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Digitas North America

Senior Analyst, Search Engine Optimization

Digitas North America, Boston, Massachusetts, us, 02298

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Senior Analyst, Search Engine Optimization Join to apply for the Senior Analyst, Search Engine Optimization role at Digitas North America.

Overview

As a Search Engine Optimization Senior Analyst, you’ll play an integral role on the brand team by providing insights that will inform our clients’ online marketing strategy. You’ll collaborate with diverse teams—including Marketing, Creative, Technology, Strategy, Insights, and Media—and gain an in-depth knowledge of how these capabilities work.

Responsibilities

Consult with internal teams and clients on search engine accessibility.

Perform keyword mining, segmentation, and mapping as well as gap and competitive analyses.

Provide optimization recommendations for site content.

Develop and execute link‑building strategies.

Provide monthly/quarterly metrics reports to show value against all initiatives.

Qualifications

A four‑year degree in marketing, computer science, or a related field.

2 to 4 years of experience in search engine optimization, web development, or analytics.

Basic knowledge of HTML, JavaScript, and CSS.

Solid analytical and problem‑solving skills—and a knack for detail.

Strong communication and presentation skills; poised, articulate, and convincing.

Familiarity with prompt‑based interaction and commonly used generative AI tools is a plus, especially for tasks like ideation, research, or content generation.

Additional Information

Compensation Range: $60,800 – $89,600. This is the pay range the company believes it will pay for this position at the time of this posting. Compensation will be determined based on the skills, qualifications, and experience of the applicant and the requirements of the position. The company reserves the right to modify this pay range at any time.

Temporary roles may be eligible to participate in a freelancer/temporary employee medical plan and 401(k) after meeting eligibility criteria. For regular roles, the company will offer medical coverage, dental, vision, disability, 401(k), and paid time off.

Application deadline: 1/30/26.

All your information will be kept confidential according to EEO guidelines.

Seniority Level : Not applicable

Employment Type : Full‑time

Job Function : Marketing and Sales

Referrals increase your chances of interviewing at Digitas North America by 2x.

Got the sparkle? Apply if you believe your unique skills are a fit. We’d love to hear from you.

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