Fizzio
UGC Director (User-Generated Content Ads)
UGC Director (User-Generated Content Ads)
Get AI-powered advice on this job and more exclusive features. We’re looking for a visionary and hands-on UGC Director to lead the end-to-end creation of short-form user-generated content ads across a variety of consumer-facing products (e.g., mobile games, health products, etc.). You’ll be responsible for crafting compelling ad narratives, directing creators, and ensuring content aligns with marketing objectives and platform-specific trends (TikTok, YouTube Shorts, etc.). Key Responsibilities · Develop creative briefs for UGC-style performance ads. · Direct and guide content creators or actors to produce authentic, high-performing videos. · Edit or oversee post-production to ensure tight pacing, strong hooks, and CTA clarity. · Collaborate with marketing and performance teams to test ad variations and optimize creative. · Maintain a pulse on trending UGC styles and platform algorithm changes. · Build and maintain a talent pool of freelance creators or influencers. · Ensure all content meets brand tone, legal, and platform guidelines. Requirements · 2+ years of experience in directing or producing UGC, branded content, or performance marketing creatives. · Strong understanding of paid social ad formats and what drives conversions. · Proficient in mobile-first storytelling and working with creators or influencers. · Ability to script, direct remotely, and provide actionable feedback to talent. · Experience with post-production tools (CapCut, Adobe Premiere, etc.) is a plus. · Excellent communication, organizational, and time-management skills. · Fluent in English; proficiency in Mandarin is a plus. Preferred Qualifications · Background in DTC, e-commerce, gaming, or app marketing. · Knowledge of CPI/CPM optimization strategies. · Multilingual or cross-cultural content experience is a plus. Seniority level
Seniority level Mid-Senior level Employment type
Employment type Full-time Job function
Job function Art/Creative Industries Movies, Videos, and Sound and Advertising Services Referrals increase your chances of interviewing at Fizzio by 2x Sign in to set job alerts for “Director” roles.
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UGC Director (User-Generated Content Ads)
Get AI-powered advice on this job and more exclusive features. We’re looking for a visionary and hands-on UGC Director to lead the end-to-end creation of short-form user-generated content ads across a variety of consumer-facing products (e.g., mobile games, health products, etc.). You’ll be responsible for crafting compelling ad narratives, directing creators, and ensuring content aligns with marketing objectives and platform-specific trends (TikTok, YouTube Shorts, etc.). Key Responsibilities · Develop creative briefs for UGC-style performance ads. · Direct and guide content creators or actors to produce authentic, high-performing videos. · Edit or oversee post-production to ensure tight pacing, strong hooks, and CTA clarity. · Collaborate with marketing and performance teams to test ad variations and optimize creative. · Maintain a pulse on trending UGC styles and platform algorithm changes. · Build and maintain a talent pool of freelance creators or influencers. · Ensure all content meets brand tone, legal, and platform guidelines. Requirements · 2+ years of experience in directing or producing UGC, branded content, or performance marketing creatives. · Strong understanding of paid social ad formats and what drives conversions. · Proficient in mobile-first storytelling and working with creators or influencers. · Ability to script, direct remotely, and provide actionable feedback to talent. · Experience with post-production tools (CapCut, Adobe Premiere, etc.) is a plus. · Excellent communication, organizational, and time-management skills. · Fluent in English; proficiency in Mandarin is a plus. Preferred Qualifications · Background in DTC, e-commerce, gaming, or app marketing. · Knowledge of CPI/CPM optimization strategies. · Multilingual or cross-cultural content experience is a plus. Seniority level
Seniority level Mid-Senior level Employment type
Employment type Full-time Job function
Job function Art/Creative Industries Movies, Videos, and Sound and Advertising Services Referrals increase your chances of interviewing at Fizzio by 2x Sign in to set job alerts for “Director” roles.
Culver City, CA $175,000.00-$210,000.00 1 week ago Remote VP of Development - $200k+ Bonus (Single Family)
Santa Monica, CA $150,000.00-$200,000.00 1 week ago Santa Fe Springs, CA $210,000.00-$230,000.00 1 week ago Senior Director, Brand Management & Product Marketing
Beverly Hills, CA $140,000.00-$160,000.00 6 days ago Director, Retail + International Marketing
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Westlake Village, CA $175,000.00-$215,000.00 4 days ago Santa Fe Springs, CA $185,000.00-$215,000.00 1 week ago Culver City, CA $110,000.00-$150,000.00 1 day ago Creative Director- Relocate to Saudi Arabia, Permanent Expat Relocation Package
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Santa Monica, CA $130,000.00-$180,000.00 21 hours ago Global Head of Advertising and Creative Operations
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Santa Fe Springs, CA $165,000.00-$185,000.00 1 week ago Glendale, CA $227,000.00-$284,000.00 7 hours ago We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr