Clear Technologies
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Clear Technologies
| Addison, TX (In-person)
About Clear Technologies
With over 30 years of industry experience, Clear Technologies partners with enterprise organizations to deliver customized storage, server, and security solutions that boost operational efficiency. As a trusted advisor in digital transformation, we’re expanding our team and seeking a highly skilled Digital Marketing Specialist. This role is crucial for elevating our market presence and effectively communicating our consultative approach to enterprise IT solutions. It requires a strong mix of technical marketing expertise in automation and AI-driven strategies, a deep understanding of B2B technology marketing, and exceptional ability to translate complex IT solutions into compelling campaigns. You’ll lead our digital marketing efforts across all channels, from strategic planning and marketing automation to paid media execution, performance optimization, and data-driven decision making.
The Role The Digital Marketing Specialist will develop and execute comprehensive digital marketing strategies that engage target audiences and drive business growth for both Clear Technologies and Visual One Intelligence®. This dual-focus role manages operations across marketing automation, paid media, and AI-enhanced marketing initiatives to elevate Clear Technologies’ position as a trusted enterprise IT partner while simultaneously building market awareness and demand for our proprietary Visual One Intelligence® platform.
This position is based in our Addison, TX office and requires in-person collaboration.
Primary Responsibilities
Design, build, and optimize integrated marketing automation workflows and nurture campaigns in HubSpot
Develop and execute strategic email marketing plans with advanced segmentation, personalization, and A/B testing to maximize engagement and ROI
Build high-converting landing pages in HubSpot that support lead generation and conversion objectives
Partner with marketing operations to align lead scoring models and lifecycle programs with business goals and industry best practices
Develop and own the AI strategy for marketing operations, aligning technology investments with business objectives
Optimize AI search results and continuously refine models, prompts, and workflows to improve accuracy and scale
Identify high-impact opportunities where AI can enhance workflows, personalization, segmentation, lead management, and reporting
Evaluate, implement, and manage AI tools and platforms across the marketing technology stack
Develop and manage paid advertising strategies for Google Ads and LinkedIn that align with business goals and maintain consistent brand messaging
Execute paid media initiatives with focus on channel management, budget allocation, and ad optimization to maximize ROAS
Collaborate with design and content teams to create effective advertising creatives and messaging for B2B technology audiences
Monitor, report on, and optimize digital campaigns using A/B testing and advanced analytics
Oversee the ongoing development, optimization, and maintenance of Clear Technologies and Visual One Intelligence® websites
Implement website updates, new page creation, and content management to ensure optimal user experience and conversion performance
Ensure website SEO best practices are maintained and continuously optimized for search visibility
Manage website integrations with HubSpot and other marketing technology platforms
Troubleshoot technical issues and coordinate with developers or agencies as needed
Create comprehensive reporting dashboards to deliver actionable insights
Analyze campaign performance, attribution, and ROI across all marketing automation channels
Develop regular performance reports for leadership and cross-functional teams
Implement continuous optimization strategies driven by performance metrics and data analysis
Document and share digital marketing best practices across the organization
Qualifications Required:
Bachelor’s degree in Marketing, Communications, Business, or related field
3+ years of experience in digital marketing, with expertise in paid media, email marketing, AI optimization, and marketing automation
Proven experience creating and executing paid media campaigns in Google Ads, LinkedIn, and programmatic platforms
Proficiency in HubSpot for creating emails, landing pages, and workflows
Experience with website development and maintenance
Experience with LLM search optimization
Preferred:
Strong analytical and problem-solving skills with proficiency in marketing analytics and reporting tools (Google Analytics, HubSpot dashboards)
Exceptional attention to detail and quality assurance mindset
Ability to manage multiple projects and priorities simultaneously in a fast‑paced environment
Strong communication skills with ability to build dashboards and present data insights to stakeholders
Experience managing vendor and agency relationships
Google Ads, Google Analytics, and LinkedIn advertising certifications
Experience working in an agile marketing framework
Familiarity with B2B technology marketing or enterprise IT solutions
Looking to Level Up? This role is perfect for a digital marketer who is ready to fuse technical marketing expertise with strategic AI impact. If you’re currently a Digital Marketer with a passion for AI-driven optimization or a Marketing Operations professional looking to expand your influence, this is your chance to leverage your skills to drive measurable business growth. We’re seeking an expert who can not only navigate complex marketing technology stacks but also translate performance data into actionable strategies, helping Clear Technologies elevate how we engage enterprise audiences and accelerate revenue.
Why Clear Technologies?
Join a seasoned team of subject matter experts with deep industry knowledge in enterprise IT solutions
Work on sophisticated marketing initiatives that showcase cutting-edge technologies and innovative platforms
Benefit from a collaborative, supportive work culture that values continuous learning and professional development
Competitive compensation, comprehensive benefits, and opportunities for career growth
Seniority Level Mid‑Senior level
Employment Type Full‑time
Job Function Marketing and Sales
Industries IT Services and IT Consulting
Referrals increase your chances of interviewing at Clear Technologies by 2x
Get notified about new Digital Marketing Specialist jobs in
Addison, TX .
#J-18808-Ljbffr
Clear Technologies
| Addison, TX (In-person)
About Clear Technologies
With over 30 years of industry experience, Clear Technologies partners with enterprise organizations to deliver customized storage, server, and security solutions that boost operational efficiency. As a trusted advisor in digital transformation, we’re expanding our team and seeking a highly skilled Digital Marketing Specialist. This role is crucial for elevating our market presence and effectively communicating our consultative approach to enterprise IT solutions. It requires a strong mix of technical marketing expertise in automation and AI-driven strategies, a deep understanding of B2B technology marketing, and exceptional ability to translate complex IT solutions into compelling campaigns. You’ll lead our digital marketing efforts across all channels, from strategic planning and marketing automation to paid media execution, performance optimization, and data-driven decision making.
The Role The Digital Marketing Specialist will develop and execute comprehensive digital marketing strategies that engage target audiences and drive business growth for both Clear Technologies and Visual One Intelligence®. This dual-focus role manages operations across marketing automation, paid media, and AI-enhanced marketing initiatives to elevate Clear Technologies’ position as a trusted enterprise IT partner while simultaneously building market awareness and demand for our proprietary Visual One Intelligence® platform.
This position is based in our Addison, TX office and requires in-person collaboration.
Primary Responsibilities
Design, build, and optimize integrated marketing automation workflows and nurture campaigns in HubSpot
Develop and execute strategic email marketing plans with advanced segmentation, personalization, and A/B testing to maximize engagement and ROI
Build high-converting landing pages in HubSpot that support lead generation and conversion objectives
Partner with marketing operations to align lead scoring models and lifecycle programs with business goals and industry best practices
Develop and own the AI strategy for marketing operations, aligning technology investments with business objectives
Optimize AI search results and continuously refine models, prompts, and workflows to improve accuracy and scale
Identify high-impact opportunities where AI can enhance workflows, personalization, segmentation, lead management, and reporting
Evaluate, implement, and manage AI tools and platforms across the marketing technology stack
Develop and manage paid advertising strategies for Google Ads and LinkedIn that align with business goals and maintain consistent brand messaging
Execute paid media initiatives with focus on channel management, budget allocation, and ad optimization to maximize ROAS
Collaborate with design and content teams to create effective advertising creatives and messaging for B2B technology audiences
Monitor, report on, and optimize digital campaigns using A/B testing and advanced analytics
Oversee the ongoing development, optimization, and maintenance of Clear Technologies and Visual One Intelligence® websites
Implement website updates, new page creation, and content management to ensure optimal user experience and conversion performance
Ensure website SEO best practices are maintained and continuously optimized for search visibility
Manage website integrations with HubSpot and other marketing technology platforms
Troubleshoot technical issues and coordinate with developers or agencies as needed
Create comprehensive reporting dashboards to deliver actionable insights
Analyze campaign performance, attribution, and ROI across all marketing automation channels
Develop regular performance reports for leadership and cross-functional teams
Implement continuous optimization strategies driven by performance metrics and data analysis
Document and share digital marketing best practices across the organization
Qualifications Required:
Bachelor’s degree in Marketing, Communications, Business, or related field
3+ years of experience in digital marketing, with expertise in paid media, email marketing, AI optimization, and marketing automation
Proven experience creating and executing paid media campaigns in Google Ads, LinkedIn, and programmatic platforms
Proficiency in HubSpot for creating emails, landing pages, and workflows
Experience with website development and maintenance
Experience with LLM search optimization
Preferred:
Strong analytical and problem-solving skills with proficiency in marketing analytics and reporting tools (Google Analytics, HubSpot dashboards)
Exceptional attention to detail and quality assurance mindset
Ability to manage multiple projects and priorities simultaneously in a fast‑paced environment
Strong communication skills with ability to build dashboards and present data insights to stakeholders
Experience managing vendor and agency relationships
Google Ads, Google Analytics, and LinkedIn advertising certifications
Experience working in an agile marketing framework
Familiarity with B2B technology marketing or enterprise IT solutions
Looking to Level Up? This role is perfect for a digital marketer who is ready to fuse technical marketing expertise with strategic AI impact. If you’re currently a Digital Marketer with a passion for AI-driven optimization or a Marketing Operations professional looking to expand your influence, this is your chance to leverage your skills to drive measurable business growth. We’re seeking an expert who can not only navigate complex marketing technology stacks but also translate performance data into actionable strategies, helping Clear Technologies elevate how we engage enterprise audiences and accelerate revenue.
Why Clear Technologies?
Join a seasoned team of subject matter experts with deep industry knowledge in enterprise IT solutions
Work on sophisticated marketing initiatives that showcase cutting-edge technologies and innovative platforms
Benefit from a collaborative, supportive work culture that values continuous learning and professional development
Competitive compensation, comprehensive benefits, and opportunities for career growth
Seniority Level Mid‑Senior level
Employment Type Full‑time
Job Function Marketing and Sales
Industries IT Services and IT Consulting
Referrals increase your chances of interviewing at Clear Technologies by 2x
Get notified about new Digital Marketing Specialist jobs in
Addison, TX .
#J-18808-Ljbffr