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Amazon

Senior Social Media Manager, Fire TV Brand & Integrated Marketing

Amazon, Santa Monica, California, United States, 90403

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Senior Social Media Manager, Fire TV Brand & Integrated Marketing

Join the team changing the future of entertainment at Fire TV! This role joins a passionate, fun team where everyone has an entrepreneurial spirit, unrelenting tenacity to get things done, and a focus on delivering significant impact on our customers’ lives. We are looking for a Social Media Manager who will be responsible for amplifying the Fire TV brand by engaging social media audiences across various platforms. The Social Media Manager is a proactive, highly motivated individual with experience and a passion for branded social media content, driving word of mouth, and community building. Key Job Responsibilities

Drive and execute the storytelling strategy for Fire TV and our portfolio of products on social media. Develop the end-to-end social media strategy for Fire TV’s organic social channels (Facebook, Twitter, Instagram, Tik Tok, blog) and formulate our paid influencer strategy. Collaborate with Integrated Campaign Marketing leads and PR to drive excitement and word of mouth for key brand, product, and service launches. Evaluate our community management to ensure it is scalable and authentic. Ideate and bring a social perspective to the larger marketing team by assisting with social-first extensions of large integrated marketing campaigns. Manage content calendars, social listening, and performance reporting and build learnings into future campaigns. A Day in the Life

The connected devices industry is constantly evolving as is the social landscape, so we are looking for someone who thrives in a fast‑paced, ambiguous environment, knows how to juggle multiple priorities, and can navigate and partner with a large set of internal and external stakeholders. About The Team

This team is fun, driven, and passionate about connecting customers to the world of entertainment through our best-in-class devices and services. The Fire TV Brand & Integrated Marketing team holds a high bar for leading partner management, integrated brand campaigns, growth marketing, and brand strategy. Basic Qualifications

8+ years of driving compelling creative strategy and execution at an agency or in-house creative team experience. Bachelor’s degree. Preferred Qualifications

Knowledge of InDesign, Photoshop, Illustrator, Keynote. Experience developing cross‑functional relationships with product, consumer research and marketing teams to develop strategy and consumer insights that drive compelling creative executions. Experience leading creative development of innovative creative from concept to delivery. Experience managing creative (internal team of designers, copywriters, external agencies and freelancers). Experience presenting creative concepts effectively to senior executives. Experience managing multiple projects and meeting aggressive deadlines. Equal Opportunity

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status. Job ID: A3148853

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