Quad
Manager, Investment, Programmatic
Quad is looking for an experienced programmatic strategy and execution leader to oversee a team and a client portfolio focused on accuracy, growth, and innovation.
General Purpose The Manager, Investment, Programmatic will act as a subject matter expert on programmatic strategy and execution, performing a client-facing role during pre‑sales activity and enterprise‑level client meetings. The role will supervise employee development and retention, ensuring tactical execution of media planning, placement, and reporting is accurate and timely while creating scalable processes across accounts.
Key Responsibilities
Onboard, maintain and grow assigned client portfolio; coordinate with Account Management, Media Strategy and programmatic leadership on long‑term strategic roadmap.
Develop programmatic strategies utilizing knowledge, experience, and strong analytical skills to extract insights from campaign data and provide well‑developed quantitatively based recommendations.
Create presentations, regular reporting, and other documents for client use in the evaluation and approval of programmatic campaigns.
Develop programmatic campaign targeting and measurement strategies, ensuring alignment with the client’s business goals; oversee strategy implementation across all programmatic mediums (display, video, native, digital audio, CTV, digital out of home).
Develop action plans for achieving and measuring campaign success; identify KPIs, processes for measurement, and optimization strategies.
Own performance accuracy for campaign execution, optimization, and insights for all assigned clients.
Develop processes to help improve efficiency of the team; scale processes across a greater programmatic practice.
Keep agency counterparts and clients up to date on industry trends and technology partners, seeking out opportunities to vet and test new technologies.
Research, vet and test technology partners to drive performance for clients.
Responsible for managing a team of direct reports (remote and across all Rise locations).
Accountable for all aspects of team oversight, including employee onboarding, employee training, employee performance (accountability and behavior), employee retention.
Overall control of workflow and assigned responsibilities within the team; oversee the progress of all projects and provide assistance, where necessary, to ensure timely completion; quickly and tactfully troubleshoot employee and client issues.
Collaborate with leadership and peers to develop solutions that will enhance operational efficiency, tools, and systems, and improve current workflows.
Watch and check programmatic media trends, tools, technologies, and recommend direction for investment and implementation.
Represent Rise to vendor reps to analyze value and applicability of media vehicles/tactics for plan consideration as needed.
Participate in vendor meetings with current and potential partners.
Education
Bachelor’s degree in communications, marketing, advertising, or business.
Experience
4+ years relevant work experience in digital / programmatic media preferred; agency experience a plus.
Expert usage of Microsoft Office suite, with strong emphasis on Excel.
Experience building media plans and determining budget allocation on a yearly and monthly basis using different forecasting methodologies.
Experience developing and managing high‑performance teams a plus.
Strong relationships with publisher and technology partners.
Advanced knowledge of the importance and role of programmatic within a media plan and how to leverage its strengths.
Proven ability to convert and implement strategic plan directions into flawless tactical executions.
Demonstrated understanding of media planning concepts such as reach, frequency, frequency management, impression share, ROI, ROAS, and other KPIs.
Certificates, Licenses, Registrations
Certificates in Google DV360, Google Campaign Manager, and The Trade Desk required.
Strong analytical capabilities with aptitude to understand technical nuances associated with various media buying platforms to improve client results.
Proven experience in developing ongoing processes that positively impacted the profitability and efficiency of an account / team.
Establishes self as a trusted resource by developing relationships with key internal and external stakeholders.
Superior oral and written communication skills; focus on fostering strong, collaborative relationships at a tactical level.
High comfort level participating in brainstorms and ideation sessions.
Ability to work with a team to think tactically and execute accurately to align media execution with client needs.
Employees can be expected to be paid an annualized salary range of $75,000–$95,000.00, based on variations in knowledge, skills, experience and market conditions.
Seniority Level Associate
Employment Type Full‑time
Job Function Finance and Sales
Industries Advertising Services
Referrals increase your chances of interviewing at Quad by 2x.
#J-18808-Ljbffr
General Purpose The Manager, Investment, Programmatic will act as a subject matter expert on programmatic strategy and execution, performing a client-facing role during pre‑sales activity and enterprise‑level client meetings. The role will supervise employee development and retention, ensuring tactical execution of media planning, placement, and reporting is accurate and timely while creating scalable processes across accounts.
Key Responsibilities
Onboard, maintain and grow assigned client portfolio; coordinate with Account Management, Media Strategy and programmatic leadership on long‑term strategic roadmap.
Develop programmatic strategies utilizing knowledge, experience, and strong analytical skills to extract insights from campaign data and provide well‑developed quantitatively based recommendations.
Create presentations, regular reporting, and other documents for client use in the evaluation and approval of programmatic campaigns.
Develop programmatic campaign targeting and measurement strategies, ensuring alignment with the client’s business goals; oversee strategy implementation across all programmatic mediums (display, video, native, digital audio, CTV, digital out of home).
Develop action plans for achieving and measuring campaign success; identify KPIs, processes for measurement, and optimization strategies.
Own performance accuracy for campaign execution, optimization, and insights for all assigned clients.
Develop processes to help improve efficiency of the team; scale processes across a greater programmatic practice.
Keep agency counterparts and clients up to date on industry trends and technology partners, seeking out opportunities to vet and test new technologies.
Research, vet and test technology partners to drive performance for clients.
Responsible for managing a team of direct reports (remote and across all Rise locations).
Accountable for all aspects of team oversight, including employee onboarding, employee training, employee performance (accountability and behavior), employee retention.
Overall control of workflow and assigned responsibilities within the team; oversee the progress of all projects and provide assistance, where necessary, to ensure timely completion; quickly and tactfully troubleshoot employee and client issues.
Collaborate with leadership and peers to develop solutions that will enhance operational efficiency, tools, and systems, and improve current workflows.
Watch and check programmatic media trends, tools, technologies, and recommend direction for investment and implementation.
Represent Rise to vendor reps to analyze value and applicability of media vehicles/tactics for plan consideration as needed.
Participate in vendor meetings with current and potential partners.
Education
Bachelor’s degree in communications, marketing, advertising, or business.
Experience
4+ years relevant work experience in digital / programmatic media preferred; agency experience a plus.
Expert usage of Microsoft Office suite, with strong emphasis on Excel.
Experience building media plans and determining budget allocation on a yearly and monthly basis using different forecasting methodologies.
Experience developing and managing high‑performance teams a plus.
Strong relationships with publisher and technology partners.
Advanced knowledge of the importance and role of programmatic within a media plan and how to leverage its strengths.
Proven ability to convert and implement strategic plan directions into flawless tactical executions.
Demonstrated understanding of media planning concepts such as reach, frequency, frequency management, impression share, ROI, ROAS, and other KPIs.
Certificates, Licenses, Registrations
Certificates in Google DV360, Google Campaign Manager, and The Trade Desk required.
Strong analytical capabilities with aptitude to understand technical nuances associated with various media buying platforms to improve client results.
Proven experience in developing ongoing processes that positively impacted the profitability and efficiency of an account / team.
Establishes self as a trusted resource by developing relationships with key internal and external stakeholders.
Superior oral and written communication skills; focus on fostering strong, collaborative relationships at a tactical level.
High comfort level participating in brainstorms and ideation sessions.
Ability to work with a team to think tactically and execute accurately to align media execution with client needs.
Employees can be expected to be paid an annualized salary range of $75,000–$95,000.00, based on variations in knowledge, skills, experience and market conditions.
Seniority Level Associate
Employment Type Full‑time
Job Function Finance and Sales
Industries Advertising Services
Referrals increase your chances of interviewing at Quad by 2x.
#J-18808-Ljbffr