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Sauce

Head of Sales (B2SMB Restaurant SaaS)

Sauce, New York, New York, us, 10261

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About Us Sauce is a premier restaurant technology platform helping local businesses grow through our commission‑free delivery and pickup solution and proprietary delivery optimization technology. We serve a $105B+ U.S. local restaurant market. Our mission is to empower restaurants to own their digital and delivery business — and to build the consumer experience that connects them directly to their customers. We’re a team that moves with urgency, communicates with clarity, and shows up for each other. We believe in deep ownership, continuous improvement, data‑informed decision‑making, and creating real value for our customers. And we win by staying positive, persistent, and focused on outcomes — together.

Opportunity Sauce’s sales motion is already active: working playbooks, defined ICPs, inbound & outbound channels, and a team in‑seat. What we need is a Head of Sales who can elevate and scale what’s working while tightening the disciplines that drive predictable growth. This is a role for a leader who thrives as a player–coach — someone who leads from the front, understands the details firsthand, and models the pace, rigor, and mindset they expect from the team. You’ll help us operate smarter and faster, improve conversion at every stage, and build a culture of accountability, optimism, and trust.

If you’re driven by outcomes, energized by solving problems, and excited to build something that gets better every single day, you’ll feel right at home here.

What You’ll Own

Strategic Direction

Own the SMB sales motion for net‑new restaurant acquisition

Translate company goals into practical quotas, activity models, and territory plans

Continuously refine ICP, messaging, and targeting based on field learnings and data

Build + Do (Player–Coach)

Be accountable for new ARR, conversion rates, and rep productivity

Partner closely with Marketing to tighten handoffs, evaluate channel performance, and refine lead quality

Deliver crisp reporting and insights that help the organization make fast, informed decisions

Own Performance

Own team targets for new ARR, conversion rates, and rep productivity

Partner with Marketing on lead quality, SLAs, and feedback loops on performance by channel

Provide clear reporting and insights to leadership on what’s working and what needs attention

Team Leadership

Lead AEs/SDRs with hands‑on coaching: 1:1s, call reviews, deal strategy sessions, and ongoing skill development

Hire and onboard new reps in a way that sets clear expectations and accelerates time‑to‑productivity

Build a team culture rooted in effort, craftsmanship, perseverance, and supportive collaboration — where people show up for each other and follow through

What Success Looks Like

First 90 Days — Get in the Trenches & Tune

Learn the motion by engaging directly with calls, customers, and deals

Improve pipeline visibility and forecasting accuracy through process cleanup

Implement 2–3 targeted improvements that meaningfully shift funnel performance

First Year — Build a Reliable Engine

Hit or exceed team quota with reliable, consistent performance

Improve conversion at key stages and reduce rep ramp time

Establish a cohesive, high‑trust team with clear operating rhythms and shared standards of excellence

What You Bring

Must‑Have

6–8+ years in B2B SaaS sales, including 2–4 years leading teams

A track record of success as both an IC and a sales leader

Experience selling into local businesses (restaurants, retail, services) strongly preferred

A true player–coach orientation and comfort bringing structure to a fast‑moving team

A leadership style grounded in transparency, accountability, positivity, and resilience

Ideal

Experience in restaurant tech, local delivery, or SMB tools

Experience across phone/Zoom and in‑person/field motions

Familiarity with outbound programs or review‑site‑driven inbound

Why Sauce At Sauce, you’ll step into a role where momentum already exists — and where your leadership will determine how far and how fast we go. You’ll help shape a team that acts with urgency, learns continuously, communicates openly, and wins together.

What We Offer

Strong & Competitive Compensation Package, Including Equity

Company‑Sponsored Insurance Package (Health, Dental, Vision, Mental Health)

Paid Parental Leave

Flexible Work Environment

Responsible Paid Time Off Policy

Seniority Level Not Applicable

Employment Type Full‑time

Job Function Sales and Business Development

Industries Retail Apparel and Fashion, Financial Services, and Business Consulting and Services

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

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