PayPal
MarTech Data Product Manager at PayPal
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Company Overview PayPal has been revolutionizing commerce globally for more than 25 years. Creating innovative experiences that make moving money, selling, and shopping simple, personalized, and secure, PayPal empowers consumers and businesses in approximately 200 markets.
Job Description Summary Data Product Manager with a focus on customer data enablement and Marketing CDPs.
Responsibilities
The Martech Data Product Manager role resides in the CTO organization within the Enterprise Systems & Employee Technology (TPX) team that enables platform experiences for our workforce to engage consumers and merchants.
Help shape the future of customer‑centric marketing by building and scaling a 360‑degree view of the customer using Adobe Experience Platform (AEP) and Real‑Time CDP.
Enable seamless integration, activation, and optimization of customer data, empowering marketing teams to deliver personalized experiences across multiple channels.
Meet our team The Martech team is responsible for the platforms and experiences that drive PayPal Lifecycle Marketing Communication activities touching millions of customers worldwide. The team is on a transformational journey to consolidate and operationalize disparate tools onto an ecosystem that effectively supports Data, Decisioning, Omni‑channel Delivery and Measurement capabilities.
Your way to impact
Drive strategy & roadmap and own the 360 view of the customer that will be used to drive B2B & B2C marketing experiences.
Leverage expertise in Customer Data Platforms (CDPs) to transform raw data into actionable insights that drive business success and customer satisfaction.
Champion data quality, adherence to governance standards, and innovative integrations that unlock possibilities for personalized marketing.
Your day‑to‑day
Customer Data Integration: Partner with cross‑functional teams to design, implement, and manage customer data workflows within the Adobe Experience Platform (AEP) and Real‑Time CDP.
Requirement Gathering: Collaborate with to translate business needs into actionable data enablement strategies.
Mapping & Transformation: Analyze data sets, define mapping and transformation logic, and ensure seamless ingestion and enrichment processes in AEP.
Stakeholder Collaboration: Act as the bridge between marketing, IT, and analytics teams, ensuring alignment of data strategies with business priorities and technical feasibility.
Data Governance & Quality Assurance: Conduct regular audits to ensure data accuracy, compliance, and alignment with organizational standards.
Testing & Validation: Collaborate with QA teams to create robust test cases and validate data integrations for optimal functionality and performance.
Documentation: Create and maintain comprehensive documentation for workflows, data dictionaries, entity relationships, and integration processes.
What Do You Need To Bring
Bachelor’s degree in Computer Science, Marketing, Data Science, or a related field.
At least 5 years of experience as Product Manager, Data Product Owner, or a Business Analyst focusing on customer data, Martech, or data platforms.
Familiarity with Customer Data Platforms (CDPs), preferably Adobe Experience Platform and Real‑Time CDP, and a solid understanding of data integration processes.
Experience working with CRM systems (e.g., Salesforce), analytics tools (e.g., Google Analytics, Adobe Analytics), and digital marketing technologies.
Strong proficiency in SQL, data analysis, and data visualization platforms (e.g., Tableau, Power BI).
Excellent communication skills to bridge technical concepts with business insights for stakeholders of varying expertise levels.
Exceptional problem‑solving skills, attention to detail, and a proactive attitude.
Familiarity with data privacy regulations (e.g., GDPR, CCPA) and best practices for managing customer data.
Bonus: Experience with agile methodologies, project management, and industry‑specific trends in marketing and data governance.
Additional Responsibilities & Preferred Qualifications PayPal is committed to fair and equitable compensation practices. The U.S. national annual pay range for this role is $123,500 to $212,850. PayPal does not charge candidates any fees for courses, applications, resume reviews, interviews, background checks, or onboarding. For more information, visit
PayPal Benefits .
Benefits At PayPal, we’re committed to building an equitable and inclusive global economy. We offer benefits to help you thrive in every stage of life, including flexible work environment, employee share options, health and life insurance, and more. For more information, visit
PayPal Benefits .
Commitment to Diversity and Inclusion PayPal provides equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, pregnancy, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state, or local law. In addition, PayPal will provide reasonable accommodations for qualified individuals with disabilities. If you are unable to submit an application because of incompatible assistive technology or a disability, please contact us at paypalglobaltalentacquisition@paypal.com.
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Company Overview PayPal has been revolutionizing commerce globally for more than 25 years. Creating innovative experiences that make moving money, selling, and shopping simple, personalized, and secure, PayPal empowers consumers and businesses in approximately 200 markets.
Job Description Summary Data Product Manager with a focus on customer data enablement and Marketing CDPs.
Responsibilities
The Martech Data Product Manager role resides in the CTO organization within the Enterprise Systems & Employee Technology (TPX) team that enables platform experiences for our workforce to engage consumers and merchants.
Help shape the future of customer‑centric marketing by building and scaling a 360‑degree view of the customer using Adobe Experience Platform (AEP) and Real‑Time CDP.
Enable seamless integration, activation, and optimization of customer data, empowering marketing teams to deliver personalized experiences across multiple channels.
Meet our team The Martech team is responsible for the platforms and experiences that drive PayPal Lifecycle Marketing Communication activities touching millions of customers worldwide. The team is on a transformational journey to consolidate and operationalize disparate tools onto an ecosystem that effectively supports Data, Decisioning, Omni‑channel Delivery and Measurement capabilities.
Your way to impact
Drive strategy & roadmap and own the 360 view of the customer that will be used to drive B2B & B2C marketing experiences.
Leverage expertise in Customer Data Platforms (CDPs) to transform raw data into actionable insights that drive business success and customer satisfaction.
Champion data quality, adherence to governance standards, and innovative integrations that unlock possibilities for personalized marketing.
Your day‑to‑day
Customer Data Integration: Partner with cross‑functional teams to design, implement, and manage customer data workflows within the Adobe Experience Platform (AEP) and Real‑Time CDP.
Requirement Gathering: Collaborate with to translate business needs into actionable data enablement strategies.
Mapping & Transformation: Analyze data sets, define mapping and transformation logic, and ensure seamless ingestion and enrichment processes in AEP.
Stakeholder Collaboration: Act as the bridge between marketing, IT, and analytics teams, ensuring alignment of data strategies with business priorities and technical feasibility.
Data Governance & Quality Assurance: Conduct regular audits to ensure data accuracy, compliance, and alignment with organizational standards.
Testing & Validation: Collaborate with QA teams to create robust test cases and validate data integrations for optimal functionality and performance.
Documentation: Create and maintain comprehensive documentation for workflows, data dictionaries, entity relationships, and integration processes.
What Do You Need To Bring
Bachelor’s degree in Computer Science, Marketing, Data Science, or a related field.
At least 5 years of experience as Product Manager, Data Product Owner, or a Business Analyst focusing on customer data, Martech, or data platforms.
Familiarity with Customer Data Platforms (CDPs), preferably Adobe Experience Platform and Real‑Time CDP, and a solid understanding of data integration processes.
Experience working with CRM systems (e.g., Salesforce), analytics tools (e.g., Google Analytics, Adobe Analytics), and digital marketing technologies.
Strong proficiency in SQL, data analysis, and data visualization platforms (e.g., Tableau, Power BI).
Excellent communication skills to bridge technical concepts with business insights for stakeholders of varying expertise levels.
Exceptional problem‑solving skills, attention to detail, and a proactive attitude.
Familiarity with data privacy regulations (e.g., GDPR, CCPA) and best practices for managing customer data.
Bonus: Experience with agile methodologies, project management, and industry‑specific trends in marketing and data governance.
Additional Responsibilities & Preferred Qualifications PayPal is committed to fair and equitable compensation practices. The U.S. national annual pay range for this role is $123,500 to $212,850. PayPal does not charge candidates any fees for courses, applications, resume reviews, interviews, background checks, or onboarding. For more information, visit
PayPal Benefits .
Benefits At PayPal, we’re committed to building an equitable and inclusive global economy. We offer benefits to help you thrive in every stage of life, including flexible work environment, employee share options, health and life insurance, and more. For more information, visit
PayPal Benefits .
Commitment to Diversity and Inclusion PayPal provides equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, pregnancy, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state, or local law. In addition, PayPal will provide reasonable accommodations for qualified individuals with disabilities. If you are unable to submit an application because of incompatible assistive technology or a disability, please contact us at paypalglobaltalentacquisition@paypal.com.
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