Liquid Web
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Senior Product Marketing Manager
role at
Liquid Web .
Companies are no longer looking for just "cloud"; they are looking for a partner that understands their compliance needs, guarantees performance, and delivers native infrastructure management. We are looking for a Senior Product Marketing Manager to own how the market understands, adopts, and validates this shift.
Location This role is fully remote in the US.
Key Responsibilities
Own and maintain the messaging positioning for the Specialty Cloud offering, serving as the source of truth for all value propositions and feature descriptions across the website, sales decks, and internal documentation.
Facilitate cross‑functional positioning workshops with Product teams, driving alignment.
Translate our speed and managed capabilities into clear financial arguments, shifting the conversation from "sticker price" to the business value of accelerated innovation.
Drive the creative execution of high‑utility buyer tools—moving beyond static content to build interactive assets (e.g., ROI calculators, migration planners, maturity assessments).
Identify gaps in sales narratives and deploy training and solutions to fix them.
Proactively monitor competitor feature sets and pricing changes.
Manage the end‑to‑end GTM launch calendar for new Specialty Cloud features, coordinating timelines and deliverables across Product, Sales, and Marketing.
Translate technical release notes into accessible, brand‑aligned updates, stripping away jargon to ensure every feature announcement is delivered with human clarity that shows why it matters to a customer’s bottom line.
Drive Win/Loss analysis program, using those findings to sharpen our commercial positioning and sales training.
Partner with Product Management to shape the commercial roadmap, bringing clear market evidence and data to the table, ensuring we are prioritising features that drive revenue.
Uncover customer insights beyond the deal cycle, conducting ongoing qualitative research to keep our narrative ahead of the market.
Qualifications & Experience
5–7+ years of Product Marketing experience, specifically within B2B Infrastructure, Cloud, Hosting, or complex Enterprise SaaS. Must be comfortable navigating a technical landscape (e.g., Bare Metal, Kubernetes).
Proven experience in a Sales‑Led GTM motion.
Demonstrated ability to "Coach" an organisation. Provide specific examples where you trained a team, changed a pitch, and drove adoption of a new narrative.
Strong financial and business acumen. Comfortable building TCO (Total Cost of Ownership) models and ROI calculators; translate "Time to Value" into a financial argument for a CFO.
Elite writing and storytelling skills. Turn a technical spec sheet into a compelling positioning statement without jargon.
Experience with Win/Loss programmes. Conduct customer interviews and extract strategic insights to shape the roadmap and positioning.
Bonus Points
Experience working at a "Challenger" brand—marketing against massive incumbents (e.g., AWS, Salesforce, or Microsoft).
Experience facilitating workshops or design sprints with Product and Engineering teams.
Seniority level Not Applicable
Employment type Full‑time
Job function Marketing and Sales
Industries Computer and Network Security, Computer Networking Products, and IT Services and IT Consulting
Referrals increase your chances of interviewing at Liquid Web by 2x.
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Senior Product Marketing Manager
role at
Liquid Web .
Companies are no longer looking for just "cloud"; they are looking for a partner that understands their compliance needs, guarantees performance, and delivers native infrastructure management. We are looking for a Senior Product Marketing Manager to own how the market understands, adopts, and validates this shift.
Location This role is fully remote in the US.
Key Responsibilities
Own and maintain the messaging positioning for the Specialty Cloud offering, serving as the source of truth for all value propositions and feature descriptions across the website, sales decks, and internal documentation.
Facilitate cross‑functional positioning workshops with Product teams, driving alignment.
Translate our speed and managed capabilities into clear financial arguments, shifting the conversation from "sticker price" to the business value of accelerated innovation.
Drive the creative execution of high‑utility buyer tools—moving beyond static content to build interactive assets (e.g., ROI calculators, migration planners, maturity assessments).
Identify gaps in sales narratives and deploy training and solutions to fix them.
Proactively monitor competitor feature sets and pricing changes.
Manage the end‑to‑end GTM launch calendar for new Specialty Cloud features, coordinating timelines and deliverables across Product, Sales, and Marketing.
Translate technical release notes into accessible, brand‑aligned updates, stripping away jargon to ensure every feature announcement is delivered with human clarity that shows why it matters to a customer’s bottom line.
Drive Win/Loss analysis program, using those findings to sharpen our commercial positioning and sales training.
Partner with Product Management to shape the commercial roadmap, bringing clear market evidence and data to the table, ensuring we are prioritising features that drive revenue.
Uncover customer insights beyond the deal cycle, conducting ongoing qualitative research to keep our narrative ahead of the market.
Qualifications & Experience
5–7+ years of Product Marketing experience, specifically within B2B Infrastructure, Cloud, Hosting, or complex Enterprise SaaS. Must be comfortable navigating a technical landscape (e.g., Bare Metal, Kubernetes).
Proven experience in a Sales‑Led GTM motion.
Demonstrated ability to "Coach" an organisation. Provide specific examples where you trained a team, changed a pitch, and drove adoption of a new narrative.
Strong financial and business acumen. Comfortable building TCO (Total Cost of Ownership) models and ROI calculators; translate "Time to Value" into a financial argument for a CFO.
Elite writing and storytelling skills. Turn a technical spec sheet into a compelling positioning statement without jargon.
Experience with Win/Loss programmes. Conduct customer interviews and extract strategic insights to shape the roadmap and positioning.
Bonus Points
Experience working at a "Challenger" brand—marketing against massive incumbents (e.g., AWS, Salesforce, or Microsoft).
Experience facilitating workshops or design sprints with Product and Engineering teams.
Seniority level Not Applicable
Employment type Full‑time
Job function Marketing and Sales
Industries Computer and Network Security, Computer Networking Products, and IT Services and IT Consulting
Referrals increase your chances of interviewing at Liquid Web by 2x.
#J-18808-Ljbffr