Discovery Senior Living
Sales Director — Discovery Senior Living
This role is part of Discovery Senior Living's mission to enrich the lives of seniors. Join the team in Gainesville to lead community sales efforts and achieve occupancy and revenue goals.
Pay Range Base pay: $60,000 – $100,000 per year based on skills and experience.
Target total compensation (base + commission) can exceed $100,000.
Position Highlights
Status:
Full Time
Schedule:
Regular business hours; weekends as needed for tours and events
Location:
3483 SW 45th St, Gainesville, FL 32608
Rate of Pay:
$60k Base with Target Total Compensation $100,000+ (Base + Commission; Exempt – Salaried)
What You’ll Do
Execute all facets of the company’s
Sales Playbook —discovery, tours, follow‑up, objections, and closing.
Achieve monthly and quarterly move‑in and revenue goals by advancing leads through the sales process.
Build, nurture, and maintain referral networks through external outreach, presentations, and business development.
Manage inquiries from all lead sources, providing timely responses and professional follow‑up.
Conduct personalized tours and discovery meetings to connect with prospective residents and families.
Maintain accurate CRM data to track leads, activity, and conversion metrics.
Plan and execute community marketing initiatives and sales events to drive qualified leads.
Conduct competitive market analysis and provide actionable insights for pricing and positioning strategies.
Partner with the
Executive Director
and
Regional Sales Leadership
to align on marketing, revenue goals, and promotional strategies.
Collaborate with clinical and operations teams to ensure smooth and positive move‑in experiences for residents and families.
Prepare and present sales reports, monitor KPIs, and evaluate performance metrics to ensure achievement of occupancy targets.
Represent the community with professionalism, integrity, and compassion in all interactions.
Qualifications
Bachelor’s degree in Marketing, Business, Public Relations, or related field preferred.
Minimum 2 years of sales and marketing experience, preferably in senior living, healthcare, or a related industry.
Proven record of achieving sales targets and occupancy goals.
Proficiency with Microsoft Office (Word, Excel, PowerPoint, Outlook).
Experience using CRM systems to manage leads and track performance.
Strong communication, presentation, and relationship‑building skills.
Excellent organizational skills with the ability to manage multiple priorities and meet deadlines.
Professional, compassionate approach with a resident‑ and family‑first mindset.
Willingness to work onsite, conduct tours, and attend community and networking events (local travel required).
Benefits
Enjoy a comprehensive benefits package – medical, dental, vision, PTO, 401(k) and more for eligible positions.
Thrive in a purpose‑driven environment that puts residents first.
Join a collaborative, supportive leadership team that values your voice.
Build meaningful connections and create lasting impact for residents and their loved ones.
Competitive wages.
Early access to earned wages before payday.
Flexible scheduling options with full‑time and part‑time hours.
Paid time off and holidays (full‑time).
Comprehensive benefit package including health, dental, vision, life and disability insurances (full‑time).
401(k) with employer match.
Paid training.
Opportunities for growth and advancement.
Meals and uniforms.
Employee Assistance Program.
About Discovery Senior Living Discovery Senior Living is part of the Discovery Senior Living family of companies, a recognized industry leader for performance, innovation and lifestyle customization. Today it ranks among the two largest U.S. senior living operators, managing and enhancing communities across the nation and serving more than 6,500 residents nationwide.
Equal Opportunity Employer We are proud to be an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all team members. EOE D/V
A Note to Applicants This job description outlines the general nature and level of responsibilities for this role and is not an exhaustive list of all duties. Qualified individuals with disabilities, as defined by the ADA, must be able to perform the essential job functions with or without reasonable accommodation, as determined on a case‑by‑case basis.
Agency Policy We do not accept unsolicited resumes from staffing agencies. Please refrain from contacting hiring managers directly.
Employment Scam Warning We only post jobs on our official careers site and accept applications through that platform. We do not conduct interviews via text or social media or ask for personal or banking information.
Seniority Level Director
Employment Type Full‑time
Job Function Sales and Business Development
Industries Medical Practices, Nursing Homes and Residential Care Facilities, Hospitals and Health Care
#J-18808-Ljbffr
Pay Range Base pay: $60,000 – $100,000 per year based on skills and experience.
Target total compensation (base + commission) can exceed $100,000.
Position Highlights
Status:
Full Time
Schedule:
Regular business hours; weekends as needed for tours and events
Location:
3483 SW 45th St, Gainesville, FL 32608
Rate of Pay:
$60k Base with Target Total Compensation $100,000+ (Base + Commission; Exempt – Salaried)
What You’ll Do
Execute all facets of the company’s
Sales Playbook —discovery, tours, follow‑up, objections, and closing.
Achieve monthly and quarterly move‑in and revenue goals by advancing leads through the sales process.
Build, nurture, and maintain referral networks through external outreach, presentations, and business development.
Manage inquiries from all lead sources, providing timely responses and professional follow‑up.
Conduct personalized tours and discovery meetings to connect with prospective residents and families.
Maintain accurate CRM data to track leads, activity, and conversion metrics.
Plan and execute community marketing initiatives and sales events to drive qualified leads.
Conduct competitive market analysis and provide actionable insights for pricing and positioning strategies.
Partner with the
Executive Director
and
Regional Sales Leadership
to align on marketing, revenue goals, and promotional strategies.
Collaborate with clinical and operations teams to ensure smooth and positive move‑in experiences for residents and families.
Prepare and present sales reports, monitor KPIs, and evaluate performance metrics to ensure achievement of occupancy targets.
Represent the community with professionalism, integrity, and compassion in all interactions.
Qualifications
Bachelor’s degree in Marketing, Business, Public Relations, or related field preferred.
Minimum 2 years of sales and marketing experience, preferably in senior living, healthcare, or a related industry.
Proven record of achieving sales targets and occupancy goals.
Proficiency with Microsoft Office (Word, Excel, PowerPoint, Outlook).
Experience using CRM systems to manage leads and track performance.
Strong communication, presentation, and relationship‑building skills.
Excellent organizational skills with the ability to manage multiple priorities and meet deadlines.
Professional, compassionate approach with a resident‑ and family‑first mindset.
Willingness to work onsite, conduct tours, and attend community and networking events (local travel required).
Benefits
Enjoy a comprehensive benefits package – medical, dental, vision, PTO, 401(k) and more for eligible positions.
Thrive in a purpose‑driven environment that puts residents first.
Join a collaborative, supportive leadership team that values your voice.
Build meaningful connections and create lasting impact for residents and their loved ones.
Competitive wages.
Early access to earned wages before payday.
Flexible scheduling options with full‑time and part‑time hours.
Paid time off and holidays (full‑time).
Comprehensive benefit package including health, dental, vision, life and disability insurances (full‑time).
401(k) with employer match.
Paid training.
Opportunities for growth and advancement.
Meals and uniforms.
Employee Assistance Program.
About Discovery Senior Living Discovery Senior Living is part of the Discovery Senior Living family of companies, a recognized industry leader for performance, innovation and lifestyle customization. Today it ranks among the two largest U.S. senior living operators, managing and enhancing communities across the nation and serving more than 6,500 residents nationwide.
Equal Opportunity Employer We are proud to be an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all team members. EOE D/V
A Note to Applicants This job description outlines the general nature and level of responsibilities for this role and is not an exhaustive list of all duties. Qualified individuals with disabilities, as defined by the ADA, must be able to perform the essential job functions with or without reasonable accommodation, as determined on a case‑by‑case basis.
Agency Policy We do not accept unsolicited resumes from staffing agencies. Please refrain from contacting hiring managers directly.
Employment Scam Warning We only post jobs on our official careers site and accept applications through that platform. We do not conduct interviews via text or social media or ask for personal or banking information.
Seniority Level Director
Employment Type Full‑time
Job Function Sales and Business Development
Industries Medical Practices, Nursing Homes and Residential Care Facilities, Hospitals and Health Care
#J-18808-Ljbffr