Twigeo
Senior App Performance Marketing Manager - New York
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Senior App Performance Marketing Manager - New York
role at
Twigeo
Base pay range $113,000.00/yr - $138,000.00/yr
At Twigeo, you’ll run campaigns for some of the world’s top apps. Think big budgets, bold experiments and endless opportunities to learn fast. As a creative performance agency, we help apps grow by pairing creativity with data‑driven strategy. That takes curiosity, and here, it’s not just encouraged, it’s part of the job. You’ll explore new channels, test fresh angles, and turn insights into long‑term client wins. We’re serious about growth but never too serious about ourselves, and we like to keep things fun while chasing the next big win together. You’ll chase big ideas with a global team across New York, Los Angeles, Stockholm, and Varna, and you’ll never celebrate the wins alone.
Perks (aka your growth kit)
25 days PTO (from day 1, because growth requires recharging too)
Health benefits designed to support your wellbeing
401(k) with match (because future‑you deserves it)
Hybrid work model which balances flexibility and collaboration
Room to grow in a dynamic environment that encourages skill development and innovation
The performance marketing role in action
Taking full ownership of business goals and long‑term roadmaps (6‑12 months), proactively following up on targets and adjusting strategy to ensure we hit the numbers that actually matter to the business
Setting the strategic direction across Google, Paid Social, CTV, and programmatic, while leading cross‑functional teams (growth, creative and analytics) to ensure execution aligns with the client’s broader business objectives
Owning client relationships, serving as a trusted advisor and guiding partners through complex growth, measurement, and scaling decisions
Coaching junior team members to master their channels and teaming up with creatives to test bold hooks
Spotting trends early and learning new tools fast to become the trusted partner clients rely on
What Makes You a Great Fit Experience:
You have 5+ years of experience in performance marketing, driving cross‑channel growth for mobile apps and developing high‑performing creative strategies. You demonstrate strong fluency in app measurement and attribution, including SKAN, MMPs, and incrementality testing methodologies. Preferably, you have previous in‑house experience, giving you a first‑hand understanding of business goals, product impact, and internal stakeholder dynamics.
Communication:
You turn CAC, ROAS, and complex metrics into stories clients can act on. You build trust quickly and maintain long‑term partnerships with clients in cooperation with the account team.
Mindset:
You thrive in an environment where testing, learning, and iterating quickly is the norm.
Join us! Bring your curiosity, your craft, and your drive - and let’s move performance forward.
#J-18808-Ljbffr
Senior App Performance Marketing Manager - New York
role at
Twigeo
Base pay range $113,000.00/yr - $138,000.00/yr
At Twigeo, you’ll run campaigns for some of the world’s top apps. Think big budgets, bold experiments and endless opportunities to learn fast. As a creative performance agency, we help apps grow by pairing creativity with data‑driven strategy. That takes curiosity, and here, it’s not just encouraged, it’s part of the job. You’ll explore new channels, test fresh angles, and turn insights into long‑term client wins. We’re serious about growth but never too serious about ourselves, and we like to keep things fun while chasing the next big win together. You’ll chase big ideas with a global team across New York, Los Angeles, Stockholm, and Varna, and you’ll never celebrate the wins alone.
Perks (aka your growth kit)
25 days PTO (from day 1, because growth requires recharging too)
Health benefits designed to support your wellbeing
401(k) with match (because future‑you deserves it)
Hybrid work model which balances flexibility and collaboration
Room to grow in a dynamic environment that encourages skill development and innovation
The performance marketing role in action
Taking full ownership of business goals and long‑term roadmaps (6‑12 months), proactively following up on targets and adjusting strategy to ensure we hit the numbers that actually matter to the business
Setting the strategic direction across Google, Paid Social, CTV, and programmatic, while leading cross‑functional teams (growth, creative and analytics) to ensure execution aligns with the client’s broader business objectives
Owning client relationships, serving as a trusted advisor and guiding partners through complex growth, measurement, and scaling decisions
Coaching junior team members to master their channels and teaming up with creatives to test bold hooks
Spotting trends early and learning new tools fast to become the trusted partner clients rely on
What Makes You a Great Fit Experience:
You have 5+ years of experience in performance marketing, driving cross‑channel growth for mobile apps and developing high‑performing creative strategies. You demonstrate strong fluency in app measurement and attribution, including SKAN, MMPs, and incrementality testing methodologies. Preferably, you have previous in‑house experience, giving you a first‑hand understanding of business goals, product impact, and internal stakeholder dynamics.
Communication:
You turn CAC, ROAS, and complex metrics into stories clients can act on. You build trust quickly and maintain long‑term partnerships with clients in cooperation with the account team.
Mindset:
You thrive in an environment where testing, learning, and iterating quickly is the norm.
Join us! Bring your curiosity, your craft, and your drive - and let’s move performance forward.
#J-18808-Ljbffr