SF Fire Credit Union
VP, Strategic Business Development Officer
SF Fire Credit Union, San Francisco, California, United States, 94199
VP, Strategic Business Development Officer
Where it all began…
In 1951 SF Fire Credit Union first opened its doors from a modest 10′ × 15′ office space in 17 Engine. It was from those humble beginnings—where everyone pitched in to help one another in their community—that the organization forged its way in business forever. Today, the San Francisco‑based credit union has grown to $1.7B in assets and a membership that extends from the regional firefighters we trace our roots back to throughout our many neighbors in San Francisco, San Mateo and Marin counties. Our members benefit from the ideas and principles that have shaped us: Shared trust, continuous innovation of products and services, competitive rates, and excellent member service. These qualities foster a true sense of member‑ownership and strengthen the credit union’s bond with the people for whom this credit union was created.
What We Stand For There are a few things we look for those we hire at SF Fire Credit Union, regardless of role or team.
Be Personal – Walk the Member/Employee Path
Be a Leader – Empower, Collaborate, Own
Be Outside the Box – Innovate, Educate, Engage
Be Real – Integrity and Transparency Matter
Be the Connection – Serve our Community
Second, will they thrive in a culture like ours, where we default to trust, embrace feedback, and desire to innovate? Finally, do they share our vision to help empower members to accomplish their dreams and build lasting financial security in whatever way is most relevant to their role?
What It Feels Like Most days it feels more like going to work with a big family. Whether it’s a pot luck lunch, baking birthday cakes for colleagues in the kitchen, or after‑hours get‑together, we’re here to do a great job and have a good time while doing it! We value a good sense of humor, are motivated by a higher purpose, and always bring an “in‑this‑together” attitude. While we’re driven to do great work, we also value real work/life balance.
Is This the Career for You? The VP, Strategic Business Development Officer leads SF Fire Credit Union’s growth strategy by developing high‑impact partnerships with major employers, corporations, local government, and community institutions. This executive creates and packages partnership offers, expands market presence, and drives membership and product growth. As a senior ambassador for the Credit Union, the VP builds influential relationships and ensures partnership initiatives align with strategic priorities and deliver meaningful community impact.
What You Get To Do
Architect and lead the long‑term business development roadmap by defining market segmentation and prioritization.
Identify and secure large‑scale strategic partnerships across priority industries, community organizations, local government, and employer groups.
Develop and lead comprehensive partnership strategies that drive membership growth, product adoption, and market expansion.
Serve as a senior ambassador for SF Fire Credit Union, representing the organization at executive, civic, and community events to elevate brand visibility and influence.
Collaborate cross‑functionally with Marketing, Community Impact, Retail, and Lending teams to activate, optimize, and sustain partnership initiatives.
Analyze partnership performance, delivering regular reporting, insights, and ROI evaluations to senior leadership.
Ensure full alignment with the Credit Union’s strategic plan, contributing to long‑range business development priorities and growth objectives.
Champion SF Fire Credit Union’s mission, fostering partnerships that support financial wellness and community impact throughout the Bay Area.
What We Look For In You
Bachelor’s degree in Business, Marketing, or related field preferred
10 to 15 years in strategic partnerships or corporate business development.
Proven success in closing high‑value partnerships.
Strong communication and executive presence.
Deep understanding of the Bay Area market.
Mission‑driven with passion for community impact.
Excellent verbal and written communication skills.
Required Competencies
Customer Focus – Dedicated to meeting the expectations of internal and external customers.
Approachability – Easy to approach and talk to; spends extra effort to put others at ease.
Peer Relationships – Seen as a team player and is cooperative.
Decision Quality – Makes good decisions based upon a mix of analysis, experience, and judgment.
Problem Solving – Uses rigorous logic to solve difficult problems with effective solutions.
Drive For Results – Steadfastly pushes self and others for results.
Interpersonal Savvy – Relates well to all kinds of people; builds constructive relationships.
Integrity and Trust – Widely trusted; seen as an honest individual.
Listening – Practices attentive and active listening; has the patience to hear people out.
Action Oriented – Full of energy for things that are challenging, not fearful of acting.
Personal Learning – Seeks feedback; displays curiosity and translates it into new approaches to problem solving.
Creativity – Challenges conventional practices constructively.
Nice to have: Financial industry background – but not a requirement.
Note:
This job description is noncontractual, or an exhaustive list, and it may be added to or changed from time to time.
Salary This compensation range takes into account the wide range of factors that are considered in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs. At SFFCU, it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on the facts and circumstances of each case. A reasonable estimate of the current range for the San Francisco Market is an annual salary of $156,000 to $235,000.
Our Benefits
401(k) and Employer Match
Health, Vision, Dental and Life Insurance
Annual Incentive/Bonus Program
Tuition Reimbursement Program
11 Paid Holidays + Competitive PTO package
Home & Consumer Loan Program (Discounted Rates)
Professional development and training programs
On‑demand personal coaching resource
Wellness Program (Discounted Gym Membership)
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Seniority level: Executive
Employment type: Full‑time
Job function: Business Development and Sales
#J-18808-Ljbffr
In 1951 SF Fire Credit Union first opened its doors from a modest 10′ × 15′ office space in 17 Engine. It was from those humble beginnings—where everyone pitched in to help one another in their community—that the organization forged its way in business forever. Today, the San Francisco‑based credit union has grown to $1.7B in assets and a membership that extends from the regional firefighters we trace our roots back to throughout our many neighbors in San Francisco, San Mateo and Marin counties. Our members benefit from the ideas and principles that have shaped us: Shared trust, continuous innovation of products and services, competitive rates, and excellent member service. These qualities foster a true sense of member‑ownership and strengthen the credit union’s bond with the people for whom this credit union was created.
What We Stand For There are a few things we look for those we hire at SF Fire Credit Union, regardless of role or team.
Be Personal – Walk the Member/Employee Path
Be a Leader – Empower, Collaborate, Own
Be Outside the Box – Innovate, Educate, Engage
Be Real – Integrity and Transparency Matter
Be the Connection – Serve our Community
Second, will they thrive in a culture like ours, where we default to trust, embrace feedback, and desire to innovate? Finally, do they share our vision to help empower members to accomplish their dreams and build lasting financial security in whatever way is most relevant to their role?
What It Feels Like Most days it feels more like going to work with a big family. Whether it’s a pot luck lunch, baking birthday cakes for colleagues in the kitchen, or after‑hours get‑together, we’re here to do a great job and have a good time while doing it! We value a good sense of humor, are motivated by a higher purpose, and always bring an “in‑this‑together” attitude. While we’re driven to do great work, we also value real work/life balance.
Is This the Career for You? The VP, Strategic Business Development Officer leads SF Fire Credit Union’s growth strategy by developing high‑impact partnerships with major employers, corporations, local government, and community institutions. This executive creates and packages partnership offers, expands market presence, and drives membership and product growth. As a senior ambassador for the Credit Union, the VP builds influential relationships and ensures partnership initiatives align with strategic priorities and deliver meaningful community impact.
What You Get To Do
Architect and lead the long‑term business development roadmap by defining market segmentation and prioritization.
Identify and secure large‑scale strategic partnerships across priority industries, community organizations, local government, and employer groups.
Develop and lead comprehensive partnership strategies that drive membership growth, product adoption, and market expansion.
Serve as a senior ambassador for SF Fire Credit Union, representing the organization at executive, civic, and community events to elevate brand visibility and influence.
Collaborate cross‑functionally with Marketing, Community Impact, Retail, and Lending teams to activate, optimize, and sustain partnership initiatives.
Analyze partnership performance, delivering regular reporting, insights, and ROI evaluations to senior leadership.
Ensure full alignment with the Credit Union’s strategic plan, contributing to long‑range business development priorities and growth objectives.
Champion SF Fire Credit Union’s mission, fostering partnerships that support financial wellness and community impact throughout the Bay Area.
What We Look For In You
Bachelor’s degree in Business, Marketing, or related field preferred
10 to 15 years in strategic partnerships or corporate business development.
Proven success in closing high‑value partnerships.
Strong communication and executive presence.
Deep understanding of the Bay Area market.
Mission‑driven with passion for community impact.
Excellent verbal and written communication skills.
Required Competencies
Customer Focus – Dedicated to meeting the expectations of internal and external customers.
Approachability – Easy to approach and talk to; spends extra effort to put others at ease.
Peer Relationships – Seen as a team player and is cooperative.
Decision Quality – Makes good decisions based upon a mix of analysis, experience, and judgment.
Problem Solving – Uses rigorous logic to solve difficult problems with effective solutions.
Drive For Results – Steadfastly pushes self and others for results.
Interpersonal Savvy – Relates well to all kinds of people; builds constructive relationships.
Integrity and Trust – Widely trusted; seen as an honest individual.
Listening – Practices attentive and active listening; has the patience to hear people out.
Action Oriented – Full of energy for things that are challenging, not fearful of acting.
Personal Learning – Seeks feedback; displays curiosity and translates it into new approaches to problem solving.
Creativity – Challenges conventional practices constructively.
Nice to have: Financial industry background – but not a requirement.
Note:
This job description is noncontractual, or an exhaustive list, and it may be added to or changed from time to time.
Salary This compensation range takes into account the wide range of factors that are considered in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs. At SFFCU, it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on the facts and circumstances of each case. A reasonable estimate of the current range for the San Francisco Market is an annual salary of $156,000 to $235,000.
Our Benefits
401(k) and Employer Match
Health, Vision, Dental and Life Insurance
Annual Incentive/Bonus Program
Tuition Reimbursement Program
11 Paid Holidays + Competitive PTO package
Home & Consumer Loan Program (Discounted Rates)
Professional development and training programs
On‑demand personal coaching resource
Wellness Program (Discounted Gym Membership)
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Seniority level: Executive
Employment type: Full‑time
Job function: Business Development and Sales
#J-18808-Ljbffr