvement.
Case Management: Serve as the central point of contact for family inquiries and case management needs. Provide timely and accurate responses, referrals and follow-up in ways that cultivate partnerships with families in supporting students. Coordinate efforts with the Office of Dean of Students, Housing and Residence Life, Center for Student Belonging, Center for Student Involvement, and other offices to evaluate student needs and implement corrective interventions, submitting CARE reports on behalf of families as appropriate.
Maintain a case management software system to log and track cases and ensure high-quality customer service. Provide regular and timely reports on trends and offer informed recommendations for action.
Communications: Execute a communications plan to serve families of undergraduate students that includes web and hard‑copy publications, including producing a family calendar each year. Develop and curate “just in time” content that anticipates and meets family needs such as preparing for transitions, managing key dates and deadlines, identifying support services, and celebrating milestones. Leverage tools to share time‑sensitive or critical updates and generate engaging content for social media.
Develop a family volunteer program to support peer‑to‑peer engagement, assist with family events, and equip family members to serve as ambassadors for the university. Create appropriate roles, select, train and acknowledge volunteers. Collaborate with Parent and Family Philanthropy to engage the Parent Leadership Council. This position may supervise student staff, including graduate assistants and interns.
Coordinate with other Student Affairs and University departments, and external organizations to conceive, develop, and execute initiatives and programs for families. Establish and maintain collaborative working relationships with offices on campus to promote student engagement, success and retention. Support major division and university‑wide programs such as Commencement, Family Weekend, Summer Send‑Offs, Move‑In, New Student Orientation, Family and Supporter Orientation, Student Achievement Awards and Eagles at Night.
Serve on selected Student Affairs and university‑wide committees and workgroups at the direction of the Director, New Student and Family Programs.
Supervisory Responsibility
This position shares in the supervision of student workers, including graduate assistants.
Competencies
Serving Customers
Prioritizing and Organizing
Acquiring and Analyzing Information
Supporting Coworkers
Championing Customer Needs
Developing Plans
Position Type / Expected Hours Of Work
Full Time
35 hours per week. Staff may work an adjusted schedule as needed, including late nights and weekends.
Salary Range
$70,450 – $72,500 annually.
Required Education And Experience
Bachelor's degree or equivalent.
4 – 6 years of relevant experience.
Preferred Education And Experience
Master's degree.
Travel Required
Some travel may be required for off‑campus programs such as Summer Send‑Offs.
Additional Eligibility Qualifications
Inclusive Excellence: Ability to welcome, value, and affirm individuals of all identities and experiences; commitment to ensuring they are understood, appreciated, and fully included in the university community.
Discretion, Tact and Diplomacy: Ability to exercise discretion, tact and diplomacy while interacting with students, faculty, university staff, management, internship employers and other stakeholders on confidential and/or sensitive matters.
Advanced Communication: Ability to express oneself clearly and concisely, using language with precision; constructing logical arguments; accurate note taking, editing and summarizing; and writing reports or correspondence free of spelling and grammatical errors; ability to engage in active and empathetic listening and communicate with a service‑minded orientation.
Thoroughness in Reviewing Work: Ability to review one’s own and others’ work and information to ensure completeness and accuracy; carefully prepare for meetings and presentations; organize information or materials for others; follow up with others to ensure that agreements and commitments have been fulfilled;
Student Services Skills: Ability to serve as a bridge to services, intervene and/or advocate on students’ behalf with offices across campus to support needs, drive engagement and empower students to achieve their goals.
Diagnostic Information Gathering: Ability to seek out relevant people to obtain information; probe skillfully to get at the facts when others are reluctant to disclose the full details; ask clarifying questions; and gain a complete and accurate picture by checking multiple sources.
Standard Office Software: Skill using email, word processing, spreadsheet/data analysis and presentation development software applications such as Microsoft Outlook, Word, Excel, and PowerPoint while preparing briefings, reports, and presentations.
Experience working with college students, with a demonstrated ability to build rapport and effectively relate to students, parents, families, and members of the public in a variety of contexts, including advising, program coordination, and event facilitation.
Proven experience in planning and leading interactive online events, such as webinars, information sessions, and virtual engagement opportunities (e.g., via Zoom or similar platforms), including managing logistics, coordinating presenters, and facilitating audience participation to ensure an engaging and accessible experience.
Comprehensive understanding of college student development theory and student transition issues, with demonstrated ability to apply this knowledge in designing, implementing, and assessing programs, services, and communications that foster student learning, belonging, and success throughout the college experience.
Other Duties
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
Benefits AU offers a competitive benefits package including a 200% matching retirement plan, tuition benefits for full‑time staff and their families, several leadership development certificates, and has been recognized by the American Heart Association as a fit‑friendly worksite.
Learn about American University’s unique benefit options.
Other Details
Hiring offers for this position are contingent on successful completion of a background check.
Employees in staff positions at American University must deliver their services to the university from either the District of Columbia, Maryland, or Virginia, or perform work on‑site at the university.
American University is an E‑Verify employer.
Current American University Employees American University current employees must apply through their employee Workday account. If you are a current employee at American University, please log in to Workday and select the “Find Jobs” report which will take you to our internal career listings.
Contact Us For more information or assistance with the American University careers site, email theworkline@american.edu.
American University is an equal opportunity, affirmative action institution that operates in compliance with applicable laws and regulations. The university does not discriminate on the basis of race, color, national origin, religion, sex (including pregnancy), age, sexual orientation, disability, marital status, personal appearance, gender identity and expression, family responsibilities, political affiliation, source of income, veteran status, an individual’s genetic information or any other bases under federal or local laws (collectively "Protected Bases") in its programs and activities.
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Department : New Students & Family Programs
Time Type : Full time
Job Type : Regular
FLSA Status : Exempt
Work Modality : Hybrid 01 (On Campus 3-4 Days/Week)
Union : Excluded
Summary As part of the New Student and Family Programs team, the Associate Director for Family Engagement plays a critical role in focusing on the needs of families throughout their experience with AU. The Associate Director develops and provides resources, services, and programs for family members of undergraduate students that promote successful student transitions, retention, and success. The role engages families as partners, requiring effective collaboration, program management, case management and strategic communication. Family Engagement work is supported by a dedicated budget (>$500,000) and serves over 2,000 students and 15,000+ families each year.
Essential Functions
Family Program Development and Administration
Coordinate day-to-day operations for family-focused orientation and transition activities and programs. In collaboration with the New Student and Family Programs team, develop orientation resources and programming for families, including summer, fall, and spring sessions for first‑year and transfer students, New Student Orientation/All American/Winter Welcome Week activities, Family Weekend, and Commencement.
Produce a planned series of webinars/virtual events (10‑14) throughout the year to help families recognize and support the developmental and seasonal needs of students. Collaborate with campus partners to foster a university‑wide culture that anticipates and addresses family needs and welcomes family engagement in appropriate ways that best support students and the institution.
Analyze data from program evaluations and make recommendations to the Director for program improvement.
Case Management: Serve as the central point of contact for family inquiries and case management needs. Provide timely and accurate responses, referrals and follow-up in ways that cultivate partnerships with families in supporting students. Coordinate efforts with the Office of Dean of Students, Housing and Residence Life, Center for Student Belonging, Center for Student Involvement, and other offices to evaluate student needs and implement corrective interventions, submitting CARE reports on behalf of families as appropriate.
Maintain a case management software system to log and track cases and ensure high-quality customer service. Provide regular and timely reports on trends and offer informed recommendations for action.
Communications: Execute a communications plan to serve families of undergraduate students that includes web and hard‑copy publications, including producing a family calendar each year. Develop and curate “just in time” content that anticipates and meets family needs such as preparing for transitions, managing key dates and deadlines, identifying support services, and celebrating milestones. Leverage tools to share time‑sensitive or critical updates and generate engaging content for social media.
Develop a family volunteer program to support peer‑to‑peer engagement, assist with family events, and equip family members to serve as ambassadors for the university. Create appropriate roles, select, train and acknowledge volunteers. Collaborate with Parent and Family Philanthropy to engage the Parent Leadership Council. This position may supervise student staff, including graduate assistants and interns.
Coordinate with other Student Affairs and University departments, and external organizations to conceive, develop, and execute initiatives and programs for families. Establish and maintain collaborative working relationships with offices on campus to promote student engagement, success and retention. Support major division and university‑wide programs such as Commencement, Family Weekend, Summer Send‑Offs, Move‑In, New Student Orientation, Family and Supporter Orientation, Student Achievement Awards and Eagles at Night.
Serve on selected Student Affairs and university‑wide committees and workgroups at the direction of the Director, New Student and Family Programs.
Supervisory Responsibility
This position shares in the supervision of student workers, including graduate assistants.
Competencies
Serving Customers
Prioritizing and Organizing
Acquiring and Analyzing Information
Supporting Coworkers
Championing Customer Needs
Developing Plans
Position Type / Expected Hours Of Work
Full Time
35 hours per week. Staff may work an adjusted schedule as needed, including late nights and weekends.
Salary Range
$70,450 – $72,500 annually.
Required Education And Experience
Bachelor's degree or equivalent.
4 – 6 years of relevant experience.
Preferred Education And Experience
Master's degree.
Travel Required
Some travel may be required for off‑campus programs such as Summer Send‑Offs.
Additional Eligibility Qualifications
Inclusive Excellence: Ability to welcome, value, and affirm individuals of all identities and experiences; commitment to ensuring they are understood, appreciated, and fully included in the university community.
Discretion, Tact and Diplomacy: Ability to exercise discretion, tact and diplomacy while interacting with students, faculty, university staff, management, internship employers and other stakeholders on confidential and/or sensitive matters.
Advanced Communication: Ability to express oneself clearly and concisely, using language with precision; constructing logical arguments; accurate note taking, editing and summarizing; and writing reports or correspondence free of spelling and grammatical errors; ability to engage in active and empathetic listening and communicate with a service‑minded orientation.
Thoroughness in Reviewing Work: Ability to review one’s own and others’ work and information to ensure completeness and accuracy; carefully prepare for meetings and presentations; organize information or materials for others; follow up with others to ensure that agreements and commitments have been fulfilled;
Student Services Skills: Ability to serve as a bridge to services, intervene and/or advocate on students’ behalf with offices across campus to support needs, drive engagement and empower students to achieve their goals.
Diagnostic Information Gathering: Ability to seek out relevant people to obtain information; probe skillfully to get at the facts when others are reluctant to disclose the full details; ask clarifying questions; and gain a complete and accurate picture by checking multiple sources.
Standard Office Software: Skill using email, word processing, spreadsheet/data analysis and presentation development software applications such as Microsoft Outlook, Word, Excel, and PowerPoint while preparing briefings, reports, and presentations.
Experience working with college students, with a demonstrated ability to build rapport and effectively relate to students, parents, families, and members of the public in a variety of contexts, including advising, program coordination, and event facilitation.
Proven experience in planning and leading interactive online events, such as webinars, information sessions, and virtual engagement opportunities (e.g., via Zoom or similar platforms), including managing logistics, coordinating presenters, and facilitating audience participation to ensure an engaging and accessible experience.
Comprehensive understanding of college student development theory and student transition issues, with demonstrated ability to apply this knowledge in designing, implementing, and assessing programs, services, and communications that foster student learning, belonging, and success throughout the college experience.
Other Duties
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
Benefits AU offers a competitive benefits package including a 200% matching retirement plan, tuition benefits for full‑time staff and their families, several leadership development certificates, and has been recognized by the American Heart Association as a fit‑friendly worksite.
Learn about American University’s unique benefit options.
Other Details
Hiring offers for this position are contingent on successful completion of a background check.
Employees in staff positions at American University must deliver their services to the university from either the District of Columbia, Maryland, or Virginia, or perform work on‑site at the university.
American University is an E‑Verify employer.
Current American University Employees American University current employees must apply through their employee Workday account. If you are a current employee at American University, please log in to Workday and select the “Find Jobs” report which will take you to our internal career listings.
Contact Us For more information or assistance with the American University careers site, email theworkline@american.edu.
American University is an equal opportunity, affirmative action institution that operates in compliance with applicable laws and regulations. The university does not discriminate on the basis of race, color, national origin, religion, sex (including pregnancy), age, sexual orientation, disability, marital status, personal appearance, gender identity and expression, family responsibilities, political affiliation, source of income, veteran status, an individual’s genetic information or any other bases under federal or local laws (collectively "Protected Bases") in its programs and activities.
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