Walmart Connect
(USA) Senior Director, Ad Partnership Management, Walmart Connect
Walmart Connect, Hoboken, New Jersey, us, 07030
Senior Director, Ad Partnership Management (USA)
Walmart Connect is redefining how brands engage consumers by combining Walmart’s first‑party data, omnichannel reach, and closed‑loop measurement. As retail media rapidly evolves, agency partnerships remain one of our biggest levers for scaled growth and market influence.
Responsibilities
Agency Partnership Strategy
Own end‑to‑end strategy for Holding Company partnerships, including Publicis, Omnicom, WPP, Dentsu, and IPG.
Develop, operationalize, and own Joint Business Plans (JBPs) with agency leadership—defining annual goals, investment priorities, capability roadmaps, and measurable outcomes.
Build scalable partnership frameworks and playbooks that improve how agencies activate across Walmart Connect’s onsite, offsite, and programmatic solutions.
Build long‑term roadmaps and partnership strategies that drive adoption, accelerate investment, and unlock new cross‑agency opportunities.
Develop a clear POV on industry trends and translate agency needs into actionable product, measurement, and operational improvements.
Executive Relationship Management
Serve as the senior point of escalation and alignment for executive‑level agency stakeholders.
Lead annual planning cycles with agency leadership, ensuring strategic alignment on goals, incentives, and partnership priorities.
Influence collaboration across investment, strategy, analytics, and commerce teams to drive scaled adoption.
Cross‑Functional Leadership
Work closely with Product, Engineering, Sales, Measurement, Marketing, and Ops to operationalize JBP commitments.
Partner with cross‑functional teams to build repeatable enablement programs that support agency growth and scaled activation.
Lead special initiatives that strengthen the retail media partnership ecosystem and expand the value agencies receive from WMC.
Preferred Qualifications
Proven experience building and owning agency Joint Business Plans (JBPs) – including annual strategy, investment goals, cross‑functional commitments, and performance measurement.
Demonstrated success creating partnership strategies and scalable frameworks across multiple Holding Companies.
12+ years in agency partnerships, media strategy, ad‑tech, or digital commerce, with strong experience working across Holding Companies required.
7+ years leading teams in high‑growth, cross‑functional environments.
Deep understanding of retail media, programmatic, CTV, measurement, and data strategy ecosystems.
Ability to influence VP+ stakeholders and represent the business in senior agency forums.
Minimum Qualifications
Bachelor’s degree in marketing, business, advertising, consumer psychology, or related area and 8 years’ experience in advertising sales, advertising, sales, or related area.
OR 12 years’ experience in advertising sales, advertising, sales or related area.
Seniority Level:
Director
Employment Type:
Full‑time
Job Function:
Business Development and Sales
Industry:
Advertising Services
Location:
221 River St, Hoboken, NJ 07030, United States of America
Walmart and its subsidiaries are committed to maintaining a drug‑free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment.
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Responsibilities
Agency Partnership Strategy
Own end‑to‑end strategy for Holding Company partnerships, including Publicis, Omnicom, WPP, Dentsu, and IPG.
Develop, operationalize, and own Joint Business Plans (JBPs) with agency leadership—defining annual goals, investment priorities, capability roadmaps, and measurable outcomes.
Build scalable partnership frameworks and playbooks that improve how agencies activate across Walmart Connect’s onsite, offsite, and programmatic solutions.
Build long‑term roadmaps and partnership strategies that drive adoption, accelerate investment, and unlock new cross‑agency opportunities.
Develop a clear POV on industry trends and translate agency needs into actionable product, measurement, and operational improvements.
Executive Relationship Management
Serve as the senior point of escalation and alignment for executive‑level agency stakeholders.
Lead annual planning cycles with agency leadership, ensuring strategic alignment on goals, incentives, and partnership priorities.
Influence collaboration across investment, strategy, analytics, and commerce teams to drive scaled adoption.
Cross‑Functional Leadership
Work closely with Product, Engineering, Sales, Measurement, Marketing, and Ops to operationalize JBP commitments.
Partner with cross‑functional teams to build repeatable enablement programs that support agency growth and scaled activation.
Lead special initiatives that strengthen the retail media partnership ecosystem and expand the value agencies receive from WMC.
Preferred Qualifications
Proven experience building and owning agency Joint Business Plans (JBPs) – including annual strategy, investment goals, cross‑functional commitments, and performance measurement.
Demonstrated success creating partnership strategies and scalable frameworks across multiple Holding Companies.
12+ years in agency partnerships, media strategy, ad‑tech, or digital commerce, with strong experience working across Holding Companies required.
7+ years leading teams in high‑growth, cross‑functional environments.
Deep understanding of retail media, programmatic, CTV, measurement, and data strategy ecosystems.
Ability to influence VP+ stakeholders and represent the business in senior agency forums.
Minimum Qualifications
Bachelor’s degree in marketing, business, advertising, consumer psychology, or related area and 8 years’ experience in advertising sales, advertising, sales, or related area.
OR 12 years’ experience in advertising sales, advertising, sales or related area.
Seniority Level:
Director
Employment Type:
Full‑time
Job Function:
Business Development and Sales
Industry:
Advertising Services
Location:
221 River St, Hoboken, NJ 07030, United States of America
Walmart and its subsidiaries are committed to maintaining a drug‑free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment.
#J-18808-Ljbffr