Thirdlove
Shopify Marketing and Merchandise Manager
Thirdlove, San Francisco, California, United States, 94199
Shopify Marketing and Merchandise Manager
This range is provided by Thirdlove. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range $60,000.00/yr - $90,000.00/yr
Thirdlove disrupted the lingerie industry by empowering women to find their perfect fit online with our innovative Fitting Room® quiz and is one of the original brands to operate 100% direct‑to‑consumer. All design and R&D is done in‑house, and our extensive and complex supply chain is fully managed by our team. Inclusivity is at the core of who we are and how we serve our customers and build our teams.
Traditionally, women were given a choice between two options when it came to their bras and underwear: Be sexy, or be comfortable. Our cofounders, Heidi Zak and Ra’el Cohen, thought that was outdated too — so, in 2013, they created Thirdlove — a third, better option, which doesn’t force us to choose between being sexy or comfortable.
What Our Team Embodies Our culture is collaborative, fast‑paced, and data‑driven, and we were most recently recognized with the Great Place to Work certification for the 5th year in a row. This recognition is given to a very small percentage of companies who apply for it and is determined by employees’ real‑time reports of their company culture. Earning this designation demonstrates that our team at Thirdlove is inspired by our mission, engaged in their everyday work, and enjoys partnering with our teammates and customers. If you want to impact millions of people, find your fit, and propel your career forward, we’d love to hear from you.
What We Are Looking For The Shopify Marketing & Merchandising Manager owns the onsite customer experience across Shopify, driving site merchandising, marketing execution, and conversion optimization. This role partners closely with Paid Media, Creative, and Merchandising teams to deliver a cohesive, data‑driven site experience.
What You Will Own And How You Will Make A Difference
Own site marketing and merchandising across all collection pages, including ongoing optimization at scale
Manage PDP strategy, updates, testing, and ongoing optimization
Lead homepage strategy and execution, including module planning, testing, and performance analysis
Execute onsite marketing initiatives using Shopify and Bloomreach, including personalization and experimentation
Partner with Paid Media team on landing page strategy, develop pages for all tests and support campaign performance
Brief, manage, and deploy all onsite marketing assets, including video and creative
Own digital asset management through Canto or other digital asset platform
Brief and manage marketing assets for the Amazon store and oversee Amazon ads (15% of role scope)
Analyze site performance and customer behavior to inform merchandising and marketing decisions
Manage and develop one direct report
Who You Are
Shopify expert with hands‑on experience in onsite merchandising and marketing execution
3–5 years of experience in ecommerce site merchandising and marketing
Experience executing A/B tests, personalization, and onsite optimization
Strong analytical skills with the ability to translate data into action
Experience managing creative assets and working cross‑functionally
Apparel or consumer retail experience preferred
Ability to thrive in a fast‑paced, test‑and‑learn environment
ThirdLove Offers You
Competitive salary + equity
Paid parental leave
Flex time off
Discounted and free products
Diversity ThirdLove is an equal opportunity employer and values diversity at the company. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity or expression, sexual orientation, age, genetics, marital status, veteran status, or disability status. ThirdLove is an E‑Verify employer and will provide the federal government with your Form I‑9 information to confirm that you are authorized to work in the U.S. For more information please visit E‑Verify.
Seniority level Associate
Employment type Full‑time
Job function Marketing
Industries Retail Apparel and Fashion
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Base pay range $60,000.00/yr - $90,000.00/yr
Thirdlove disrupted the lingerie industry by empowering women to find their perfect fit online with our innovative Fitting Room® quiz and is one of the original brands to operate 100% direct‑to‑consumer. All design and R&D is done in‑house, and our extensive and complex supply chain is fully managed by our team. Inclusivity is at the core of who we are and how we serve our customers and build our teams.
Traditionally, women were given a choice between two options when it came to their bras and underwear: Be sexy, or be comfortable. Our cofounders, Heidi Zak and Ra’el Cohen, thought that was outdated too — so, in 2013, they created Thirdlove — a third, better option, which doesn’t force us to choose between being sexy or comfortable.
What Our Team Embodies Our culture is collaborative, fast‑paced, and data‑driven, and we were most recently recognized with the Great Place to Work certification for the 5th year in a row. This recognition is given to a very small percentage of companies who apply for it and is determined by employees’ real‑time reports of their company culture. Earning this designation demonstrates that our team at Thirdlove is inspired by our mission, engaged in their everyday work, and enjoys partnering with our teammates and customers. If you want to impact millions of people, find your fit, and propel your career forward, we’d love to hear from you.
What We Are Looking For The Shopify Marketing & Merchandising Manager owns the onsite customer experience across Shopify, driving site merchandising, marketing execution, and conversion optimization. This role partners closely with Paid Media, Creative, and Merchandising teams to deliver a cohesive, data‑driven site experience.
What You Will Own And How You Will Make A Difference
Own site marketing and merchandising across all collection pages, including ongoing optimization at scale
Manage PDP strategy, updates, testing, and ongoing optimization
Lead homepage strategy and execution, including module planning, testing, and performance analysis
Execute onsite marketing initiatives using Shopify and Bloomreach, including personalization and experimentation
Partner with Paid Media team on landing page strategy, develop pages for all tests and support campaign performance
Brief, manage, and deploy all onsite marketing assets, including video and creative
Own digital asset management through Canto or other digital asset platform
Brief and manage marketing assets for the Amazon store and oversee Amazon ads (15% of role scope)
Analyze site performance and customer behavior to inform merchandising and marketing decisions
Manage and develop one direct report
Who You Are
Shopify expert with hands‑on experience in onsite merchandising and marketing execution
3–5 years of experience in ecommerce site merchandising and marketing
Experience executing A/B tests, personalization, and onsite optimization
Strong analytical skills with the ability to translate data into action
Experience managing creative assets and working cross‑functionally
Apparel or consumer retail experience preferred
Ability to thrive in a fast‑paced, test‑and‑learn environment
ThirdLove Offers You
Competitive salary + equity
Paid parental leave
Flex time off
Discounted and free products
Diversity ThirdLove is an equal opportunity employer and values diversity at the company. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity or expression, sexual orientation, age, genetics, marital status, veteran status, or disability status. ThirdLove is an E‑Verify employer and will provide the federal government with your Form I‑9 information to confirm that you are authorized to work in the U.S. For more information please visit E‑Verify.
Seniority level Associate
Employment type Full‑time
Job function Marketing
Industries Retail Apparel and Fashion
#J-18808-Ljbffr