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SharkNinja

Associate Creative Director, Copy, Shark Beauty

SharkNinja, Needham Heights, Massachusetts, us, 02494

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About Us SharkNinja is a global product design and technology company, with a diversified portfolio of 5‑star rated lifestyle solutions that positively impact people’s lives in homes around the world.

Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market, and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 3,600+ associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world.

Job Details Job Title:

Associate Creative Director, Copywriting – Shark Beauty Brand Location:

Needham, MA or NYC Department:

Creative Reports to:

Creative Director

Overview We’re looking for an

Associate Creative Director, Copywriting

to help shape the next generation of Shark Beauty storytelling. You’re a conceptual thinker, sharp writer, and natural leader who knows how to turn product features into emotionally compelling stories that convert, educate, and inspire. You think of yourself as more than a writer — you’re a conceptual juggernaut who leads with ideas, not just lines. You’re fluent in brand voice, obsessed with craft, and excited by the challenge of solving creative problems across every channel. This is a hands‑on leadership role where brand voice meets business results. You’ll lead copy across product launches and integrated campaigns, from packaging and DTC to social and video. You’ll partner closely with designers, product teams, and marketers to bring ideas to life across every touchpoint.

Key Responsibilities

Lead copy development for new product launches and full‑funnel marketing campaigns

Develop platform‑native concepts for social channels like TikTok, Instagram, YouTube, and emerging platforms

Craft naming, messaging frameworks, taglines, and positioning that connect with consumers

Write across a range of channels including packaging, digital, OTT/OLV, Amazon, DTC, and experiential

Collaborate with product, insights, marketing, and design teams to turn briefs into big ideas

Define and evolve the voice of Shark Beauty across all platforms

Present work to senior stakeholders with confidence and clarity

Guide and mentor junior writers, helping sharpen their thinking and execution

Review and edit copy to ensure quality, clarity, and brand alignment

What We’re Looking For

6+ years in a copywriting role at an agency or in‑house creative team

A portfolio showcasing smart concepts and strong writing across multiple media

Experience leveraging AI in your work

Experience working on product‑driven brands and simplifying complex features into benefit‑led messaging

Strong social‑first creative instincts with a knack for story‑driven content

Strategic thinking with the ability to translate business goals into compelling creative

Excellent editing skills and a sharp eye for detail

Familiarity with performance channels including DTC, Amazon, and social

Collaborative, communicative, and confident in presenting ideas to leadership

You’ll Thrive Here If You

Love storytelling as much as selling

Are just as strong at concepting as you are at polishing the final line

Think in scroll‑stopping ideas, not just captions

Thrive in fast‑paced, evolving environments

Are energized by feedback and iteration

Want to help shape the voice of one of the fastest‑growing brands in the world

Ready to lead the copy charge for Shark Beauty and tell stories that captivate and convert? Let’s talk. Salary and Other Compensation The annual salary range for this position is $109,800—$188,700 USD.

Benefits include medical insurance, dental insurance, vision insurance, flexible spending accounts, health savings accounts (HSA) with company contribution, 401(k) retirement plan with matching, employee stock purchase program, life insurance, AD&D, short‑term disability insurance, long‑term disability insurance, generous paid time off, company holidays, parental leave, identity theft protection, pet insurance, pre‑paid legal insurance, backup child and eldercare days, product discounts, referral bonus program, and more.

Our Culture At SharkNinja, we don’t just raise the bar—we push past it every single day. Our outrageously extraordinary mindset drives us to tackle the impossible, push boundaries, and deliver results that others only dream of. If you thrive on breaking out of your swim lane, you’ll be right at home.

What We Offer We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more. We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining what’s possible. When you join, you’re not just part of a company—you’re part of an outrageously extraordinary community. Together, we won’t just launch products—we’ll disrupt entire markets.

Equal Opportunity We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law. SharkNinja will consider reasonable accommodations consistent with legislation, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture at accommodations@sharkninja.com.

Seniority Level Mid‑Senior level

Employment Type Full‑time

Job Function Marketing, Public Relations, and Writing/Editing

Industries Appliances, Electrical, and Electronics Manufacturing

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