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Sia Experience

Web Marketing Program Manager

Sia Experience, San Francisco, California, United States, 94199

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Job Description

About the Role At SiaXperience, Program Managers do more than shepherd single workstream projects from point A to point B. Rather, you’re responsible for a complex digital portfolio of projects serving enterprise clients, ensuring enhancements, integrations, and new builds progress smoothly through each phase of the development lifecycle. The focus is on digital products including websites and web applications, requiring a strong grasp of technical workflows, stakeholder alignment, budget management, and end-to-end delivery. You’ll be the central coordinator across product, engineering, design, QA, and client teams—driving clarity, managing dependencies, and ensuring milestones are met on time and within scope.

This role is specifically geared toward leading web marketing programs and ensuring sites and experiences are built, updated, and optimized according to modern web, UX, SEO, and content best practices. You will partner directly with clients to understand their broader marketing initiatives, translate those initiatives into site optimizations, and connect the dots across creative, content, and technical workflows to ensure the work moves forward with clarity and purpose.

Your Impact

Web Platform Orchestrator:

You’ll manage the full lifecycle of web-based platforms—not only launches, but also the ongoing updates and enhancements they require. You’ll coordinate across designers, developers, QA, and other stakeholders to define who needs to be involved, estimate effort and timelines, and ensure smooth delivery. You’ll ensure all updates and enhancements follow web marketing best practices and align with client goals, audience needs, and performance standards. You’ll bring marketing‑minded structure to workflows, driving accuracy across content, creative, SEO, and engineering deliverables.

Connector Across Teams:

You’ll bridge communication between clients and internal teams, translating requirements into clear deliverables, reporting back on progress, and keeping stakeholders aligned. You’ll guide clients through recommendations, clarify what success looks like, and proactively spot opportunities to improve their website experience, structure, and performance.

Risk Anticipator:

You’ll proactively identify dependencies, risks, and blockers—resolving issues or escalating early to keep web initiatives on track. You’ll also foresee downstream impacts across creative, content, engineering, and SEO, ensuring decisions are sequenced correctly and tradeoffs are understood. Process Driver: You’ll bring structure and repeatable practices to technical workflows, improving predictability and velocity while keeping quality high.

Trusted Partner:

You’ll be a steady, client‑facing presence, known for strong documentation, clear updates, and consistent follow‑through.

What Success Looks Like

Smooth Delivery:

Web products and enhancements move efficiently through all phases with minimal blockers and clean handoffs across functions. Projects stay aligned with web marketing goals, user needs, and measurable outcomes.

Flawless Launches:

Sites and applications go live on time, with quality assured and technical requirements fully met.

Client Confidence:

Clients view you as a trusted advisor who can translate complex technical roadmaps into clear action plans and deliverables.

Team Alignment:

Internal and external teams stay on track because you keep priorities, timelines, and responsibilities clear and moving forward.

Operational Maturity:

Your project management practices improve team efficiency, reduce risk, and create predictable outcomes across multiple accounts. You elevate the quality of web marketing execution across client portfolios by driving structure, clarity, and proactive optimization.

Qualifications

5+ years of project management experience, ideally in an agency, firm or product development environment.

Proven success managing large‑scale website or web application projects from kickoff through deployment.

Strong understanding of web development lifecycles, including discovery, UX/UI design, engineering, QA/testing, and launch.

Ability to interpret and manage requirements across technical teams; familiarity with tech stacks and integration flows a plus.

Excellent organizational and communication skills, with client‑facing experience.

Skilled in project management tools (Airtable, Kantata, Jira, Asana, or similar).

Proactive, solution‑oriented mindset with the ability to anticipate and resolve technical and workflow challenges.

Bachelors Degree required

Compensation & Benefits We believe in supporting our team professionally and personally. Here’s a snapshot of the comprehensive benefits you’ll enjoy as part of Sia.

Competitive Compensation

Annual base salary starting at $108,000-$130,000 commensurate with experience and qualifications

Annual performance based discretionary bonus

Robust Health Coverage

3 Medical plans

Dental and Vision

Life, AD&D and other voluntary insurance

Tax-Advantaged Accounts

401K retirement plan

4% matching and 100% vested upon enrollment

Health Savings Account (HSA)

Flexible Spending Account (FSA)

Health, Dependent Care, Commuter

Family Friendly Benefits

100% paid parental leave for all new parents with eligible tenure

Building Healthy Families program if enrolled through Medical plan

Time Off to Recharge

Generous Paid Time Off (PTO) policy

9 company holidays plus 1 floating holiday

Extras that Make Life Easier

College savings and student loan repayment assistance

Monthly cell phone stipend

Access to wellness programs at no cost if enrolled through Medical plan, including:

Gym membership reimbursement

LiveHealth Online virtual care

Personalized support from a Well‑being Coach

Employee Assistance Program at no cost

Free confidential counseling and emotional support services

On‑demand access to Emotional Well‑being resources (ranging from relaxation techniques to stress management)

Diversity, Equity, Inclusion & Belonging At Sia, we believe in fostering a diverse, equitable and inclusive culture where our employees and partners are valued and thrive in a sense of belonging. We are committed to recruiting and developing a diverse network of employees and investing in their growth by providing unique opportunities for professional and cultural immersion. Our commitment toward inclusion motivates dynamic collaboration with our clients, building trust by creating an inclusive environment of curiosity and learning which affects lasting impact. Please visit our website for more information.

Sia is an equal opportunity employer. All aspects of employment, including hiring, promotion, remuneration, or discipline, are based solely on performance, competence, conduct, or business needs.

Office Workplace Guidelines Sia is committed to providing a flexible workplace environment that supports client, business, and market needs. Consultants located in our primary market office locations—New York City, Charlotte, Seattle, and San Francisco—are expected to live within a reasonable commuting distance and attend the office at least three days per week. For Consultants outside of our primary markets, we can offer more flexible in‑person requirements in accordance with your location.

Work Authorization & Sponsorship At this time, Sia does not intend to employ any applicant who will require, either now or in the future, employment visa sponsorship or sponsorship for work authorization (i.e., H‑1B visa, F‑1/OPT or STEM OPT, TN, etc.).

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