Uber Freight
Sr Digital Experience & Optimization Manager
Uber Freight, Chicago, Illinois, United States, 60290
Sr Digital Experience & Optimization Manager
Chicago, IL 60607, United States
Schedule: FT
Job Type: Hybrid
Salary Type: Salary
About the Role The Senior Digital Experience Manager owns and optimizes Uber Freight’s owned digital properties, ensuring every visitor interaction reflects the brand, reinforces core messaging, and drives meaningful conversion. This role is responsible for the corporate website, landing page ecosystem, and on-page SEO and GEO strategy, with a focus on maximizing discoverability, engagement, and performance across the full funnel. As the end-to-end owner of website experience, this leader balances UX, content, technical health, and conversion outcomes to continuously improve digital impact.
What the Candidate Will Do
Own the strategy and day-to-day management of the corporate website, including structure, UX, navigation, and information architecture
Manage Contentful CMS and website integrations with third‑party platforms including HubSpot, Greenhouse, and OneTrust
Plan and execute site updates, redesigns, and landing pages aligned to campaign and lifecycle priorities
Own Google Analytics, Tag Manager, and related tools to ensure accurate measurement and actionable insights
Ensure technical excellence across page speed, accessibility, mobile performance, and security compliance • Lead ongoing A/B and multivariate testing across landing pages and web experiences
Partner with Growth and Performance Marketing to improve post‑click conversion and lead capture
Analyze funnel behavior to identify friction points and recommend UX, content, or design improvements • Own on‑page SEO and GEO strategy including metadata, schema, internal linking, and keyword integration
Partner with Performance Marketing to align on off‑site SEO and content strategy
Monitor performance and continuously refine optimization tactics for both traditional and AI‑driven discovery surfaces • Partner with Brand and Content teams to ensure web experiences reflect brand standards, tone, and messaging
Implement campaign‑specific landing pages and microsites in coordination with Growth and Brand
Manage content updates, tagging, and version control within the CMS • Partner with GTM Strategy and Operations to define KPIs for traffic, engagement, and conversion
Deliver ongoing analytics and insights to Growth, Brand, and Solutions teams
Produce monthly digital health dashboards and performance readouts
Basic Qualifications
5–7 years of experience managing corporate websites and digital properties in a B2B environment
Hands‑on CMS ownership experience, preferably Contentful or similar headless CMS platforms
Proven track record running A/B and multivariate testing programs with measurable CRO impact
Strong SEO expertise including technical SEO, on‑page optimization, schema, and internal linking
Experience with analytics and measurement tools including Google Analytics, Tag Manager, and dash‑boarding platforms
Experience partnering closely with performance marketing, content, brand, and campaign teams
Ability to interpret funnel behavior and translate insights into UX, design, and content decisions
Preferred Qualifications
Experience in SaaS, logistics, freight, marketplaces, or technology platforms
Familiarity with GEO and AI‑driven discovery surfaces
Experience with heatmapping and session replay tools such as Hotjar or FullStory
Working knowledge of HTML and CSS for QA and light troubleshooting
Exposure managing marketing and compliance integrations such as HubSpot, Greenhouse, and OneTrust
Experience with testing platforms such as Optimizely, VWO, or equivalent tools
Benefits & Compensation for U.S. Employees Employees working more than 30 hours in the US at Uber Freight are eligible for benefits such as a company‑sponsored health plan, dental and vision benefits, 401k match, financial and mental wellness benefits, parental leave, short‑ and long‑term disability coverage, life insurance and more. U.S. based employees may also be eligible for a performance or sales incentive bonus program, participation in Uber Freight equity awards, and other types of compensation depending upon the role.
Illinois The salary range for this role is $110,000 to $129,800 a year
About Uber Freight Uber Freight is a market‑leading enterprise technology company powering intelligent logistics. With a suite of end‑to‑end logistics applications, managed services and an expansive carrier network, Uber Freight advances supply chains and moves the world’s goods. Today, the company manages nearly $20B of freight and one of the largest networks of carriers. It is backed by best‑in‑class investors and provides services for 1 in 3 Fortune 500 companies, including Del Monte Foods, Nestle, Anheuser‑Busch InBev, and more. For more, visit www.uberfreight.com.
Candidate Privacy Notice Uber Freight is committed to protecting the privacy of our candidates. We collect and process personal data in accordance with applicable data protection laws. For detailed information on how we handle candidate data, please review our Candidate Privacy Notice.
EEOC Uber Freight is proud to be an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regards to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.
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Schedule: FT
Job Type: Hybrid
Salary Type: Salary
About the Role The Senior Digital Experience Manager owns and optimizes Uber Freight’s owned digital properties, ensuring every visitor interaction reflects the brand, reinforces core messaging, and drives meaningful conversion. This role is responsible for the corporate website, landing page ecosystem, and on-page SEO and GEO strategy, with a focus on maximizing discoverability, engagement, and performance across the full funnel. As the end-to-end owner of website experience, this leader balances UX, content, technical health, and conversion outcomes to continuously improve digital impact.
What the Candidate Will Do
Own the strategy and day-to-day management of the corporate website, including structure, UX, navigation, and information architecture
Manage Contentful CMS and website integrations with third‑party platforms including HubSpot, Greenhouse, and OneTrust
Plan and execute site updates, redesigns, and landing pages aligned to campaign and lifecycle priorities
Own Google Analytics, Tag Manager, and related tools to ensure accurate measurement and actionable insights
Ensure technical excellence across page speed, accessibility, mobile performance, and security compliance • Lead ongoing A/B and multivariate testing across landing pages and web experiences
Partner with Growth and Performance Marketing to improve post‑click conversion and lead capture
Analyze funnel behavior to identify friction points and recommend UX, content, or design improvements • Own on‑page SEO and GEO strategy including metadata, schema, internal linking, and keyword integration
Partner with Performance Marketing to align on off‑site SEO and content strategy
Monitor performance and continuously refine optimization tactics for both traditional and AI‑driven discovery surfaces • Partner with Brand and Content teams to ensure web experiences reflect brand standards, tone, and messaging
Implement campaign‑specific landing pages and microsites in coordination with Growth and Brand
Manage content updates, tagging, and version control within the CMS • Partner with GTM Strategy and Operations to define KPIs for traffic, engagement, and conversion
Deliver ongoing analytics and insights to Growth, Brand, and Solutions teams
Produce monthly digital health dashboards and performance readouts
Basic Qualifications
5–7 years of experience managing corporate websites and digital properties in a B2B environment
Hands‑on CMS ownership experience, preferably Contentful or similar headless CMS platforms
Proven track record running A/B and multivariate testing programs with measurable CRO impact
Strong SEO expertise including technical SEO, on‑page optimization, schema, and internal linking
Experience with analytics and measurement tools including Google Analytics, Tag Manager, and dash‑boarding platforms
Experience partnering closely with performance marketing, content, brand, and campaign teams
Ability to interpret funnel behavior and translate insights into UX, design, and content decisions
Preferred Qualifications
Experience in SaaS, logistics, freight, marketplaces, or technology platforms
Familiarity with GEO and AI‑driven discovery surfaces
Experience with heatmapping and session replay tools such as Hotjar or FullStory
Working knowledge of HTML and CSS for QA and light troubleshooting
Exposure managing marketing and compliance integrations such as HubSpot, Greenhouse, and OneTrust
Experience with testing platforms such as Optimizely, VWO, or equivalent tools
Benefits & Compensation for U.S. Employees Employees working more than 30 hours in the US at Uber Freight are eligible for benefits such as a company‑sponsored health plan, dental and vision benefits, 401k match, financial and mental wellness benefits, parental leave, short‑ and long‑term disability coverage, life insurance and more. U.S. based employees may also be eligible for a performance or sales incentive bonus program, participation in Uber Freight equity awards, and other types of compensation depending upon the role.
Illinois The salary range for this role is $110,000 to $129,800 a year
About Uber Freight Uber Freight is a market‑leading enterprise technology company powering intelligent logistics. With a suite of end‑to‑end logistics applications, managed services and an expansive carrier network, Uber Freight advances supply chains and moves the world’s goods. Today, the company manages nearly $20B of freight and one of the largest networks of carriers. It is backed by best‑in‑class investors and provides services for 1 in 3 Fortune 500 companies, including Del Monte Foods, Nestle, Anheuser‑Busch InBev, and more. For more, visit www.uberfreight.com.
Candidate Privacy Notice Uber Freight is committed to protecting the privacy of our candidates. We collect and process personal data in accordance with applicable data protection laws. For detailed information on how we handle candidate data, please review our Candidate Privacy Notice.
EEOC Uber Freight is proud to be an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regards to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.
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