Highwire
Join to apply for the
Insights Analyst
role at
Highwire .
About Highwire Highwire is a strategic marketing communications agency at the intersection of innovation and industry. We partner with ambitious companies and established brands to navigate complexity, lead markets, and grow with purpose. With integrated expertise in strategic communications, creative, and insights, we cut through the noise to deliver bold ideas and measurable impact across B2B technology, healthcare, cybersecurity, energy and sustainability, professional and financial services, and more.
At Highwire, we believe that storytelling fuels transformation. The most impactful stories represent all voices and perspectives. As a values‑driven agency, we foster an inclusive environment where everyone—regardless of age, race/ethnicity, size, shape, gender identity, sexual orientation, religion and different abilities—can feel safe, celebrated and worthy.
We ensure every Highwire Walker has unique support to climb to success. Our commitment to diversity, inclusion and belonging is permanent and foundational to our business and culture. We aspire to change our industry and build a better future for all.
Position Overview As an Insights Analyst at Highwire Intelligence Group, you will turn complex data into actionable insights that inform and elevate our clients' strategies. Working at the intersection of data, technology, and communications, you will analyze trends across social and traditional media, market research, and digital platforms to craft compelling narratives. This role is ideal for someone passionate about leveraging data to drive strategic decisions in the fast‑evolving technology and healthcare sectors.
What You'll Do
Data Analysis & Insights: Analyze social media, web, and traditional media data to uncover trends, opportunities, and actionable insights that guide communications and marketing strategies.
Media Monitoring & Listening: Develop and execute Boolean queries to track conversations across social media and online news, identifying emerging trends and industry narratives.
Data Visualization & Storytelling: Create clear, engaging, and insightful visualizations and presentations using Google Sheets, Google Slides, PowerPoint, and Tableau.
Performance Measurement: Evaluate content and campaign performance using analytics platforms (e.g., Google Analytics, Sprout Social, Meltwater) and provide recommendations for optimization.
Market & Competitor Research: Conduct market and competitor analysis to inform strategic recommendations and uncover new opportunities.
Automation & Tools: Utilize Excel, Quid, and AI‑driven platforms to streamline data collection, analysis, and reporting processes.
Collaboration: Partner closely with internal teams, including account leads, to ensure data‑driven insights are integrated into client strategies.
What You Bring
Experience: 2–5 years in analytics, preferably in PR, marketing, or advertising, with a focus on technology and healthcare sectors.
Technical Skills: Proficiency with Google Suite (Sheets, Slides), data visualization tools (Tableau or equivalent), and media monitoring software (e.g., Quid, StatSocial, SimilarWeb).
Data‑Driven Mindset: Strong passion for working with data, with confidence in translating findings into actionable recommendations.
Communication: Excellent verbal and written communication skills, capable of presenting complex data clearly and persuasively.
Attention to Detail & Organization: Highly organized, with strong time‑management skills and a keen eye for detail.
Critical Thinking: Ability to identify trends, solve strategic problems, and make informed recommendations using data.
Digital Fluency: Comfortable with social platforms and aware of emerging trends in digital and social media landscapes.
What You'll Gain
Hands‑on experience with high‑profile clients and cutting‑edge analytics tools.
Exposure to strategic decision‑making in technology and healthcare communications.
Opportunity to craft impactful insights that directly shape client strategies and campaigns.
Compensation & Benefits The salary range for this position is $54,000 to $72,000, with the final offer based on a combination of factors, including education, relevant experience, skills, prior training, internal equity, and local geographic market data. This role also includes a competitive benefits package with medical, dental, and vision coverage, 401(k) matching, generous paid time off, and additional perks designed to support your overall well‑being and growth.
Location & Work Environment Highwire offers both remote and hybrid work options, depending on where you live.
Hybrid:
Candidates located within commuting distance of our New York, NY or San Francisco, CA offices follow a hybrid schedule, with two in‑office days per week.
Remote:
We hire for fully remote roles in the following states: California, Colorado, Connecticut, Florida, Illinois, Iowa, Kansas, Maryland, Massachusetts, Michigan, New Hampshire, New Jersey, New York, North Carolina, Ohio, Oregon, Pennsylvania, Rhode Island, Texas, Utah, Virginia, Washington, Washington, D.C. Please note: We are only able to consider candidates who reside in one of the locations listed above at the time of hire.
Highwire Perks & Benefits
Competitive salary with merit‑based opportunities for growth
Flexible hybrid work model tailored to your schedule and lifestyle
Generous vacation policy, including extended summer and winter breaks
Early log‑off on Fridays through our Empower Hours program
401(k) plan with employer matching
Comprehensive medical, dental, and vision coverage, plus FSA options
Paid parental leave
Commuter benefits
Home office equipment stipend
Annual Growth Mindset stipend for books, events, or learning experiences
Monthly technology reimbursement
Wellness benefit program for mental and physical health
Donation matching program
Mentorship and ongoing professional development opportunities
Monthly recognition and team celebrations
Employee referral and new business referral bonuses
Quarterly Highwire events and team gatherings
Dog‑friendly office environment
A supportive, inclusive, and collaborative workplace where you can grow and do your best work
#J-18808-Ljbffr
Insights Analyst
role at
Highwire .
About Highwire Highwire is a strategic marketing communications agency at the intersection of innovation and industry. We partner with ambitious companies and established brands to navigate complexity, lead markets, and grow with purpose. With integrated expertise in strategic communications, creative, and insights, we cut through the noise to deliver bold ideas and measurable impact across B2B technology, healthcare, cybersecurity, energy and sustainability, professional and financial services, and more.
At Highwire, we believe that storytelling fuels transformation. The most impactful stories represent all voices and perspectives. As a values‑driven agency, we foster an inclusive environment where everyone—regardless of age, race/ethnicity, size, shape, gender identity, sexual orientation, religion and different abilities—can feel safe, celebrated and worthy.
We ensure every Highwire Walker has unique support to climb to success. Our commitment to diversity, inclusion and belonging is permanent and foundational to our business and culture. We aspire to change our industry and build a better future for all.
Position Overview As an Insights Analyst at Highwire Intelligence Group, you will turn complex data into actionable insights that inform and elevate our clients' strategies. Working at the intersection of data, technology, and communications, you will analyze trends across social and traditional media, market research, and digital platforms to craft compelling narratives. This role is ideal for someone passionate about leveraging data to drive strategic decisions in the fast‑evolving technology and healthcare sectors.
What You'll Do
Data Analysis & Insights: Analyze social media, web, and traditional media data to uncover trends, opportunities, and actionable insights that guide communications and marketing strategies.
Media Monitoring & Listening: Develop and execute Boolean queries to track conversations across social media and online news, identifying emerging trends and industry narratives.
Data Visualization & Storytelling: Create clear, engaging, and insightful visualizations and presentations using Google Sheets, Google Slides, PowerPoint, and Tableau.
Performance Measurement: Evaluate content and campaign performance using analytics platforms (e.g., Google Analytics, Sprout Social, Meltwater) and provide recommendations for optimization.
Market & Competitor Research: Conduct market and competitor analysis to inform strategic recommendations and uncover new opportunities.
Automation & Tools: Utilize Excel, Quid, and AI‑driven platforms to streamline data collection, analysis, and reporting processes.
Collaboration: Partner closely with internal teams, including account leads, to ensure data‑driven insights are integrated into client strategies.
What You Bring
Experience: 2–5 years in analytics, preferably in PR, marketing, or advertising, with a focus on technology and healthcare sectors.
Technical Skills: Proficiency with Google Suite (Sheets, Slides), data visualization tools (Tableau or equivalent), and media monitoring software (e.g., Quid, StatSocial, SimilarWeb).
Data‑Driven Mindset: Strong passion for working with data, with confidence in translating findings into actionable recommendations.
Communication: Excellent verbal and written communication skills, capable of presenting complex data clearly and persuasively.
Attention to Detail & Organization: Highly organized, with strong time‑management skills and a keen eye for detail.
Critical Thinking: Ability to identify trends, solve strategic problems, and make informed recommendations using data.
Digital Fluency: Comfortable with social platforms and aware of emerging trends in digital and social media landscapes.
What You'll Gain
Hands‑on experience with high‑profile clients and cutting‑edge analytics tools.
Exposure to strategic decision‑making in technology and healthcare communications.
Opportunity to craft impactful insights that directly shape client strategies and campaigns.
Compensation & Benefits The salary range for this position is $54,000 to $72,000, with the final offer based on a combination of factors, including education, relevant experience, skills, prior training, internal equity, and local geographic market data. This role also includes a competitive benefits package with medical, dental, and vision coverage, 401(k) matching, generous paid time off, and additional perks designed to support your overall well‑being and growth.
Location & Work Environment Highwire offers both remote and hybrid work options, depending on where you live.
Hybrid:
Candidates located within commuting distance of our New York, NY or San Francisco, CA offices follow a hybrid schedule, with two in‑office days per week.
Remote:
We hire for fully remote roles in the following states: California, Colorado, Connecticut, Florida, Illinois, Iowa, Kansas, Maryland, Massachusetts, Michigan, New Hampshire, New Jersey, New York, North Carolina, Ohio, Oregon, Pennsylvania, Rhode Island, Texas, Utah, Virginia, Washington, Washington, D.C. Please note: We are only able to consider candidates who reside in one of the locations listed above at the time of hire.
Highwire Perks & Benefits
Competitive salary with merit‑based opportunities for growth
Flexible hybrid work model tailored to your schedule and lifestyle
Generous vacation policy, including extended summer and winter breaks
Early log‑off on Fridays through our Empower Hours program
401(k) plan with employer matching
Comprehensive medical, dental, and vision coverage, plus FSA options
Paid parental leave
Commuter benefits
Home office equipment stipend
Annual Growth Mindset stipend for books, events, or learning experiences
Monthly technology reimbursement
Wellness benefit program for mental and physical health
Donation matching program
Mentorship and ongoing professional development opportunities
Monthly recognition and team celebrations
Employee referral and new business referral bonuses
Quarterly Highwire events and team gatherings
Dog‑friendly office environment
A supportive, inclusive, and collaborative workplace where you can grow and do your best work
#J-18808-Ljbffr