Viridien
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Product Marketing Specialist
role at
Viridien Join to apply for the
Product Marketing Specialist
role at
Viridien Get AI-powered advice on this job and more exclusive features. Viridien (www.viridiengroup.com) is an advanced technology, digital and Earth data company that pushes the boundaries of science for a more prosperous and sustainable future. With our ingenuity, drive and deep curiosity we discover new insights, innovations, and solutions that efficiently and responsibly resolve complex natural resource, digital, energy transition and infrastructure challenges.
Product Marketing Specialist
Location:
[Insert Location or Hybrid]
Department:
Business Marketing
Company: Viridien
Viridien is seeking a Product Marketing Specialist to support go-to-market strategies for our energy and geoscience solutions. This role is essential in driving awareness, engagement, and demand by crafting targeted messaging, developing compelling content, and supporting integrated marketing campaigns. You'll collaborate closely with internal teams to ensure alignment across sales, digital, and brand initiatives.
Responsibilities
Develop and refine product positioning and messaging that clearly communicates value to target audiences Support go-to-market campaigns with impactful content across web, email, social media, and print Create and maintain sales enablement tools like product sheets, case studies, and brochures Conduct market research to stay informed on industry trends, customer needs, and competitive positioning Collaborate with business lines and marketing teams to align messaging across platforms Analyze campaign performance and optimize messaging and content based on data and feedback Ensure all content is brand-aligned, technically accurate, and audience-appropriate Contribute to internal and external thought leadership through content development
Qualifications
Bachelor’s degree in Marketing, Business, or a Science-related field (Geoscience preferred) 5+ years of product marketing or B2B marketing experience, ideally in energy, geoscience, or technology Strong writing and storytelling skills—able to turn complex ideas into clear, compelling content Familiarity with go-to-market strategy, sales enablement, and customer journey mapping Understanding of energy sector trends like digitalization and decarbonization Proven ability to manage multiple projects and meet deadlines in a fast-paced environment Collaborative mindset with strong communication and interpersonal skills Experience working cross-functionally with technical, sales, and creative teams
We see things differently. Diversity fuels our innovation, we value the unique ways in which we differ, and we are committed to equal employment opportunities for all professionals. Seniority level
Seniority level Mid-Senior level Employment type
Employment type Full-time Job function
Job function Marketing and Sales Industries Technology, Information and Internet Referrals increase your chances of interviewing at Viridien by 2x Sign in to set job alerts for “Product Marketing Specialist” roles.
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Product Marketing Specialist
role at
Viridien Join to apply for the
Product Marketing Specialist
role at
Viridien Get AI-powered advice on this job and more exclusive features. Viridien (www.viridiengroup.com) is an advanced technology, digital and Earth data company that pushes the boundaries of science for a more prosperous and sustainable future. With our ingenuity, drive and deep curiosity we discover new insights, innovations, and solutions that efficiently and responsibly resolve complex natural resource, digital, energy transition and infrastructure challenges.
Product Marketing Specialist
Location:
[Insert Location or Hybrid]
Department:
Business Marketing
Company: Viridien
Viridien is seeking a Product Marketing Specialist to support go-to-market strategies for our energy and geoscience solutions. This role is essential in driving awareness, engagement, and demand by crafting targeted messaging, developing compelling content, and supporting integrated marketing campaigns. You'll collaborate closely with internal teams to ensure alignment across sales, digital, and brand initiatives.
Responsibilities
Develop and refine product positioning and messaging that clearly communicates value to target audiences Support go-to-market campaigns with impactful content across web, email, social media, and print Create and maintain sales enablement tools like product sheets, case studies, and brochures Conduct market research to stay informed on industry trends, customer needs, and competitive positioning Collaborate with business lines and marketing teams to align messaging across platforms Analyze campaign performance and optimize messaging and content based on data and feedback Ensure all content is brand-aligned, technically accurate, and audience-appropriate Contribute to internal and external thought leadership through content development
Qualifications
Bachelor’s degree in Marketing, Business, or a Science-related field (Geoscience preferred) 5+ years of product marketing or B2B marketing experience, ideally in energy, geoscience, or technology Strong writing and storytelling skills—able to turn complex ideas into clear, compelling content Familiarity with go-to-market strategy, sales enablement, and customer journey mapping Understanding of energy sector trends like digitalization and decarbonization Proven ability to manage multiple projects and meet deadlines in a fast-paced environment Collaborative mindset with strong communication and interpersonal skills Experience working cross-functionally with technical, sales, and creative teams
We see things differently. Diversity fuels our innovation, we value the unique ways in which we differ, and we are committed to equal employment opportunities for all professionals. Seniority level
Seniority level Mid-Senior level Employment type
Employment type Full-time Job function
Job function Marketing and Sales Industries Technology, Information and Internet Referrals increase your chances of interviewing at Viridien by 2x Sign in to set job alerts for “Product Marketing Specialist” roles.
Regional Marketing Manager - Houston, TX
Houston, TX $125,000.00-$145,000.00 2 weeks ago Houston, TX $90,000.00-$110,000.00 3 weeks ago Houston, TX $110,000.00-$150,000.00 6 days ago Product Marketing Manager - Planning, GTM, Positioning
Houston, TX $60,000.00-$90,000.00 1 month ago Houston, TX $58,000.00-$72,000.00 17 hours ago Houston, TX $125,000.00-$160,000.00 1 month ago Innovation Marketing Manager - U.S. Remote
Houston, TX $60,000.00-$70,000.00 1 week ago Digital Marketing Analyst - Relocate to Saudi Arabia, Permanent Expat Relocation Package
Houston, TX $66,000.00-$70,000.00 1 month ago Houston, TX $55,000.00-$85,000.00 2 weeks ago We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr