Contrast Security
Contrast Security is redefining how organizations protect their software at the speed of modern development. With industry-leading Application Detection and Response (ADR), we give teams the power to detect, stop and fix real threats in real time.
We’re looking for sharp minds, fearless builders, and problem-solvers who thrive on turning complex challenges into innovative solutions. If you’re passionate about building smarter, faster, more effective security, you’ll fit right in.
Field Marketing Manager – North America (West) This role supports territory growth and revenue generation by developing and executing the B2B marketing strategy for defined regions. Success requires alignment with revenue goals, timely execution of go-to-market strategies, and driving the company vision, brand, and messaging into key markets.
Responsibilities
Work directly with Regional Sales Leaders, Regional Sales Managers, and Channel Partners, including Managed Services and Tech providers.
Build and execute an integrated field marketing strategy for North American territories – West and Central – focused on driving consistent pipeline generation utilizing a full Direct, Channel Partner, and Tech/MSSP go‑to‑market strategy.
Build marketing programs catering to two key buyer personas – CISO and DevOps/Software Engineering – with direct go‑to‑market tactics and year‑long Channel Partner joint marketing plans.
Plan and execute end‑to‑end event marketing programs, including industry events, Contrast events, trade shows, webinars, roundtables, customer forums, and workshops, according to requirements, budget, target audience, and key company objectives.
Set KPIs and metrics for each program and deliver results as a team with Field Sales, SE, CSM, and the rest of the global marketing team.
Manage an integrated plan that includes internal cross‑department collaboration before event/webinars, overall onsite/virtual experience, and post‑event/webinar strategy.
Plan key programs with select Channel Partners and key Tech and MSSP Partners that aim to generate and influence pipeline generation, grow the Contrast brand, and drive revenue.
Work closely with internal teams to ensure content, messaging, and demos are consistent, on‑brand, and delivered to set objectives.
Facilitate stakeholder meetings up to and including C‑level executives to determine stakeholder needs and level of engagement with a strong executive presence.
Work cross‑functionally with SDRs, sales, product marketing, customer success, and many others to execute agreed‑upon marketing plans.
Align territory marketing activities to support the sales goals for leads and opportunities.
Support the Marketing and Sales Ops teams to manage measurement of every event program’s impact through SFDC reporting, evaluate event/campaign ROI, present recommendations for improvement, and ensure department consistency in reporting.
Manage program plans tightly to ensure no steps are skipped and stay within set budgets.
Craft and execute persona‑specific, industry‑specific, and account‑specific assets and messages for campaigns with that requirement.
Qualifications
7+ years of field marketing or marketing program management in the technology industry.
Proficiency with key tech tools such as HubSpot, LinkedIn, Google, and Salesforce.
Excellent written and verbal communication skills.
Ability to work closely with distributed field sales teams and channel sales teams.
Coordinate closely with Demand Generation, Product Marketing, and Corporate Marketing teams to develop and execute integrated plans.
Knowledge of and experience in Application Security is a plus.
Ability to execute quickly and pivot projects as needs change.
Ability to thrive in a fast‑paced environment and seek feedback from relevant stakeholders.
Travel as needed to execute regional campaigns and events.
We’re transforming the way the world secures software. If you’re ready to make a real impact, thrive in a fast‑paced environment, and grow alongside a team of passionate professionals, we’d love to hear from you.
Apply today and help us shape the future of application security.
#J-18808-Ljbffr
We’re looking for sharp minds, fearless builders, and problem-solvers who thrive on turning complex challenges into innovative solutions. If you’re passionate about building smarter, faster, more effective security, you’ll fit right in.
Field Marketing Manager – North America (West) This role supports territory growth and revenue generation by developing and executing the B2B marketing strategy for defined regions. Success requires alignment with revenue goals, timely execution of go-to-market strategies, and driving the company vision, brand, and messaging into key markets.
Responsibilities
Work directly with Regional Sales Leaders, Regional Sales Managers, and Channel Partners, including Managed Services and Tech providers.
Build and execute an integrated field marketing strategy for North American territories – West and Central – focused on driving consistent pipeline generation utilizing a full Direct, Channel Partner, and Tech/MSSP go‑to‑market strategy.
Build marketing programs catering to two key buyer personas – CISO and DevOps/Software Engineering – with direct go‑to‑market tactics and year‑long Channel Partner joint marketing plans.
Plan and execute end‑to‑end event marketing programs, including industry events, Contrast events, trade shows, webinars, roundtables, customer forums, and workshops, according to requirements, budget, target audience, and key company objectives.
Set KPIs and metrics for each program and deliver results as a team with Field Sales, SE, CSM, and the rest of the global marketing team.
Manage an integrated plan that includes internal cross‑department collaboration before event/webinars, overall onsite/virtual experience, and post‑event/webinar strategy.
Plan key programs with select Channel Partners and key Tech and MSSP Partners that aim to generate and influence pipeline generation, grow the Contrast brand, and drive revenue.
Work closely with internal teams to ensure content, messaging, and demos are consistent, on‑brand, and delivered to set objectives.
Facilitate stakeholder meetings up to and including C‑level executives to determine stakeholder needs and level of engagement with a strong executive presence.
Work cross‑functionally with SDRs, sales, product marketing, customer success, and many others to execute agreed‑upon marketing plans.
Align territory marketing activities to support the sales goals for leads and opportunities.
Support the Marketing and Sales Ops teams to manage measurement of every event program’s impact through SFDC reporting, evaluate event/campaign ROI, present recommendations for improvement, and ensure department consistency in reporting.
Manage program plans tightly to ensure no steps are skipped and stay within set budgets.
Craft and execute persona‑specific, industry‑specific, and account‑specific assets and messages for campaigns with that requirement.
Qualifications
7+ years of field marketing or marketing program management in the technology industry.
Proficiency with key tech tools such as HubSpot, LinkedIn, Google, and Salesforce.
Excellent written and verbal communication skills.
Ability to work closely with distributed field sales teams and channel sales teams.
Coordinate closely with Demand Generation, Product Marketing, and Corporate Marketing teams to develop and execute integrated plans.
Knowledge of and experience in Application Security is a plus.
Ability to execute quickly and pivot projects as needs change.
Ability to thrive in a fast‑paced environment and seek feedback from relevant stakeholders.
Travel as needed to execute regional campaigns and events.
We’re transforming the way the world secures software. If you’re ready to make a real impact, thrive in a fast‑paced environment, and grow alongside a team of passionate professionals, we’d love to hear from you.
Apply today and help us shape the future of application security.
#J-18808-Ljbffr