Exelon
Join to apply for the
Mgr Marketing Programs - Exelon (Hybrid)
role at
Exelon Join to apply for the
Mgr Marketing Programs - Exelon (Hybrid)
role at
Exelon Get AI-powered advice on this job and more exclusive features. Who We Are
We're powering a cleaner, brighter future. Who We Are
We're powering a cleaner, brighter future.
Exelon is leading the energy transformation, and we're calling all problem solvers, innovators, community builders and change makers. Work with us to deliver solutions that make our diverse cities and communities stronger, healthier and more resilient.
We're powered by purpose-driven people like you who believe in being inclusive and creative, and value safety, innovation, integrity and community service. We are a Fortune 200 company, 19,000 colleagues strong serving more than 10 million customers at six energy companies -- Atlantic City Electric (ACE), Baltimore Gas and Electric (BGE), Commonwealth Edison (ComEd), Delmarva Power & Light (DPL), PECO Energy Company (PECO), and Potomac Electric Power Company (Pepco).
In our relentless pursuit of excellence, we elevate diverse voices, fresh perspectives and bold thinking. And since we know transforming the future of energy is hard work, we provide competitive compensation, incentives, excellent benefits and the opportunity to build a rewarding career.
Are you in?
Primary Purpose
PRIMARY PURPOSE OF POSITION
Lead a team by providing strategic marketing campaign development, planning and execution. Provides leadership and direction in the development of direct marketing stakeholder engagement campaigns. Assure the focus and attainment of business goals and objectives through the use and interpretation of a wide set of insights and analytics. Develop and maintain an environment that promotes diversity, accountability and fosters teamwork. Establish, promote and maintain a safe work environment. Position may be required to work extended hours for coverage during storms or other energy delivery emergencies.
Primary Duties
PRIMARY DUTIES AND ACCOUNTABILITIES
1 Development of team goals, marketing strategies, business cases marketing and promotional plans to support core product/program portfolio, reliability and customer satisfaction.
2 Oversees the implementation of product/program plans, promotional activities, vendor and
channel management to meet the needs of customers (internal and external). Includes budgeting for new and existing program/service launches and long range planning to maximize effectiveness of spend
3 Ongoing evaluation of current portfolio of products/services to ensure alignment with the
company’s short- and long-term goals.
4 Develop and enhance the relationship with external and internal clients in order to achieve corporate goals.
5 Create and sustain an environment that fosters Exelon’s corporate values. Drive continuous
improvement in quality and productivity of employees through the Performance Management Process. Counsel, develop, direct, evaluate and instruct employees.
Job Scope
JOB SCOPE
Plan, manage, prioritize, provide oversight and lead the activities of the business team. This includes responsibility for driving O&M savings, budget, personnel, business plans and overall team performance. Daily department responsibility and oversight of professionals. Provide oversight to marketing and promotional plans. Provide comprehensive leadership to cross-functional teams to support corporate, departmental and business unit goals. Interaction with executives, outside service providers and the external agencies Financial: Manage multiple vendor and project budgets on a monthly basis to include forecasting, accruals and year end target planning. Work is diversified and complex in nature. The position requires an understanding and application of marketing principles, such as product/ campaign management by customer segment, database management and segmentation strategy, and channel strategy, new product development, market research and financial and operational imperatives. In addition, understanding the regulatory, financial and legal implications as part of the decision-making process and the potential impacts on operations. Impact on day-to-day operations focuses mainly on realization of strategic objectives, timely and accurate implementation of marketing campaigns, with a focus on customer satisfaction while managing budget/human resources effectively to achieve goals. External contacts include customers, vendors, regulatory and legal. Internal contacts include all levels of company management, employees and union officials. Judgment, forward thinking, and teamwork are required.
Minimum Qualifications
MINIMUM QUALIFICATIONS
Bachelor's Degree in Marketing, Business or Finance 7-10 years of external or related internal experience Strong leadership skill Demonstrated knowledge of product development/management, marketing, market research, pricing strategy, channel development and enhancement Advanced written and verbal skill set Management skills required include adeptness in leadership, ability to direct professionals and budgeting Some travel is required. In lieu of degree, 9-12 years of relevant experience
Preferred Qualifications
PREFERRED QUALIFICATIONS
MBA in Marketing or equivalent 3-5 years of supervisory experience.
Benefits
Benefits
Annual salary will vary based on a candidate’s skills, qualifications, experience, and other factors: $109,600.00/Yr. – $150,700.00/Yr. Annual Bonus for eligible positions: 20% 401(k) match and annual company contribution Medical, dental and vision insurance Life and disability insurance Generous paid time off options, including vacation, sick time, floating and fixed holidays, maternity leave and bonding/primary caregiver leave or parental leave Employee Assistance Program and resources for mental and emotional support Wellbeing programs such as tuition reimbursement, adoption and surrogacy assistance and fitness reimbursement Referral bonus program And much more
Note: Exelon-sponsored compensation and benefit programs may vary or not apply based on length of service, job grade, job classification or represented status. Eligibility will be determined by the written plan or program documents. Seniority level
Seniority level Director Employment type
Employment type Full-time Job function
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Mgr Marketing Programs - Exelon (Hybrid)
role at
Exelon Join to apply for the
Mgr Marketing Programs - Exelon (Hybrid)
role at
Exelon Get AI-powered advice on this job and more exclusive features. Who We Are
We're powering a cleaner, brighter future. Who We Are
We're powering a cleaner, brighter future.
Exelon is leading the energy transformation, and we're calling all problem solvers, innovators, community builders and change makers. Work with us to deliver solutions that make our diverse cities and communities stronger, healthier and more resilient.
We're powered by purpose-driven people like you who believe in being inclusive and creative, and value safety, innovation, integrity and community service. We are a Fortune 200 company, 19,000 colleagues strong serving more than 10 million customers at six energy companies -- Atlantic City Electric (ACE), Baltimore Gas and Electric (BGE), Commonwealth Edison (ComEd), Delmarva Power & Light (DPL), PECO Energy Company (PECO), and Potomac Electric Power Company (Pepco).
In our relentless pursuit of excellence, we elevate diverse voices, fresh perspectives and bold thinking. And since we know transforming the future of energy is hard work, we provide competitive compensation, incentives, excellent benefits and the opportunity to build a rewarding career.
Are you in?
Primary Purpose
PRIMARY PURPOSE OF POSITION
Lead a team by providing strategic marketing campaign development, planning and execution. Provides leadership and direction in the development of direct marketing stakeholder engagement campaigns. Assure the focus and attainment of business goals and objectives through the use and interpretation of a wide set of insights and analytics. Develop and maintain an environment that promotes diversity, accountability and fosters teamwork. Establish, promote and maintain a safe work environment. Position may be required to work extended hours for coverage during storms or other energy delivery emergencies.
Primary Duties
PRIMARY DUTIES AND ACCOUNTABILITIES
1 Development of team goals, marketing strategies, business cases marketing and promotional plans to support core product/program portfolio, reliability and customer satisfaction.
2 Oversees the implementation of product/program plans, promotional activities, vendor and
channel management to meet the needs of customers (internal and external). Includes budgeting for new and existing program/service launches and long range planning to maximize effectiveness of spend
3 Ongoing evaluation of current portfolio of products/services to ensure alignment with the
company’s short- and long-term goals.
4 Develop and enhance the relationship with external and internal clients in order to achieve corporate goals.
5 Create and sustain an environment that fosters Exelon’s corporate values. Drive continuous
improvement in quality and productivity of employees through the Performance Management Process. Counsel, develop, direct, evaluate and instruct employees.
Job Scope
JOB SCOPE
Plan, manage, prioritize, provide oversight and lead the activities of the business team. This includes responsibility for driving O&M savings, budget, personnel, business plans and overall team performance. Daily department responsibility and oversight of professionals. Provide oversight to marketing and promotional plans. Provide comprehensive leadership to cross-functional teams to support corporate, departmental and business unit goals. Interaction with executives, outside service providers and the external agencies Financial: Manage multiple vendor and project budgets on a monthly basis to include forecasting, accruals and year end target planning. Work is diversified and complex in nature. The position requires an understanding and application of marketing principles, such as product/ campaign management by customer segment, database management and segmentation strategy, and channel strategy, new product development, market research and financial and operational imperatives. In addition, understanding the regulatory, financial and legal implications as part of the decision-making process and the potential impacts on operations. Impact on day-to-day operations focuses mainly on realization of strategic objectives, timely and accurate implementation of marketing campaigns, with a focus on customer satisfaction while managing budget/human resources effectively to achieve goals. External contacts include customers, vendors, regulatory and legal. Internal contacts include all levels of company management, employees and union officials. Judgment, forward thinking, and teamwork are required.
Minimum Qualifications
MINIMUM QUALIFICATIONS
Bachelor's Degree in Marketing, Business or Finance 7-10 years of external or related internal experience Strong leadership skill Demonstrated knowledge of product development/management, marketing, market research, pricing strategy, channel development and enhancement Advanced written and verbal skill set Management skills required include adeptness in leadership, ability to direct professionals and budgeting Some travel is required. In lieu of degree, 9-12 years of relevant experience
Preferred Qualifications
PREFERRED QUALIFICATIONS
MBA in Marketing or equivalent 3-5 years of supervisory experience.
Benefits
Benefits
Annual salary will vary based on a candidate’s skills, qualifications, experience, and other factors: $109,600.00/Yr. – $150,700.00/Yr. Annual Bonus for eligible positions: 20% 401(k) match and annual company contribution Medical, dental and vision insurance Life and disability insurance Generous paid time off options, including vacation, sick time, floating and fixed holidays, maternity leave and bonding/primary caregiver leave or parental leave Employee Assistance Program and resources for mental and emotional support Wellbeing programs such as tuition reimbursement, adoption and surrogacy assistance and fitness reimbursement Referral bonus program And much more
Note: Exelon-sponsored compensation and benefit programs may vary or not apply based on length of service, job grade, job classification or represented status. Eligibility will be determined by the written plan or program documents. Seniority level
Seniority level Director Employment type
Employment type Full-time Job function
Job function Project Management and Information Technology Industries Utilities Referrals increase your chances of interviewing at Exelon by 2x Get notified about new Marketing Program Manager jobs in
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Maryland, United States $113,000.00-$182,850.00 1 week ago Sr Manager/Director, Digital Marketing Operations
Columbia, MD $100,000.00-$140,000.00 2 weeks ago Baltimore, MD $50,000.00-$60,000.00 2 weeks ago Sparks, MD $147,600.00-$265,800.00 1 week ago Director, Relationship Marketing Strategy - Temporary Worker
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#J-18808-Ljbffr