McKinley Marketing Partners
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Senior Manager of Talent Solutions @ McKinley Marketing Partners, a 24 Seven Company | a senior creative and marketing recruiter
Our client in healthcare is looking for a
Digital Content Manager
with a strong background in writing and editing for web platforms, content management systems, and integrating print and digital marketing campaigns. The ideal candidate is a detail-oriented, strategic thinker with expertise in web architecture, usability principles, and search engine optimization (SEO). Key Responsibilities: Content Strategy & Development:
Create, edit, and manage high-quality content for digital platforms, ensuring consistency in tone, style, and branding. Web Content Management:
Oversee and maintain website content using content management systems, ensuring optimal usability and functionality. Marketing & Communications Integration:
Align web content strategies with broader marketing and communications campaigns across print and digital channels. SEO & Digital Optimization:
Implement best practices for website architecture, usability, and search engine optimization (SEO) to improve online visibility. Data-Driven Decision-Making:
Analyze web traffic and user engagement metrics to refine content strategies and enhance user experience. Stakeholder Collaboration:
Work cross-functionally with marketing, design, and IT teams to optimize digital content and ensure alignment with business goals. Minimum Qualifications: Experience:
5-7 years of experience in writing and editing for the web, content management, and integrating digital and print communications. Education:
B.A. degree, preferably in Journalism, English, Communications, or a related field. Editorial & Digital Expertise:
Proven experience as an editor/writer in a fast-paced, goal-oriented communications environment across print and digital platforms. Technical Skills:
Strong writing and editing skills, with the ability to quickly learn and adapt to new technologies. Organizational Abilities:
Strong organizational skills, attention to detail, and ability to manage multiple projects effectively. Preferred Qualifications: Web & Digital Marketing Expertise:
Experience with site architecture, usability design, search engine optimization (SEO), pay-per-click (PPC) campaigns, and digital advertising strategies. Database & Analytics Skills:
Experience working with relational databases, usability and visual design, SEO, PPC campaigns, and web analytics tools. Design & Multimedia Abilities:
Ability to work with graphics and multimedia content to enhance digital engagement. Seniority level
Mid-Senior level Employment type
Contract Job function
Writing/Editing, Project Management, and Marketing Industries
Hospitals and Health Care and Marketing Services
#J-18808-Ljbffr
Our client in healthcare is looking for a
Digital Content Manager
with a strong background in writing and editing for web platforms, content management systems, and integrating print and digital marketing campaigns. The ideal candidate is a detail-oriented, strategic thinker with expertise in web architecture, usability principles, and search engine optimization (SEO). Key Responsibilities: Content Strategy & Development:
Create, edit, and manage high-quality content for digital platforms, ensuring consistency in tone, style, and branding. Web Content Management:
Oversee and maintain website content using content management systems, ensuring optimal usability and functionality. Marketing & Communications Integration:
Align web content strategies with broader marketing and communications campaigns across print and digital channels. SEO & Digital Optimization:
Implement best practices for website architecture, usability, and search engine optimization (SEO) to improve online visibility. Data-Driven Decision-Making:
Analyze web traffic and user engagement metrics to refine content strategies and enhance user experience. Stakeholder Collaboration:
Work cross-functionally with marketing, design, and IT teams to optimize digital content and ensure alignment with business goals. Minimum Qualifications: Experience:
5-7 years of experience in writing and editing for the web, content management, and integrating digital and print communications. Education:
B.A. degree, preferably in Journalism, English, Communications, or a related field. Editorial & Digital Expertise:
Proven experience as an editor/writer in a fast-paced, goal-oriented communications environment across print and digital platforms. Technical Skills:
Strong writing and editing skills, with the ability to quickly learn and adapt to new technologies. Organizational Abilities:
Strong organizational skills, attention to detail, and ability to manage multiple projects effectively. Preferred Qualifications: Web & Digital Marketing Expertise:
Experience with site architecture, usability design, search engine optimization (SEO), pay-per-click (PPC) campaigns, and digital advertising strategies. Database & Analytics Skills:
Experience working with relational databases, usability and visual design, SEO, PPC campaigns, and web analytics tools. Design & Multimedia Abilities:
Ability to work with graphics and multimedia content to enhance digital engagement. Seniority level
Mid-Senior level Employment type
Contract Job function
Writing/Editing, Project Management, and Marketing Industries
Hospitals and Health Care and Marketing Services
#J-18808-Ljbffr