MGA Entertainment
General Manager, Little Tikes
MGA Entertainment, Los Angeles, California, United States, 90079
CA EMPLOYEE PRIVACY RIGHTS: https://www.mgae.com/ca-employee-privacy-rights
MGA Entertainment
is on a mission to inspire imagination and creativity through innovative toys, entertainment, and experiences that transform play into limitless possibilities. As the largest privately held toy and entertainment company in the U.S., MGA is a global leader in designing and delivering world‑class consumer products that spark wonder and drive play forward. Headquartered in Los Angeles with offices worldwide, MGA’s portfolio spans a dynamic range of original and licensed brands — from toys, dolls, games, and electronics to fashion, home décor, and entertainment content including hit movies and TV series. The company is recognized for its bold approach to storytelling, trendsetting design, and deep commitment to quality. The award‑winning MGA family includes fan‑favorite brands such as L.O.L. Surprise!™, Little Tikes®, Rainbow High™, Bratz®, MGA’s Miniverse™, Yummiland™, CarTuned™, Wonder Factory™, BABY born®, and Zapf Creation®. To learn more, visit www.mgae.com and follow MGA on LinkedIn, TikTok, Instagram and Facebook.
MGA Entertainment is seeking an entrepreneurial, strategic, and business‑driven
General Manager for Little Tikes
to lead the global strategy, vision, and performance of one of the company’s most iconic brands. This executive will oversee the full P&L, drive long‑term growth, guide global commercial and product strategies, and ensure alignment across all global functions supporting Little Tikes.
The ideal candidate is a dynamic leader with deep experience in consumer products, proven success scaling global businesses, and the ability to partner cross‑functionally in a fast‑paced, highly innovative environment.
Key Responsibilities Strategic Leadership & Business Management
Develop and own the global strategic plan for Little Tikes, including brand vision, growth roadmap, commercial strategy, and long‑term business objectives.
Lead the annual operating plan, including revenue targets, margin improvement strategies, portfolio priorities, and investment plans.
Oversee the global P&L, ensuring strong financial performance and disciplined cost management.
Identify emerging market opportunities, category trends, and competitive dynamics to shape future business direction.
Commercial & Market Expansion
Drive global and regional commercial performance by partnering closely with Sales to strengthen market penetration, improve retail execution, and maximize revenue.
Guide regional teams on assortment strategy, pricing architecture, forecasting, and promotional planning to ensure consistent, profitable growth.
Develop expansion strategies for international markets, identifying whitespace opportunities and unlocking new distribution channels.
Lead senior‑level commercial negotiations with top global retailers and distributors.
Product & Portfolio Leadership
Partner with Product Development, R&D, and Design to define the product vision and multi‑year innovation strategy for Little Tikes.
Ensure the global product portfolio is consumer‑centric, competitively positioned, and aligned with regional needs.
Support Product Development in managing product lifecycle strategy—from ideation to post‑launch performance—ensuring alignment with financial goals and consumer insights.
Prioritize key investments in innovation, category expansion, and competitive differentiation.
Cross‑Functional Leadership & Organizational Alignment
Lead and influence cross‑functional teams spanning Commercial, Product, Creative, Finance, Legal, and Regional Business Units.
Align teams globally around shared objectives, ensuring clear communication, strong collaboration, and seamless execution.
Represent Little Tikes within MGA’s executive leadership forums, communicating business performance, strategic priorities, and key decisions.
Partner with PD in Maximizing PD strategy across the global business.
Consumer Insights & Business Intelligence
Direct global consumer research, category analysis, and competitive insights to inform commercial and product strategy.
Use POS performance, retail analytics, and marketplace trends to refine strategy and drive informed decision‑making.
Ensure consumer‑centricity is deeply embedded in all initiatives, from product innovation to go‑to‑market planning.
Leadership, Culture & Team Development
Inspire, lead, and mentor cross‑functional teams supporting the Little Tikes business globally.
Foster a culture of accountability, creativity, and innovation across all groups that touch the franchise.
Provide strategic clarity and development opportunities to build future leaders within the organization.
External Partnerships & Industry Representation
Build and maintain strong relationships with key retailers, distributors, and strategic partners.
Represent Little Tikes at key industry events, executive retailer meetings, trade shows, and strategic summits.
Position Requirements
Bachelor’s degree in Business, Marketing, Finance, or a related field (MBA preferred).
12+ years of senior leadership experience in consumer products, toys, durable goods, or related industries.
Proven track record of full P&L ownership and global business management.
Experience leading product‑driven organizations and guiding product strategy.
Strong understanding of retail dynamics, international markets, and consumer insights.
Demonstrated success driving commercial growth and leading cross‑functional teams.
Exceptional analytical, organizational, and executive communication skills.
Entrepreneurial mindset with a balance of strategic thinking and decisive execution.
Why Join MGA Entertainment?
Lead one of the world’s most beloved heritage toy brands with massive global recognition.
Shape the future of Little Tikes with full strategic and commercial ownership.
Work in a collaborative, creative, and fast‑moving culture that values innovation and bold thinking.
Salary $225,000.00 - $300,000.00 /annually
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MGA Entertainment
is on a mission to inspire imagination and creativity through innovative toys, entertainment, and experiences that transform play into limitless possibilities. As the largest privately held toy and entertainment company in the U.S., MGA is a global leader in designing and delivering world‑class consumer products that spark wonder and drive play forward. Headquartered in Los Angeles with offices worldwide, MGA’s portfolio spans a dynamic range of original and licensed brands — from toys, dolls, games, and electronics to fashion, home décor, and entertainment content including hit movies and TV series. The company is recognized for its bold approach to storytelling, trendsetting design, and deep commitment to quality. The award‑winning MGA family includes fan‑favorite brands such as L.O.L. Surprise!™, Little Tikes®, Rainbow High™, Bratz®, MGA’s Miniverse™, Yummiland™, CarTuned™, Wonder Factory™, BABY born®, and Zapf Creation®. To learn more, visit www.mgae.com and follow MGA on LinkedIn, TikTok, Instagram and Facebook.
MGA Entertainment is seeking an entrepreneurial, strategic, and business‑driven
General Manager for Little Tikes
to lead the global strategy, vision, and performance of one of the company’s most iconic brands. This executive will oversee the full P&L, drive long‑term growth, guide global commercial and product strategies, and ensure alignment across all global functions supporting Little Tikes.
The ideal candidate is a dynamic leader with deep experience in consumer products, proven success scaling global businesses, and the ability to partner cross‑functionally in a fast‑paced, highly innovative environment.
Key Responsibilities Strategic Leadership & Business Management
Develop and own the global strategic plan for Little Tikes, including brand vision, growth roadmap, commercial strategy, and long‑term business objectives.
Lead the annual operating plan, including revenue targets, margin improvement strategies, portfolio priorities, and investment plans.
Oversee the global P&L, ensuring strong financial performance and disciplined cost management.
Identify emerging market opportunities, category trends, and competitive dynamics to shape future business direction.
Commercial & Market Expansion
Drive global and regional commercial performance by partnering closely with Sales to strengthen market penetration, improve retail execution, and maximize revenue.
Guide regional teams on assortment strategy, pricing architecture, forecasting, and promotional planning to ensure consistent, profitable growth.
Develop expansion strategies for international markets, identifying whitespace opportunities and unlocking new distribution channels.
Lead senior‑level commercial negotiations with top global retailers and distributors.
Product & Portfolio Leadership
Partner with Product Development, R&D, and Design to define the product vision and multi‑year innovation strategy for Little Tikes.
Ensure the global product portfolio is consumer‑centric, competitively positioned, and aligned with regional needs.
Support Product Development in managing product lifecycle strategy—from ideation to post‑launch performance—ensuring alignment with financial goals and consumer insights.
Prioritize key investments in innovation, category expansion, and competitive differentiation.
Cross‑Functional Leadership & Organizational Alignment
Lead and influence cross‑functional teams spanning Commercial, Product, Creative, Finance, Legal, and Regional Business Units.
Align teams globally around shared objectives, ensuring clear communication, strong collaboration, and seamless execution.
Represent Little Tikes within MGA’s executive leadership forums, communicating business performance, strategic priorities, and key decisions.
Partner with PD in Maximizing PD strategy across the global business.
Consumer Insights & Business Intelligence
Direct global consumer research, category analysis, and competitive insights to inform commercial and product strategy.
Use POS performance, retail analytics, and marketplace trends to refine strategy and drive informed decision‑making.
Ensure consumer‑centricity is deeply embedded in all initiatives, from product innovation to go‑to‑market planning.
Leadership, Culture & Team Development
Inspire, lead, and mentor cross‑functional teams supporting the Little Tikes business globally.
Foster a culture of accountability, creativity, and innovation across all groups that touch the franchise.
Provide strategic clarity and development opportunities to build future leaders within the organization.
External Partnerships & Industry Representation
Build and maintain strong relationships with key retailers, distributors, and strategic partners.
Represent Little Tikes at key industry events, executive retailer meetings, trade shows, and strategic summits.
Position Requirements
Bachelor’s degree in Business, Marketing, Finance, or a related field (MBA preferred).
12+ years of senior leadership experience in consumer products, toys, durable goods, or related industries.
Proven track record of full P&L ownership and global business management.
Experience leading product‑driven organizations and guiding product strategy.
Strong understanding of retail dynamics, international markets, and consumer insights.
Demonstrated success driving commercial growth and leading cross‑functional teams.
Exceptional analytical, organizational, and executive communication skills.
Entrepreneurial mindset with a balance of strategic thinking and decisive execution.
Why Join MGA Entertainment?
Lead one of the world’s most beloved heritage toy brands with massive global recognition.
Shape the future of Little Tikes with full strategic and commercial ownership.
Work in a collaborative, creative, and fast‑moving culture that values innovation and bold thinking.
Salary $225,000.00 - $300,000.00 /annually
#J-18808-Ljbffr