Jobgether
Head of Brand Activation, Content and Creative
Jobgether, Oklahoma City, Oklahoma, United States
This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Head of Brand Activation, Content, and Creative in Massachusetts.
In this role, you will lead the development and execution of a dynamic brand engine that brings strategy, storytelling, content, creative, and activation to life across multiple channels. You will be responsible for shaping the brand narrative, setting creative direction, and ensuring consistent, emotionally resonant experiences that drive awareness, engagement, and measurable business impact. This is a senior, hands-on leadership role where strategic vision and operational execution are equally critical. You will work cross-functionally with growth, product, and marketing teams to connect brand work to performance outcomes. The environment is fast-paced, high-output, and collaborative, ideal for someone who thrives on building scalable systems and elevating creative standards.
Accountabilities
Define and execute the overall brand strategy, including narrative, voice, and visual standards
Lead brand activation across campaigns, product launches, partnerships, and key moments to drive measurable business outcomes
Build and scale a content engine that drives awareness, education, activation, and retention across web, social, email, PR, paid channels, and influencers
Set creative vision and provide leadership in storytelling, design, and content production for campaigns, lifecycle communications, and social content
Oversee PR, social media, and external communications to elevate brand visibility and reputation
Build, mentor, and lead a high-performing team across product marketing, content, creative, PR, and social
Collaborate closely with Growth, Product, and Data teams to ensure brand activation aligns with business priorities and performance metrics
Establish processes and operational norms that enable fast-moving, high-quality creative execution
Requirements
10+ years of experience in brand, product marketing, content, or creative leadership, ideally within SaaS, tech-enabled services, consumer platforms, or high-growth environments
Proven track record of building and activating brands that deliver measurable business impact
Deep expertise in storytelling, content strategy, product marketing, and multi-channel brand activation
Strong creative judgment and the ability to mentor teams and elevate quality standards
Experience partnering with Growth and Product teams to connect brand initiatives to performance outcomes
Builder’s mindset: resourceful, scrappy, iterative, and focused on leverage
Exceptional communication skills with the ability to translate strategy into actionable execution
High standards, operational rigor, and ability to manage a fast-moving, high-output brand engine
Benefits
Competitive compensation based on experience, skills, and location
Remote work flexibility
Comprehensive health, dental, and vision insurance
Opportunities for professional growth and leadership development
Access to wellness and lifestyle benefits
Inclusive and collaborative workplace culture
Why Apply Through Jobgether?
We use an
AI-powered matching process
to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.
We appreciate your interest and wish you the best!
Data Privacy Notice:
By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.
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In this role, you will lead the development and execution of a dynamic brand engine that brings strategy, storytelling, content, creative, and activation to life across multiple channels. You will be responsible for shaping the brand narrative, setting creative direction, and ensuring consistent, emotionally resonant experiences that drive awareness, engagement, and measurable business impact. This is a senior, hands-on leadership role where strategic vision and operational execution are equally critical. You will work cross-functionally with growth, product, and marketing teams to connect brand work to performance outcomes. The environment is fast-paced, high-output, and collaborative, ideal for someone who thrives on building scalable systems and elevating creative standards.
Accountabilities
Define and execute the overall brand strategy, including narrative, voice, and visual standards
Lead brand activation across campaigns, product launches, partnerships, and key moments to drive measurable business outcomes
Build and scale a content engine that drives awareness, education, activation, and retention across web, social, email, PR, paid channels, and influencers
Set creative vision and provide leadership in storytelling, design, and content production for campaigns, lifecycle communications, and social content
Oversee PR, social media, and external communications to elevate brand visibility and reputation
Build, mentor, and lead a high-performing team across product marketing, content, creative, PR, and social
Collaborate closely with Growth, Product, and Data teams to ensure brand activation aligns with business priorities and performance metrics
Establish processes and operational norms that enable fast-moving, high-quality creative execution
Requirements
10+ years of experience in brand, product marketing, content, or creative leadership, ideally within SaaS, tech-enabled services, consumer platforms, or high-growth environments
Proven track record of building and activating brands that deliver measurable business impact
Deep expertise in storytelling, content strategy, product marketing, and multi-channel brand activation
Strong creative judgment and the ability to mentor teams and elevate quality standards
Experience partnering with Growth and Product teams to connect brand initiatives to performance outcomes
Builder’s mindset: resourceful, scrappy, iterative, and focused on leverage
Exceptional communication skills with the ability to translate strategy into actionable execution
High standards, operational rigor, and ability to manage a fast-moving, high-output brand engine
Benefits
Competitive compensation based on experience, skills, and location
Remote work flexibility
Comprehensive health, dental, and vision insurance
Opportunities for professional growth and leadership development
Access to wellness and lifestyle benefits
Inclusive and collaborative workplace culture
Why Apply Through Jobgether?
We use an
AI-powered matching process
to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.
We appreciate your interest and wish you the best!
Data Privacy Notice:
By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.
#J-18808-Ljbffr