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Addison Group

Head of Marketing

Addison Group, New York, New York, us, 10261

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Title: Head of Marketing

Location: New York, NY - Onsite (Please include your City and State on resume).

Salary: Base $275000 - $350000 / Year

No sponsorship / Must be onsite

Benefits: Health, Medical, 401K, and other perks

We are conducting a confidential search on behalf of a high-growth financial organization headquartered in New York City. The product reduces friction, lower costs, and access more personalized financial products.

This is a

newly created role

with full ownership of marketing strategy, execution, and team build-out.

Role Overview The Head of Marketing will lead the marketing organization end-to-end, spanning demand generation, product marketing, content, and brand. This leader will define the narrative, build the operating cadence, and create the systems needed to scale pipeline and brand awareness in the B2B fintech ecosystem.

This role is ideal for a hands-on, builder-type marketing leader who thrives in fast-moving environments, is comfortable operating at both strategic and execution levels, and enjoys shaping something from the ground up.

Key Responsibilities

Own and integrate all core marketing pillars: demand generation, product marketing, content, and brand

Establish marketing operating rhythms, planning cycles, and cross‑functional alignment with Sales and Product

Build, mentor, and scale a high‑performing marketing team

Define and elevate the company’s brand, narrative, and market positioning in B2B fintech

Partner closely with executive leadership to support expansion into new customer verticals

Drive enterprise and mid‑market pipeline growth through scalable GTM strategies

Build sales enablement to support an evolving enterprise sales motion

Oversee creative output and ensure consistent quality, messaging, and tone across channels

Candidate Profile

12+ years of experience across multiple marketing disciplines

3–5+ years in a senior marketing leadership role (Head of Marketing / VP)

Proven success leading B2B or enterprise marketing within growth‑stage tech or fintech environments

Strong operator and strategist with depth in demand generation, product marketing, and content

Comfortable rolling up sleeves in a lean organization

Highly effective cross‑functional partner to Sales, Product, and Executive teams

Data‑driven and creative—equally fluent in pipeline metrics and storytelling

Builder mindset with comfort in ambiguity, speed, and experimentation

Addison Group is an Equal Opportunity Employer. Addison Group provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, national origin, age, disability, genetic information, marital status, amnesty, or status as a covered veteran in accordance with applicable federal, state and local laws. Addison Group complies with applicable state and local laws governing non‑discrimination in employment in every location in which the company has facilities. Reasonable accommodation is available for qualified individuals with disabilities, upon request.

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