Logo
SalaryGuide

VP Marketing, Reality Labs

SalaryGuide, Menlo Park, California, United States, 94029

Save Job

Responsibilities

Manage and scale a high performing marketing organization, aligning individual strength with business priorities, and fostering a culture of innovation ,accountability and impact

Partner with product leadership to influence product and business strategy with a view of customer needs and market opportunities

Lead and collaborate with a multitude of cross-functional stakeholders to deliver world-class marketing campaigns, product launches and GTMs

Develop, manage and support the execution of integrated marketing efforts that seamlessly connect digital, social, experiential and traditional touch points, ensuring brand narratives are consistently amplified and product impact is visible in every market.

Consistently build strong internal partnerships, influence, resolve conflict, build alignment, and work effectively across teams to execute strategy

Model inclusive behaviors and build a diverse organization that values, respects, and taps into different backgrounds and perspectives

Experience partnering with product teams (product design, content design, product management) and using brand strategy to inform product experiences and GTM executions

Requirements

18 + years of experience with brand and product marketing, consumer products and/or hardware with brands and at companies with global scale

15+ years of experience with global team leadership, cross-functional team leadership, and team management

Track record of building partnerships with Product Management and cross-functional teams, and shaping multi-year product roadmaps and go-to-market strategies

Experience owning and overseeing multiple portfolio areas and marketing vision while creating buy-in and enthusiasm from peers, individual contributors, and other leaders

Experience influencing and leading strategies across multiple lines of business and matrixed teams

Experience identifying and analyzing complex, long term, critical problems facing the relevant areas of the business and drove solutions for them

Track record of developing global strategy and delivering impactful communication and campaigns internationally - proven with data

Experience managing multiple campaigns and/or product launch GTMs simultaneously, working with many different internal and external teams to ensure we are launching our programs seamlessly and to the highest impact

Experience bringing new products to market

Experience partnering with external companies (partners, agencies, vendors, retailers) and influencing / managing up to executive and cross-functional leadership

Experience partnering with product management, product design, and other cross-functional teams (Analytics, Research, Creative etc) to drive business results

Demonstrated experience utilizing consumer research and data to drive actionable insights to inform marketing strategy and improve the consumer experience

Preferred

Experience and/or domain knowledge in augmented reality, virtual reality, mixed reality, wearable devices, mobile devices, and/or hardware/software platforms

Experience working and thriving in a self-starter, fast-paced and changing environment

Experience with founding or leading a company or division and/or launching products and businesses

MS/MBA degree

Benefits

bonus + equity + benefits

#J-18808-Ljbffr