AmaWaterways River Cruises
Marketing and Sales Integration Manager
AmaWaterways River Cruises, Calabasas, California, United States, 91302
AmaWaterways River Cruises Provided Pay Range
This range is provided by AmaWaterways River Cruises. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base Pay Range $90,000.00/yr - $100,000.00/yr
SUMMARY The Marketing and Sales Integration Manager serves as a key connector between the Sales and Marketing teams, ensuring seamless coordination and execution of advisor‑facing and consortia marketing initiatives. This role is responsible for translating sales strategies into actionable marketing deliverables, managing the intake and execution of requests, and maintaining strong relationships with internal stakeholders and external partners. The ideal candidate is highly organized, proactive, and skilled at navigating cross‑functional environments to drive alignment and results.
DUTIES AND RESPONSIBILITIES
Serves as the primary liaison between Sales and Marketing for consortia and advisor‑facing marketing initiatives, ensuring strategic alignment and timely execution.
Maintains regular touchpoints with Sales Coordinators and National Account Directors, and other stakeholders.
Collects and refines specifications for marketing deliverables including ads, publications, digital assets, and direct mailer campaigns.
Ensures marketing requests are submitted with sufficient lead time and complete information to support marketing production and delivery.
Supports the development of campaign themes and messaging, targeting strategies that resonate with travel advisor audiences and specific travel consortiums.
Integrates Sales‑driven initiatives into the broader marketing calendar, ensuring visibility and coordination of all marketing efforts.
Tracks progress of marketing deliverables, proactively communicating updates, timelines, and potential roadblocks to Sales and Marketing stakeholders.
Builds and maintains strong relationships with external consortia partners, ensuring alignment on campaign goals, timelines, and brand standards.
Provides feedback and performance insights to optimize future marketing efforts and improve engagement.
Assists with reporting and documentation to measure campaign effectiveness and inform strategic marketing planning.
Performs other related duties as assigned by management.
SUPERVISORY RESPONSIBILITIES No supervisory responsibilities
QUALIFICATIONS
Bachelor’s Degree (BA) from a four‑year college or university, and four to five years of related experience and/or training, or equivalent combination of education and experience.
Computer skills required: Contact Management Systems; Inventory Software; Microsoft Office Suite; Project Management Software; Database Software; Internet Software; Spreadsheet Software; Word Processing Software; Electronic Mail Software; Presentation Software.
COMPETENCIES
Diversity
– Shows respect and sensitivity for cultural differences; Promotes a harassment‑free environment.
Ethics
– Treats people with respect; Keeps commitments; Inspires the trust of others; Works with integrity and ethically; Upholds organizational values.
Adaptability
– Adapts to changes in the work environment; Manages competing demands; Changes approach or method to best fit the situation; Able to deal with frequent change, delays, or unexpected events.
Analytical
– Synthesizes complex or diverse information; Collects and researches data; Uses intuition and experience to complement data; Designs workflows and procedures.
Attendance/Punctuality
– Is consistently at work and on time; Ensures work responsibilities are covered when absent; Arrives at meetings and appointments on time.
Business Acumen
– Understands business implications of decisions; Displays orientation to profitability; Demonstrates knowledge of market and competition; Aligns work with strategic goals.
Change Management
– Develops workable implementation plans; Communicates changes effectively; Builds commitment and overcomes resistance; Prepares and supports those affected by change; Monitors transition and evaluates results.
Cost Consciousness
– Works within approved budget; Develops and implements cost‑saving measures; Contributes to profits and revenue; Conserves organizational resources.
Customer Service
– Manages difficult or emotional customer situations; Responds promptly to customer needs; Solicits customer feedback to improve service; Responds to requests for service and assistance; Meets commitments.
Dependability
– Follows instructions, responds to management direction; Takes responsibility for own actions; Keeps commitments; Commits to long hours of work when necessary to reach goals; Completes tasks on time or notifies appropriate person with an alternate plan.
Design
– Generates creative solutions; Translates concepts and information into images; Uses feedback to modify designs; Applies design principles; Demonstrates attention to detail.
Initiative
– Volunteers readily; Undertakes self‑development activities; Seeks increased responsibilities; Takes independent actions and calculated risks; Looks for and takes advantage of opportunities; Asks for and offers help when needed.
Innovation
– Displays original thinking and creativity; Meets challenges with resourcefulness; Generates suggestions for improving work; Develops innovative approaches and ideas; Presents ideas and information in a manner that gets others’ attention.
Interpersonal Skills
– Focuses on solving conflict, not blaming; Maintains confidentiality; Listens to others without interrupting; Keeps emotions under control; Remains open to others’ ideas and tries new things.
Judgment
– Displays willingness to make decisions; Exhibits sound and accurate judgment; Supports and explains reasoning for decisions; Includes appropriate people in decision‑making process; Makes timely decisions.
Motivation
– Sets and achieves challenging goals; Demonstrates persistence and overcomes obstacles; Measures self against standard of excellence; Takes calculated risks to accomplish goals.
Oral Communication
– Speaks clearly and persuasively in positive or negative situations; Listens and gets clarification; Responds well to questions; Demonstrates group presentation skills; Participates in meetings.
Organizational Support
– Follows policies and procedures; Completes administrative tasks correctly and on time; Supports organization’s goals and values; Benefits organization through virtual and/or outside activities; Supports affirmative action and respects diversity.
Planning/Organizing
– Prioritizes and plans work activities; Uses time efficiently; Plans for additional resources; Sets goals and objectives; Develops realistic action plans.
Problem Solving
– Identifies and resolves problems in a timely manner; Gathers and analyzes information skillfully; Develops alternative solutions; Works well in group problem‑solving situations; Uses reason even when dealing with emotional topics.
Professionalism
– Approaches others in a tactful manner; Reacts well under pressure; Treats others with respect and consideration regardless of their status or position; Accepts responsibility for own actions; Follows through on commitments.
Project Management
– Develops project plans; Coordinates projects; Communicates changes and progress; Completes projects on time and budget.
Quality
– Demonstrates accuracy and thoroughness; Looks for ways to improve and promote quality; Applies feedback to improve performance; Monitors own work to ensure quality.
Quantity
– Meets productivity standards; Completes work in timely manner; Strives to increase productivity; Works quickly.
Safety and Security
– Observes safety and security procedures; Determines appropriate action beyond guidelines; Reports potentially unsafe conditions; Uses equipment and materials properly.
Strategic Thinking
– Develops strategies to achieve organizational goals; Understands organization’s strengths and weaknesses; Analyzes market and competition; Identifies external threats and opportunities; Adapts strategy to changing conditions.
Teamwork
– Balances team and individual responsibilities; Exhibits objectivity and openness to others’ views; Gives and welcomes feedback; Contributes to building a positive team spirit; Puts success of team above own interests; Supports everyone's efforts to succeed.
Technical Skills
– Assesses own strengths and weaknesses; Pursues training and development opportunities; Strives to continuously build knowledge and skills; Shares expertise with others.
Visionary Leadership
– Displays passion and optimism; Inspires respect and trust.
Written Communication
– Writes clearly and informatively; Edits work for spelling and grammar; Varies writing style to meet needs; Presents numerical data effectively; Able to read and interpret written information.
PHYSICAL DEMANDS AND WORK ENVIRONMENT
Occasionally required to stand
Occasionally required to walk
Continually required to sit
Continually required to utilize hand and finger dexterity
Occasionally required to climb, balance, bend, stoop, kneel or crawl
Continually required to talk or hear
The employee must occasionally lift and/or move up to 10 pounds.
Specific vision abilities required by this job include: Close vision; Distance vision; Color vision
Seniority Level Mid‑Senior level
Employment Type Full‑time
Job Function Project Management and Information Technology
Industries Travel Arrangements
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Base Pay Range $90,000.00/yr - $100,000.00/yr
SUMMARY The Marketing and Sales Integration Manager serves as a key connector between the Sales and Marketing teams, ensuring seamless coordination and execution of advisor‑facing and consortia marketing initiatives. This role is responsible for translating sales strategies into actionable marketing deliverables, managing the intake and execution of requests, and maintaining strong relationships with internal stakeholders and external partners. The ideal candidate is highly organized, proactive, and skilled at navigating cross‑functional environments to drive alignment and results.
DUTIES AND RESPONSIBILITIES
Serves as the primary liaison between Sales and Marketing for consortia and advisor‑facing marketing initiatives, ensuring strategic alignment and timely execution.
Maintains regular touchpoints with Sales Coordinators and National Account Directors, and other stakeholders.
Collects and refines specifications for marketing deliverables including ads, publications, digital assets, and direct mailer campaigns.
Ensures marketing requests are submitted with sufficient lead time and complete information to support marketing production and delivery.
Supports the development of campaign themes and messaging, targeting strategies that resonate with travel advisor audiences and specific travel consortiums.
Integrates Sales‑driven initiatives into the broader marketing calendar, ensuring visibility and coordination of all marketing efforts.
Tracks progress of marketing deliverables, proactively communicating updates, timelines, and potential roadblocks to Sales and Marketing stakeholders.
Builds and maintains strong relationships with external consortia partners, ensuring alignment on campaign goals, timelines, and brand standards.
Provides feedback and performance insights to optimize future marketing efforts and improve engagement.
Assists with reporting and documentation to measure campaign effectiveness and inform strategic marketing planning.
Performs other related duties as assigned by management.
SUPERVISORY RESPONSIBILITIES No supervisory responsibilities
QUALIFICATIONS
Bachelor’s Degree (BA) from a four‑year college or university, and four to five years of related experience and/or training, or equivalent combination of education and experience.
Computer skills required: Contact Management Systems; Inventory Software; Microsoft Office Suite; Project Management Software; Database Software; Internet Software; Spreadsheet Software; Word Processing Software; Electronic Mail Software; Presentation Software.
COMPETENCIES
Diversity
– Shows respect and sensitivity for cultural differences; Promotes a harassment‑free environment.
Ethics
– Treats people with respect; Keeps commitments; Inspires the trust of others; Works with integrity and ethically; Upholds organizational values.
Adaptability
– Adapts to changes in the work environment; Manages competing demands; Changes approach or method to best fit the situation; Able to deal with frequent change, delays, or unexpected events.
Analytical
– Synthesizes complex or diverse information; Collects and researches data; Uses intuition and experience to complement data; Designs workflows and procedures.
Attendance/Punctuality
– Is consistently at work and on time; Ensures work responsibilities are covered when absent; Arrives at meetings and appointments on time.
Business Acumen
– Understands business implications of decisions; Displays orientation to profitability; Demonstrates knowledge of market and competition; Aligns work with strategic goals.
Change Management
– Develops workable implementation plans; Communicates changes effectively; Builds commitment and overcomes resistance; Prepares and supports those affected by change; Monitors transition and evaluates results.
Cost Consciousness
– Works within approved budget; Develops and implements cost‑saving measures; Contributes to profits and revenue; Conserves organizational resources.
Customer Service
– Manages difficult or emotional customer situations; Responds promptly to customer needs; Solicits customer feedback to improve service; Responds to requests for service and assistance; Meets commitments.
Dependability
– Follows instructions, responds to management direction; Takes responsibility for own actions; Keeps commitments; Commits to long hours of work when necessary to reach goals; Completes tasks on time or notifies appropriate person with an alternate plan.
Design
– Generates creative solutions; Translates concepts and information into images; Uses feedback to modify designs; Applies design principles; Demonstrates attention to detail.
Initiative
– Volunteers readily; Undertakes self‑development activities; Seeks increased responsibilities; Takes independent actions and calculated risks; Looks for and takes advantage of opportunities; Asks for and offers help when needed.
Innovation
– Displays original thinking and creativity; Meets challenges with resourcefulness; Generates suggestions for improving work; Develops innovative approaches and ideas; Presents ideas and information in a manner that gets others’ attention.
Interpersonal Skills
– Focuses on solving conflict, not blaming; Maintains confidentiality; Listens to others without interrupting; Keeps emotions under control; Remains open to others’ ideas and tries new things.
Judgment
– Displays willingness to make decisions; Exhibits sound and accurate judgment; Supports and explains reasoning for decisions; Includes appropriate people in decision‑making process; Makes timely decisions.
Motivation
– Sets and achieves challenging goals; Demonstrates persistence and overcomes obstacles; Measures self against standard of excellence; Takes calculated risks to accomplish goals.
Oral Communication
– Speaks clearly and persuasively in positive or negative situations; Listens and gets clarification; Responds well to questions; Demonstrates group presentation skills; Participates in meetings.
Organizational Support
– Follows policies and procedures; Completes administrative tasks correctly and on time; Supports organization’s goals and values; Benefits organization through virtual and/or outside activities; Supports affirmative action and respects diversity.
Planning/Organizing
– Prioritizes and plans work activities; Uses time efficiently; Plans for additional resources; Sets goals and objectives; Develops realistic action plans.
Problem Solving
– Identifies and resolves problems in a timely manner; Gathers and analyzes information skillfully; Develops alternative solutions; Works well in group problem‑solving situations; Uses reason even when dealing with emotional topics.
Professionalism
– Approaches others in a tactful manner; Reacts well under pressure; Treats others with respect and consideration regardless of their status or position; Accepts responsibility for own actions; Follows through on commitments.
Project Management
– Develops project plans; Coordinates projects; Communicates changes and progress; Completes projects on time and budget.
Quality
– Demonstrates accuracy and thoroughness; Looks for ways to improve and promote quality; Applies feedback to improve performance; Monitors own work to ensure quality.
Quantity
– Meets productivity standards; Completes work in timely manner; Strives to increase productivity; Works quickly.
Safety and Security
– Observes safety and security procedures; Determines appropriate action beyond guidelines; Reports potentially unsafe conditions; Uses equipment and materials properly.
Strategic Thinking
– Develops strategies to achieve organizational goals; Understands organization’s strengths and weaknesses; Analyzes market and competition; Identifies external threats and opportunities; Adapts strategy to changing conditions.
Teamwork
– Balances team and individual responsibilities; Exhibits objectivity and openness to others’ views; Gives and welcomes feedback; Contributes to building a positive team spirit; Puts success of team above own interests; Supports everyone's efforts to succeed.
Technical Skills
– Assesses own strengths and weaknesses; Pursues training and development opportunities; Strives to continuously build knowledge and skills; Shares expertise with others.
Visionary Leadership
– Displays passion and optimism; Inspires respect and trust.
Written Communication
– Writes clearly and informatively; Edits work for spelling and grammar; Varies writing style to meet needs; Presents numerical data effectively; Able to read and interpret written information.
PHYSICAL DEMANDS AND WORK ENVIRONMENT
Occasionally required to stand
Occasionally required to walk
Continually required to sit
Continually required to utilize hand and finger dexterity
Occasionally required to climb, balance, bend, stoop, kneel or crawl
Continually required to talk or hear
The employee must occasionally lift and/or move up to 10 pounds.
Specific vision abilities required by this job include: Close vision; Distance vision; Color vision
Seniority Level Mid‑Senior level
Employment Type Full‑time
Job Function Project Management and Information Technology
Industries Travel Arrangements
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