SalaryGuide
Responsibilities
Developing a roadmap to enhance core digital experiences, retail partnerships, and direct-to-consumer channels. Driving growth in product assortment and revenue by expanding into new geographies and strengthening existing school relationships. Leading e-commerce operations across 10 websites, ensuring seamless user experiences and achieving sales and profitability goals. Elevating mobile and social media engagement to deliver a multi-channel shopping experience. Acting as a change management leader with strong communication skills and a digital-first mindset. Strategic Leadership: Oversee all facets of E‑Commerce and Retail, including marketing, brand authenticity, site performance, conversion, and product sell‑through. Multi‑Channel Integration: Develop and execute strategies that integrate E‑Commerce (B2C) with wholesale, retail, school channels, and third‑party platforms. Growth Initiatives: Expand product catalog, offerings, and presence across alternative E‑Commerce, social, and retail platforms. Requirements
Bachelor’s degree required; MBA preferred. 10+ years leading customer-centric, data-driven online businesses that achieved financial and growth goals. Background in Consumer Products or Retail E-Commerce. Proven ability to reinvent and execute best practices in site shopping experiences and online marketing across devices and platforms. Demonstrated success in scaling digital commerce through innovative strategies, including early-stage/start-up environments. Skilled in leveraging social media, mobile, and tablets to drive incremental sales beyond traditional websites. Deep expertise in customer engagement, retention, and conversion optimization. Strong command of web, media, and email analytics, usability, acquisition/retention marketing, and digital channels (SEO, paid search, social, mobile). Ability to unify marketing and creative strategies across channels to deliver a consistent, holistic brand message.
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Developing a roadmap to enhance core digital experiences, retail partnerships, and direct-to-consumer channels. Driving growth in product assortment and revenue by expanding into new geographies and strengthening existing school relationships. Leading e-commerce operations across 10 websites, ensuring seamless user experiences and achieving sales and profitability goals. Elevating mobile and social media engagement to deliver a multi-channel shopping experience. Acting as a change management leader with strong communication skills and a digital-first mindset. Strategic Leadership: Oversee all facets of E‑Commerce and Retail, including marketing, brand authenticity, site performance, conversion, and product sell‑through. Multi‑Channel Integration: Develop and execute strategies that integrate E‑Commerce (B2C) with wholesale, retail, school channels, and third‑party platforms. Growth Initiatives: Expand product catalog, offerings, and presence across alternative E‑Commerce, social, and retail platforms. Requirements
Bachelor’s degree required; MBA preferred. 10+ years leading customer-centric, data-driven online businesses that achieved financial and growth goals. Background in Consumer Products or Retail E-Commerce. Proven ability to reinvent and execute best practices in site shopping experiences and online marketing across devices and platforms. Demonstrated success in scaling digital commerce through innovative strategies, including early-stage/start-up environments. Skilled in leveraging social media, mobile, and tablets to drive incremental sales beyond traditional websites. Deep expertise in customer engagement, retention, and conversion optimization. Strong command of web, media, and email analytics, usability, acquisition/retention marketing, and digital channels (SEO, paid search, social, mobile). Ability to unify marketing and creative strategies across channels to deliver a consistent, holistic brand message.
#J-18808-Ljbffr