Hyatt
Manager Digital Analytics, Tag Engineer (Remote Opportunity)
Hyatt, Chicago, Illinois, United States, 60290
Manager Digital Analytics, Tag Engineer (Remote Opportunity)
Hyatt Hotels Corporation seeks an enthusiastic Manager Digital Analytics, Tag Engineer to join the Digital Analytics team. In this role, you will collaborate closely with product and data teams to implement, govern, and maintain digital data collection across Hyatt web and app elements, ensuring accurate and scalable analytics tagging.
Responsibilities
Lead the management and deployment of new and existing tags, pixels, and integrations across digital platforms using tag management systems (e.g., Tealium, Google Tag Manager).
Develop and maintain a strategic framework for digital data collection, ensuring scalability, accuracy, and compliance.
Oversee configuration, administration, and governance of analytics tools (e.g., Adobe Analytics, Google Analytics).
Collaborate with product, marketing, and engineering teams to define and implement tracking requirements aligned with business objectives.
Maintain clear documentation of tagging architecture, data layer specifications, and platform configurations.
Troubleshoot tagging issues, validate data accuracy, and manage QA processes for analytics implementation.
Support related initiatives involving data quality, reporting enhancements, and performance optimization across digital channels.
Qualifications
Proven experience managing digital analytics implementations with enterprise tag management systems (e.g., Tealium, GTM, Adobe Launch).
Strong understanding of analytics platforms such as Adobe Analytics or Google Analytics.
Ability to translate business requirements into technical tagging specifications.
Familiarity with JavaScript, browser developer tools, and debugging network requests.
Excellent communication and documentation skills with the ability to partner effectively across teams.
Benefits
Annual allotment of free hotel stays at Hyatt hotels globally.
Flexible work schedule.
Work-life benefits including wellbeing initiatives such as a complimentary Headspace subscription and discount at the on-site fitness center.
Global family assistance policy with paid time off after birth or adoption, and financial assistance for adoption.
Paid Time Off, medical, dental, vision, 401(k) with company match.
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Responsibilities
Lead the management and deployment of new and existing tags, pixels, and integrations across digital platforms using tag management systems (e.g., Tealium, Google Tag Manager).
Develop and maintain a strategic framework for digital data collection, ensuring scalability, accuracy, and compliance.
Oversee configuration, administration, and governance of analytics tools (e.g., Adobe Analytics, Google Analytics).
Collaborate with product, marketing, and engineering teams to define and implement tracking requirements aligned with business objectives.
Maintain clear documentation of tagging architecture, data layer specifications, and platform configurations.
Troubleshoot tagging issues, validate data accuracy, and manage QA processes for analytics implementation.
Support related initiatives involving data quality, reporting enhancements, and performance optimization across digital channels.
Qualifications
Proven experience managing digital analytics implementations with enterprise tag management systems (e.g., Tealium, GTM, Adobe Launch).
Strong understanding of analytics platforms such as Adobe Analytics or Google Analytics.
Ability to translate business requirements into technical tagging specifications.
Familiarity with JavaScript, browser developer tools, and debugging network requests.
Excellent communication and documentation skills with the ability to partner effectively across teams.
Benefits
Annual allotment of free hotel stays at Hyatt hotels globally.
Flexible work schedule.
Work-life benefits including wellbeing initiatives such as a complimentary Headspace subscription and discount at the on-site fitness center.
Global family assistance policy with paid time off after birth or adoption, and financial assistance for adoption.
Paid Time Off, medical, dental, vision, 401(k) with company match.
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