SalaryGuide
Responsibilities
Build, manage, and optimize Good360's digital fundraising program from the ground up Own performance, strategy, creative development and execution across digital channels including email, paid social, peer-to-peer, search, SMS, and website giving Leverage fundraising platforms such Fundraise Up or similar to execute donation campaigns Leverage eCRM platforms with integrated email marketing such as DotDigital, Luminate Online, Salesforce Marketing Cloud, or similar to manage donor journeys, segmentation, and campaign performance Develop integrated campaigns that link online and offline strategies, including direct mail, SMS, and donor stewardship Lead digital strategy for sustaining giving, including acquisition, upgrade, and retention paths Oversee email and text marketing content calendar, segmentation, testing, and deliverability Collaborate with website manager, social media manager, and other members of marketing and communications teams to ensure consistent donor experiences and successful cross-functional integration Requirements
Bachelor's degree in related field or equivalent experience Minimum of 7 years of experience in digital fundraising and campaign management Proven success in growing revenue and donor base via digital channels Experience in both digital and multichannel fundraising, including sustaining giving programs Strong hands-on experience with fundraising platforms such as Fundraise Up, Engaging Networks, or similar, as well as eCRM platforms like DotDigital, Luminate Online, Salesforce Marketing Cloud, or comparable tools Exceptional attention to detail and written communication skills Ability to collaborate successfully in a matrixed environment, particularly across marketing and communications teams Proficiency in digital analytics and the ability to derive actionable insights Benefits
Health, dental, and vision coverage programs (including competitive deductible and reimbursement policy) Short-term and long-term disability and life insurance coverage options 403B plan with matching Generous and flexible paid time off policy Volunteer time off policy Hybrid work environment
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Build, manage, and optimize Good360's digital fundraising program from the ground up Own performance, strategy, creative development and execution across digital channels including email, paid social, peer-to-peer, search, SMS, and website giving Leverage fundraising platforms such Fundraise Up or similar to execute donation campaigns Leverage eCRM platforms with integrated email marketing such as DotDigital, Luminate Online, Salesforce Marketing Cloud, or similar to manage donor journeys, segmentation, and campaign performance Develop integrated campaigns that link online and offline strategies, including direct mail, SMS, and donor stewardship Lead digital strategy for sustaining giving, including acquisition, upgrade, and retention paths Oversee email and text marketing content calendar, segmentation, testing, and deliverability Collaborate with website manager, social media manager, and other members of marketing and communications teams to ensure consistent donor experiences and successful cross-functional integration Requirements
Bachelor's degree in related field or equivalent experience Minimum of 7 years of experience in digital fundraising and campaign management Proven success in growing revenue and donor base via digital channels Experience in both digital and multichannel fundraising, including sustaining giving programs Strong hands-on experience with fundraising platforms such as Fundraise Up, Engaging Networks, or similar, as well as eCRM platforms like DotDigital, Luminate Online, Salesforce Marketing Cloud, or comparable tools Exceptional attention to detail and written communication skills Ability to collaborate successfully in a matrixed environment, particularly across marketing and communications teams Proficiency in digital analytics and the ability to derive actionable insights Benefits
Health, dental, and vision coverage programs (including competitive deductible and reimbursement policy) Short-term and long-term disability and life insurance coverage options 403B plan with matching Generous and flexible paid time off policy Volunteer time off policy Hybrid work environment
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