Swisher
For the past 162 years, Swisher has been an industry leader known for its iconic products and commitment to high quality standards. With a rich history, Swisher serves adult consumers through a diverse range of businesses, including Swisher Sweets Cigar Company, Helme Tobacco Co., Hempire, Rogue Holdings, and Drew Estate: The Rebirth of Cigars. We have a passion for people and helping them build rewarding careers. If you’re ready to create excitement and drive what’s next in the industry, we’d love to hear from you.
The Sales Strategy Manager plays a pivotal role in shaping and executing Swisher’s commercial strategies for key clients and various customer segments. Reporting to the Senior Director, Sales Strategy & Execution, this role translates customer and brand insights into integrated sales strategies that drive profitable growth. Acting as a strategic liaison between Sales, Marketing, and Brand teams, the Sales Strategy Manager ensures alignment across functions and leads initiatives that enhance customer engagement, optimize sales programs, and strengthen Swisher’s market position.
Key Responsibilities
Strategic Integration & Alignment
Integrate customer strategy into sales and brand strategies to deliver cohesive market execution and channel alignment
Serve as the key liaison between Sales and Brand teams to ensure commercial strategies reflect customer priorities and brand goals
Partner with Marketing and Category Management to translate brand activations into customer-facing programs and field execution
Customer & Program Leadership
Lead the development of tailored customer strategies and activation plans that drive sales growth across priority accounts
Prepare and deliver customer-facing materials, including presentation decks, sell sheets, and strategic business reviews
Support Sales leadership in customer engagement initiatives, including Top-to-Top meetings and Joint Business Planning sessions with key clients
Operational & Sales Enablement
Serve as the Sales lead for S&OP, ensuring alignment between demand planning, production, and customer needs
Collaborate with the Sales Planning team to translate strategic priorities into actionable plans, forecasts, and trade execution calendars
Identify performance opportunities across key customers and provide data-driven insights to guide investment decisions and program design
Cross-Functional Collaboration
Partner with Revenue Growth Management, Finance, and Supply Chain to ensure pricing, promotions, and trade spend align with profitability targets
Collaborate with Sales Operations to enhance tools, reporting, and enablement platforms that support executional excellence
Qualifications
Bachelor’s degree in Business, Finance, Marketing, or related discipline required
7+ years of progressive experience in Sales Strategy, Commercial Planning, or Account Management within consumer goods or a related industry
Proven success developing and executing strategic customer plans across multiple channels
Strong analytical, communication, and presentation skills with demonstrated experience preparing and delivering executive-level materials
Proficiency in sales forecasting, S&OP, and data-driven decision-making
Demonstrated ability to influence cross-functional teams and senior leadership
Travel: Up to 20%
Preferred Qualifications
MBA or advanced degree in Business, Strategy, or Organizational Leadership
Experience leading customer strategy for key national accounts or major distributors
Familiarity with trade investment management, joint business planning, and brand integration
Advanced Excel and PowerPoint skills; experience with CRM or BI platforms (e.g., Salesforce, Power BI)
Strong understanding of consumer insights, trade marketing, and retail activation best practices
What We Offer
Base salary and bonus program
Medical, dental, vision, life insurance effective on date of hire
Generous 401(k) Plan
Defined Contribution Plan
Paid vacation and paid holidays
Tuition reimbursement
Official Contact Information
Email: All official emails will come from an @Swisher.com address
Website: Verify job listings and contact details on https://careers.swisher.com
Important:
We will never contact you via Teams, Zoom, or Google Meets. If you qualify for an interview the proper meeting method will be shared with you beforehand. Confidential information should only be shared through secure methods outside of email.
Seniority level Mid-Senior level
Employment type Full-time
Job function Sales, Business Development, and Product Management
Industries Manufacturing, Food and Beverage Services, and Tobacco Manufacturing
Referrals increase your chances of interviewing at Swisher by 2x
Get notified about new Sales Strategy Manager jobs in
Jacksonville, FL .
#J-18808-Ljbffr
The Sales Strategy Manager plays a pivotal role in shaping and executing Swisher’s commercial strategies for key clients and various customer segments. Reporting to the Senior Director, Sales Strategy & Execution, this role translates customer and brand insights into integrated sales strategies that drive profitable growth. Acting as a strategic liaison between Sales, Marketing, and Brand teams, the Sales Strategy Manager ensures alignment across functions and leads initiatives that enhance customer engagement, optimize sales programs, and strengthen Swisher’s market position.
Key Responsibilities
Strategic Integration & Alignment
Integrate customer strategy into sales and brand strategies to deliver cohesive market execution and channel alignment
Serve as the key liaison between Sales and Brand teams to ensure commercial strategies reflect customer priorities and brand goals
Partner with Marketing and Category Management to translate brand activations into customer-facing programs and field execution
Customer & Program Leadership
Lead the development of tailored customer strategies and activation plans that drive sales growth across priority accounts
Prepare and deliver customer-facing materials, including presentation decks, sell sheets, and strategic business reviews
Support Sales leadership in customer engagement initiatives, including Top-to-Top meetings and Joint Business Planning sessions with key clients
Operational & Sales Enablement
Serve as the Sales lead for S&OP, ensuring alignment between demand planning, production, and customer needs
Collaborate with the Sales Planning team to translate strategic priorities into actionable plans, forecasts, and trade execution calendars
Identify performance opportunities across key customers and provide data-driven insights to guide investment decisions and program design
Cross-Functional Collaboration
Partner with Revenue Growth Management, Finance, and Supply Chain to ensure pricing, promotions, and trade spend align with profitability targets
Collaborate with Sales Operations to enhance tools, reporting, and enablement platforms that support executional excellence
Qualifications
Bachelor’s degree in Business, Finance, Marketing, or related discipline required
7+ years of progressive experience in Sales Strategy, Commercial Planning, or Account Management within consumer goods or a related industry
Proven success developing and executing strategic customer plans across multiple channels
Strong analytical, communication, and presentation skills with demonstrated experience preparing and delivering executive-level materials
Proficiency in sales forecasting, S&OP, and data-driven decision-making
Demonstrated ability to influence cross-functional teams and senior leadership
Travel: Up to 20%
Preferred Qualifications
MBA or advanced degree in Business, Strategy, or Organizational Leadership
Experience leading customer strategy for key national accounts or major distributors
Familiarity with trade investment management, joint business planning, and brand integration
Advanced Excel and PowerPoint skills; experience with CRM or BI platforms (e.g., Salesforce, Power BI)
Strong understanding of consumer insights, trade marketing, and retail activation best practices
What We Offer
Base salary and bonus program
Medical, dental, vision, life insurance effective on date of hire
Generous 401(k) Plan
Defined Contribution Plan
Paid vacation and paid holidays
Tuition reimbursement
Official Contact Information
Email: All official emails will come from an @Swisher.com address
Website: Verify job listings and contact details on https://careers.swisher.com
Important:
We will never contact you via Teams, Zoom, or Google Meets. If you qualify for an interview the proper meeting method will be shared with you beforehand. Confidential information should only be shared through secure methods outside of email.
Seniority level Mid-Senior level
Employment type Full-time
Job function Sales, Business Development, and Product Management
Industries Manufacturing, Food and Beverage Services, and Tobacco Manufacturing
Referrals increase your chances of interviewing at Swisher by 2x
Get notified about new Sales Strategy Manager jobs in
Jacksonville, FL .
#J-18808-Ljbffr