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Amika, LLC.

Manager, Social Content Creation

Amika, LLC., New York, New York, us, 10261

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amika means friend. we’re a fearless, Brooklyn-born, salon-raised haircare brand + a friend to all hair, hairstylists, the planet + you.

we’re rooted in clinical results. each product is infused with our intoxicating scent + powered by our superfruit soul, sea buckthorn. known as one of earth’s most omega-rich plant sources, this potent berry nourishes your skin, scalp + strands.

we’re a proud pal to the planet + certified B-Corp. from sustainably sourced ingredients + recyclable packaging to our energy-saving production processes, we pledge to reduce our greenhouse gas emissions, waste + energy to reach Net Zero by 2030.

having grown up in salons, we know better than anyone how important stylists are—they’re our confidantes + community. Think of us as your at-home hairapist, here to empower self-expression + bring joy to your haircare experience. all hair is welcome™.

the job amika is seeking a dynamic and creative Manager, Social Content Creation to support the next evolution of our social-first brand storytelling. Reporting into the Director of Content Strategy & Community Engagement, this role combines hands-on content creation with creative collaboration and emerging platform fluency. You’ll ideate, produce, and visually direct content that drives reach, cultural relevance, and community connection. This role is ideal for a social-native creative with a strong aesthetic eye—someone who lives and breathes platform-first content while also leaning into creative collaboration, shoot execution, and on-set direction to help keep our creative engine running smoothly.

salary $85,000 - $100,000 DEO + bonus

location hybrid (must be based in New York + have the right to work in the US)

what you’ll do Content Creation & Execution

Pitch content ideas that ladder up to brand goals of reach, engagement, community building, and storytelling.

Produce and publish multiple high-quality pieces of content daily, including video, photo, behind-the-scenes, graphics, and creator-style pieces.

Act as talent for face-forward content as needed; create faceless content when appropriate.

Edit videos and graphics using mobile tools, scrappy DIY setups, and brand assets/UGC.

Partner with Social Art Director and use brand guidelines to create social-ready assets such as Instagram Stories, Reels covers, and simple graphics.

Analyze performance, spot trends, and evolve content based on learnings and insights.

Shoot Production & Creative Operations (Expanded Area)

Support the team in planning and producing shoots, including pre-production tasks such as:

shot lists

location/prop needs

creator or talent coordination

managing timelines + logistics

Be on set during content shoots to assist with capturing footage, support creative direction, and help maintain shoot flow.

Organize and catalog content assets to ensure smooth handoff to internal teams.

Cross-Functional Collaboration

Partner closely with Social, Community, Creative, Brand, and Education to ensure content aligns with strategic priorities.

Participate in brainstorms and help bring brand campaigns to life through social-first storytelling.

Offer community-informed insights to guide content development.

must haves

3–5+ years experience creating social content for a brand, creator platform, or agency (beauty preferred)

Strong aesthetic eye and visual instincts (beauty storytelling required)

Expert mobile editor; comfortable on or off camera

Deep fluency in TikTok, IG, creator culture, and emerging platforms

Collaborative, organized, proactive, and creative problem-solver

Based in NY and available for in-person shoots

ready to apply? please click the link below that will bring you to our careers page where you can submit your application + resume (cover letter optional). a member of our team will be in touch soon!

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