Director of Communications

Role Overview The Director of Communications is the senior leader responsible for developing and executing all communications, media relations, and press operations for San Diego Wave FC. This role serves as the club’s storyteller while being the primary liaison to local, national, and international media. Operating at the intersection of Sporting, Marketing, Content, Community, Partnerships, and Ticketing, the Director of Communications ensures the club’s messaging is unified, strategic, and aligned with organizational priorities.

Key Responsibilities Strategic Communications Leadership

Build and own year‑round communications strategy aligned with club leadership

Develop integrated messaging frameworks for major announcements, sporting storylines, marketing initiatives including ticketing and merchandise opportunities, community programs, and executive communications

Identify long‑lead, high‑impact editorial opportunities and strategically position Wave FC across sports, news, and business media

Media Relations

Serve as the club’s primary media contact, managing all inbound and outbound media requests with the assistance of the PR Coordinator Staffing and Development

Cultivate and deepen relationships with reporters, editors, and producers across local, national, and international outlets

Proactively pitch features, profiles, thought‑leadership opportunities, and culturally relevant storylines

Draft and edit press releases, advisories, statements, talking points, and other materials as needed

Prepare players, coaches, and executives through media training, briefing documents, and messaging alignment

Cross‑Functional Collaboration

Partner with the Brand, Content, Revenue, Marketing, and Community departments to ensure unified storytelling and message consistency

Support player‑facing initiatives, partnership announcements, jersey launches, community programs, and tentpole moments

Work closely with Sporting Operations and Leadership to align narratives, manage player availability, and elevate on‑field storylines

Integrate communication workflows with league PR staff to ensure compliance

Reporting and Measurement

Track and analyze media performance, share of voice, and story placement

Required Qualifications

7+ years of experience in communications, marketing, or PR, ideally within professional sports or agency settings

Demonstrated success managing high‑stakes communications, marketing campaigns, and securing national media coverage

Strong relationships across sports, lifestyle, and news media, with some knowledge of the current soccer landscape

Expert writing and editing proficiency across press materials, communications, and marketing channels

Ability to work nights, weekends, holidays, and travel throughout the year

Preferred Qualifications

Experience in NWSL, MLS, or other professional sports

Adobe proficiency

Bilingual in Spanish (a plus)

WE SUPPORT OUR TEAM Our people are our club. We champion an inclusive culture, prioritize diversity and equity, and believe different backgrounds and experiences bring new ideas and perspectives. Our goal is to have diverse, talented candidates from underrepresented and underserved backgrounds apply. Compensation is competitive, and onboarding is fun. We’re excited to welcome new members of our team who share our passion.

Have what it takes and ready to join us? Apply today. Send in your resume along with writing samples (specifically press releases).

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.

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