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The George Washington University

Associate Director, Strategic Donor Communications

The George Washington University, Washington, District of Columbia, us, 20022

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Associate Director, Strategic Donor Communications

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The George Washington University

Job Description Summary The George Washington University’s Division of University Advancement (UA) is seeking a strategic and experienced Associate Director, Strategic Donor Communications. This role plays a pivotal part in fostering a culture of philanthropy and supporting GW’s mission of excellence in education, research, scholarship, and patient care.

Position Summary The Associate Director, Strategic Donor Communications plays a critical role in designing and delivering meaningful, donor-centered communications that enhance donor engagement, build institutional trust, and drive donor retention. This position leads the development of multi-channel messaging strategies, including executive acknowledgments, seasonal touchpoints, and impact reporting, and manages GW’s donor acknowledgment processes with a focus on timeliness, personalization, and gratitude.

In close collaboration with leaders across marketing and communications, annual giving, principal giving, and planned giving, the Associate Director, Strategic Donor Communications develops and executes a year-round communications calendar that supports donor experience, pledge/campaign fulfillment, and long-term loyalty.

Key Responsibilities

Strategic donor communications: Lead the creation of high-impact donor messaging and content creation across all giving levels, ensuring alignment, consistency, and donor-centric voice across every touchpoint. Oversee the acknowledgement process organization-wide, managing content, systems, and strategy to ensure timely, meaningful expressions of gratitude. Craft senior executive acknowledgments, event talking points, and other strategic communications that build trust, deepen relationships, and encourage donor loyalty.

Multi-Channel Donor Engagement: Design and manage a proactive donor relations and communications calendar in collaboration with marketing and communications, annual giving, planned giving, and principal giving leadership. Develop and execute relationship‑building touchpoints, including seasonal messages and giving society welcome packages, that reinforce gratitude, strengthen institutional engagement, and align with the appropriate phase in the donor’s philanthropic journey.

Stewardship Reporting: Lead strategy, content development, and project management for the annual Philanthropy Impact Report and other campaign‑related stewardship reports as directed. Produce custom impact reports for principal donors and prospects in collaboration with prospect managers and the Donor Relations team’s stewardship reporting leadership.

Additional Duties

Perform other related duties as assigned. Flexibility is required as duties may evolve in response to organizational needs.

Minimum Qualifications Qualified candidates will hold a Bachelor’s degree in an appropriate area of specialization plus 2 years of relevant professional experience, or a Master’s degree or higher in a relevant area of study. Degree must be conferred by the start date of the position. Degree requirements may be substituted with an equivalent combination of education, training and experience.

Preferred Qualifications

Proficiency with fundraising software, donor databases, and Microsoft Office Suite (e.g., Word, Excel).

Exceptional writing, editing, and interpersonal communication skills.

Proven track record in writing and managing donor‑centered communications across multiple channels and audiences.

Strong customer service orientation and ability to work collaboratively across departments.

Demonstrated ability to manage complex, multi‑phase projects and successfully meet tight deadlines.

High degree of discretion and sensitivity when handling confidential donor information.

Experience in data‑informed messaging, impact reporting, and donor journey mapping.

Experience engaging with major and leadership‑level donors.

Hiring Range $72,235.20 - $99,250.68

Benefits GW offers a comprehensive benefit package that includes medical, dental, vision, life & disability insurance, time off & leave, retirement savings, tuition, well‑being and various voluntary benefits. For program details and eligibility, please visit https://hr.gwu.edu/benefits-programs.

Job Details

Campus Location:

Foggy Bottom, Washington, D.C.

College/School/Department:

University Advancement

Family:

Dev & Alumni Relations

Sub-Family:

Donor Relations

Stream:

Individual Contributor

Level:

Level 2

Full-Time/Part-Time:

Full-Time

Hours Per Week:

40

Work Schedule:

Monday- Friday, 8:30-5:00pm

Will this job require the employee to work on site?

Yes

Employee Onsite Status:

Hybrid

Telework:

Yes

Required Background Check:

Criminal History Screening, Education/Degree/Certifications Verification, Social Security Number Trace, and Sex Offender Registry Search

Special Instructions To Applicants:

Employer will not sponsor for employment Visa status.

Internal Applicants Only?

No

Job Open Date:

12/16/2025

Job Close Date:

(none specified)

If temporary, grant funded, Sponsored Project funded or limited term appointment:

position funded until: (none specified)

Seniority level:

Associate

Employment type:

Full-time

Job function:

Sales, Public Relations, and Marketing

Industries:

Higher Education and Research Services

EEO Statement The university is an Equal Employment Opportunity employer that does not unlawfully discriminate in any of its programs or activities on the basis of race, color, religion, sex, national origin, age, disability, veteran status, sexual orientation, gender identity or expression, or on any other basis prohibited by applicable law.

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