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The Wall Street Journal

Principal Product Designer - Wall Street Journal Newsroom Technology

The Wall Street Journal, New York, New York, us, 10261

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The Wall Street Journal

is a global news organization that provides leading news, information, commentary and analysis. It engages readers across print, digital, mobile, social, podcast and video, and covers U.S. & world news, politics, arts, culture, lifestyle, sports, and health. The Journal holds 38 Pulitzer Prizes for outstanding journalism.

Job Description We are seeking a Principal Product Designer to lead design strategy for a new initiative that places the evolution of the reader experience at the heart of our newsroom. This role sits within a newly formed cross‑functional team that bridges technology and journalism, and is embedded directly in the WSJ Newsroom to accelerate innovation in how we tell stories and engage readers.

About the Role As a key member of the team, you will shape the future of digital journalism by designing experiences that enhance story presentation and pioneer new storytelling formats, leveraging emerging technologies such as AI to serve our readers better. You will work at the intersection of editorial vision and technical innovation, translating newsroom priorities into exceptional reader experiences that set industry standards.

You Will

Define design strategy

for the future of digital journalism, working directly with newsroom leaders and technology executives.

Pioneer new approaches

to story presentation and reader engagement that become benchmarks for the industry.

Bridge newsroom and technology

through design, translating editorial vision into technically feasible, user‑centered experiences.

Serve as the design voice

in a channel between newsroom priorities and technology capabilities.

Lead rapid experimentation

and prototyping of new reader experiences, from AI‑powered applications to innovative storytelling formats.

Drive end‑to‑end execution

from concept to implementation, partnering with product, engineering, and editorial to deliver experiences that measurably improve reader engagement and satisfaction.

Influence WSJ product strategy

through design leadership, contributing to roadmap decisions that require alignment between the Chief Technology Officer and Editor in Chief.

Mentor and develop design talent

within this pioneering team structure, establishing practices for how design operates at the intersection of newsroom and technology.

Measure and iterate

based on reader behavior, using data and user research to continuously improve experiences and demonstrate the impact of design on key business and editorial metrics.

You Have

10+ years of product design experience

with significant time designing content experiences, media platforms or reader‑facing products at scale.

A portfolio demonstrating innovation in content presentation

that shows how you’ve reimagined storytelling, improved engagement, or pioneered new formats for digital media.

Proven experience bridging different cultures and priorities , especially between creative/editorial teams and technology organizations.

Track record of rapid experimentation and iteration

with examples of quick prototyping, testing, and learning in fast‑paced environments.

Deep understanding of reader behavior and content consumption patterns

and experience using data and research to inform design decisions.

Excellence in designing for emerging technologies

such as AI/ML, with a focus on maintaining user trust while introducing new capabilities.

Experience with multimedia and interactive storytelling

(video, audio, data visualization, etc.) that enhances narrative experiences.

Strong systems thinking

to create scalable design patterns across diverse content types and storytelling needs.

Demonstrated ability to work embedded in cross‑functional teams , influencing without direct authority and building consensus across disciplines.

Passion for journalism and media

with understanding of editorial workflows, newsroom culture, and the unique challenges of designing for news consumption.

Outstanding communication and presentation skills

to articulate design decisions to both editorial and technology leadership.

Bachelor’s degree or equivalent work experience

in Design, Human‑Computer Interaction, Journalism, or a related field.

Our Benefits

Comprehensive Healthcare Plans

Paid Time Off

Retirement Plans

Comprehensive Insurance Plans

Lifestyle programs & Wellness Resources

Education Benefits

Family Care Benefits & Caregiving Support

Commuter Transit Program

Subscription Discounts

Employee Referral Program

Location & Salary Location: 1211 Ave of the Americas, New York, NY Pay Range: $165,000 – $210,000

We recognize that attracting the best talent is key to our strategy and success. This quoted salary range represents a good faith estimate of what our ideal candidates are likely to expect, and we tailor offers within the range based on the selected candidate’s experience, industry knowledge, location, technical and communication skills, and other relevant factors.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, protected veteran status, or disability status. We provide reasonable accommodation for qualified individuals with disabilities in the job application and/or interview process. If you need assistance completing your application, please email us at talentresourceteam@dowjones.com with "Reasonable Accommodation" in the subject line.

E‑EO & Accommodation Statement Equal employment opportunity, including veterans and individuals with disabilities.

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