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Midwest Retail Services

Marketing Manager

Midwest Retail Services, Plain City, Ohio, United States, 43064

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Midwest Retail Services is seeking a hands‑on Marketing Manager who will own and execute all marketing efforts across the business. This one‑person, full‑stack marketing role is ideal for a self‑directed generalist who can think strategically and execute confidently.

You’ll drive awareness, engagement, and revenue through digital marketing, eCommerce, paid advertising, content, and sales enablement, working closely with the Vice President of Sales and Marketing and playing a direct role in supporting sales growth.

What You’ll Do

Own and optimize the company website and launch a WooCommerce platform

Drive SEO, website traffic, and conversion performance

Plan, execute, and optimize PPC campaigns (Google, Bing, Meta, LinkedIn)

Create content across LinkedIn, YouTube, Instagram, email, and the website

Maintain brand consistency across all digital, print, and trade materials

Plan and execute trade show marketing, including booth design, logistics, and lead capture

Develop sales enablement tools (sell sheets, presentations, product guides)

Track performance using Google Analytics, Search Console, and CRM reporting

Maintain lead and campaign data in Microsoft Dynamics CRM

Develop selling tools in Dynamics CRM with ClickDimensions

What Success Looks Like

Increased lead volume and conversion rates

Strong growth in web traffic, engagement, and search visibility

Efficient PPC performance and measurable ROI

Marketing that directly supports sales execution and revenue growth

What We’re Looking For

Bachelor’s degree in Marketing, Communications, Business, or related field

4+ years of marketing experience (B2B and/or distribution preferred)

Strong experience with WordPress/WooCommerce and Microsoft Dynamics CRM

Proven ability to manage SEO, PPC, and performance analytics

Comfortable owning strategy and execution in a lean environment

This role is best suited for someone who likes ownership, autonomy, and impact—and who’s ready to build, run, and continuously improve a marketing engine that directly fuels sales.

Location:

Plain City, OH (with nearby locations available: Dublin, Marysville, Columbus, Westerville)

Employment type:

Full‑time |

Seniority level:

Mid‑Senior level |

Job function:

Marketing and Sales

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