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Ogilvy

Senior Vice President, Earned Strategy, Health PRS&I

Ogilvy, New York, New York, us, 10261

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We are seeking a highly motivated and experienced SVP of Earned Strategy to lead the development and execution of innovative and effective earned strategies for our healthcare clients and new business pursuits. This role will be instrumental in driving brand growth, agency share of wallet, and exceeding client expectations through culture-driven insights and a deep understanding of the healthcare landscape. As a Senior Vice President, you bring value through exceptional modern marketing skills. “In it to win it,” you should have great hunting instincts and know when to bring in the capabilities to meet client needs and help close the deal. You should be a team builder who drives client business results, as well as our Agency share of wallet. Importantly, you are an advocate and champion of the Ogilvy and Ogilvy Health brand to our clients, employees and candidates. Possessing C-Suite gravitas, you should have a marketable body of expertise to be an exceptional team leader who inspires others to act courageously.

What You’ll Do Account Leadership : Client Management & Strategic Thinking As an SVP, you are responsible for successfully and autonomously overseeing client business and being the client’s strategic thought partner and relationship manager. Beyond client work, your role is to provide strategic counsel, bring new and innovative thinking to the client, and manage ad hoc issues. In this role, you will be responsible for championing an Earned Creative approach as part of our Public Relations, Social & Influence team to our clients and colleagues alike.

Responsibilities include the following :

Business Development : Contribute to agency growth by driving new business pitches by cultivating data-driven cultural insights, developing earned creative strategies, and working with Creative teams to build programming that earns attention

Hunting for organic new business growth and identifying new business opportunities

Developing strategic plans, including annual brand plans and ad hoc plans throughout the year, generating creative ideas and actions that produce tangible business results

Nurturing and growing key senior client relationships by being a trusted advisor to senior client management and working as an objective insider and advocate for their organization

Reviewing and analyzing marketing and business analytics and developing a POV on how communications strategies should adjust to reflect that data

Integrating and liaising with experts across the Ogilvy Health, Ogilvy, and broader WPP network, including social and digital teams, paid partners, strategy, and creative

Bringing industry trends and forward thinking to your clients, thinking beyond the client’s stated needs and providing proactive counsel in areas that the client can benefit from understanding

Seeking and supporting thought leadership opportunities and content such as bylines, speaking opportunities, and awards

Providing day-to-day client strategy and account leadership with limited oversight from Group SVP or EVP

Leading all account executions with support from your teams, while staying knowledgeable on the full picture of the account, including strategic business imperatives, knowledge of the competitive landscape, target audiences, and competitive advantages

Ensuring the highest quality of deliverables to clients, including an attention to details when it comes to brand messages, product data, grammar, and spelling

Nurturing and mentoring staff to think a level ahead to support their continued growth

Showcasing team success and help the client market results internally

Managing client satisfaction metrics and associated performance measures, anticipating challenges and roadblocks and devising timely solutions to any relationship issues that might arise

Fiscal Responsibility With support from the mid-level team members (Vice President and Account Director), the SVP is responsible for managing the client’s budgets, ensuring we stay within scope on both fee and expenses. It is your responsibility to anticipate any challenges or changes, communicate those challenges / changes to the client, and create a new scope in a timely manner. In this role, you must ensure the account is fiscally fit, meaning that it is staffed correctly to the fee budget

and staff are remaining within their projected hours. An SVP will have mastered the development of a budget and precise hours to deliver on task, with the ability to manage yearly and monthly staffing projections, partner with specialty leads (such as social media or creative) to account for those needs, and communicate regularly with leadership and Finance on any increases or decreases to fee budget. In addition, you are responsible for reviewing and approving timesheets and training your team to do the same.

Organic Growth Along with regular account operations, the SVP also should proactively identify opportunities for growth with your current clients. This might include identifying a new work stream, leveraging subject matter experts or specialists within Ogilvy to provide the client with fresh thinking, or proactively offering solutions to a problem. You should be skilled in clearly presenting thinking that connects the dots and shows that you and the team understand the landscape and / orclient challenge.

New Business Business growth is critical to the financial success of the agency, and as an SVP, you will be tapped to lead or co-lead, and execute at least 2-3 new business pitches each year. This responsibility will include working with New Business Strategy to develop an insights- and data-drive strategy, working with the New Business team to manage the key steps in the process, and seeing your pitch presentation through from start to finish. As an SVP, you also should be comfortable with effectively presenting our capabilities, case studies, and new business proposals to prospects, engaging audiences through compelling storytelling. You also should be skilled at crafting and tailoring capabilities decks and case studies for new business proposals.

Leadership & Culture SVPs should exemplify Ogilvy’s values and commitment to impact. This means always being an inspiring voice for the team, encouraging bold and creative thinking, and bringing new ideas that make Ogilvy stand out. As a leader within the agency, you should focus on the following :

Attracting and retaining core talent, managing others to their maximum potential, including working closely with HR on performance reviews and goal setting for your team, setting aggressive yet achievable performance goals for yourself and others

Cultivating an atmosphere that embraces diversity and inclusion within the team and agency

Promoting collaboration within and across teams, including specialties

Demonstrating professionalism, enthusiasm, and passion for our clients, our industry, and our agency

Creating a positive work environment by providing feedback for employee growth, recognizing and celebrating team’s wins within the team and among leadership, and managing staff issues

Initiating thought leadership projects that enhance our reputation and add value to our client’s business

Building relationships within the Ogilvy Health organization, consistently leveraging other skill sets to enhance growth opportunities for the agency

What You’ll Need

11-14 years of experience, including 8+ years in a supervisory role and exceptional experience in Health & Wellness

Proven experience with new business development and ability to drive revenue

Ability to manage accounts and projects with little to no supervision

Be recognized as subject matter leader and experience formulating creative client strategies and solutions

Ability to manage multiple individuals across various teams and to manage performance and provide timely feedback

Ability to participate in internal forecasting and determining appropriate staff utilization as well as overseeing budget development and management, ensuring that budgets remain on track and are invoiced in a timely manner

Interest to be a collaborator within the team and others within the company

Digital fluency

How We’ll Support You Ogilvy celebrates its people. Fully. Enthusiastically. Unhesitatingly. We’ll empower you with the tools you’ll need to succeed. We’ll give you the autonomy to seek out new paths and better ways of doing things. We’ll support you with colleagues who are experts in their disciplines, drawn from across the Ogilvy network. And we’ll provide opportunities for you to do work of which you’ll be proud, with people you’ll be proud to call your teammates.

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Pay Range $100,000—$230,000 USD At Ogilvy, our people are at the heart of what we do : a creative agency that sparks game-changing ideas across culture and business through collaboration, integrity, and a celebration of self-expression.

We believe in building powerful teams with purpose - and we relentlessly curate transformative initiatives that make our commitment to fairness, and equity a reality.

Our ultimate mission is to leave a positive impact on the world, creating a better future for all, while supporting and uplifting the global communities we serve. This is central to our mantra of Borderless Creativity.

Ogilvy is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

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