TikTok
Product Strategy & Operations Manager, Global Accounts - Global Business Solutio
TikTok, New York, New York, us, 10261
Product Strategy & Operations Manager, Global Accounts – Global Business Solutions
1 week ago Be among the first 25 applicants
Responsibilities
Translate central product strategy into actionable client solutions that drive adoption and revenue.
Represent the customer, delivering insights and structure that improve GTM rigor and product readiness.
Partner with sales and cross‑functional teams to prove ROI and influence roadmap priorities.
About the role We are seeking an experienced Product Strategy & Operations Manager to support our Global Accounts team and lead the GTM strategy and adoption planning for TikTok’s core monetization products.
Key Areas
Product Strategy and Go‑to‑Market Execution
Lead GTM planning and execution for TikTok’s platform and core products.
Translate central product strategies into vertical and client‑specific activation plans that accelerate adoption and revenue impact.
Map product priorities against clients’ business and media goals.
Develop and execute GTM launch plans, including success metrics, revenue impact targets, and enablement deliverables.
Drive product readiness through sales enablement, documentation, workshops, and measurable adoption campaigns.
Cross‑Functional Collaboration
Partner with Product, Sales, and PSO to align priorities, readiness, and market needs.
Partner with Central PSO, Product Management, Sales, and other cross‑functional teams to unblock revenue opportunities.
Work with cross‑functional teams to connect platform adoption metrics to revenue performance.
Serve as the primary GTM liaison for Global Accounts, consolidating feedback and ensuring central alignment on local priorities.
Inbound Research and Testing
Lead inbound research to identify key adoption barriers, user needs, and market opportunities.
Facilitate client testing within alpha and beta testing programs to validate value propositions and collect early performance results.
Translate test learnings into actionable insights for product improvements and scaled rollouts.
Insights and Performance Tracking
Define adoption goals, revenue impact metrics, and performance dashboards that clearly measure success.
Monitor platform adoption across verticals and sales teams to identify opportunities to increase usage and monetization.
Consolidate feedback and insights into the Weekly Business Review and Monthly Market Insights Report.
Conduct product‑centric analyses to surface opportunities and improve effectiveness of client solutions.
Qualifications
BA/BS degree or equivalent experience.
5+ years in product marketing, product management, GTM strategy, or strategy & operations, preferably in digital media or advertising.
Proven ability to translate central product strategies into client solutions with measurable revenue results.
Excellent communication and stakeholder management skills.
Strong analytical skills with the ability to connect insights to actionable next steps.
Strong systems thinker with proven ability to scale operational processes and deliver measurable business outcomes.
Highly organized, outcome‑driven, self‑motivated, and comfortable working in a fast‑paced, evolving environment.
Preferred Qualifications
STEM or MBA degree from a top tier program.
Experience with digital advertising or SaaS platforms, or top‑tier management consulting firms.
Experience with performance media/marketing, signals integration, AI for creative or ad placement products, or working at a top 6 global agency.
Strong preference for candidates with both product and commercial backgrounds.
Demonstrated success launching Tier 1 products at leading technology companies.
About TikTok TikTok is the leading destination for short‑form mobile video. At TikTok, our mission is to inspire creativity and bring joy. Our global headquarters are in Los Angeles and Singapore, with offices worldwide.
Diversity & Inclusion TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives.
Accommodation TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities.
Job Information Compensation: Base salary range $128,000 – $290,160 annually. Benefits include medical, dental, vision, 401(k) with match, paid parental leave, disability coverage, life insurance, wellbeing benefits, 10 paid holidays, 10 paid sick days, 17 days of Paid Personal Time.
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Responsibilities
Translate central product strategy into actionable client solutions that drive adoption and revenue.
Represent the customer, delivering insights and structure that improve GTM rigor and product readiness.
Partner with sales and cross‑functional teams to prove ROI and influence roadmap priorities.
About the role We are seeking an experienced Product Strategy & Operations Manager to support our Global Accounts team and lead the GTM strategy and adoption planning for TikTok’s core monetization products.
Key Areas
Product Strategy and Go‑to‑Market Execution
Lead GTM planning and execution for TikTok’s platform and core products.
Translate central product strategies into vertical and client‑specific activation plans that accelerate adoption and revenue impact.
Map product priorities against clients’ business and media goals.
Develop and execute GTM launch plans, including success metrics, revenue impact targets, and enablement deliverables.
Drive product readiness through sales enablement, documentation, workshops, and measurable adoption campaigns.
Cross‑Functional Collaboration
Partner with Product, Sales, and PSO to align priorities, readiness, and market needs.
Partner with Central PSO, Product Management, Sales, and other cross‑functional teams to unblock revenue opportunities.
Work with cross‑functional teams to connect platform adoption metrics to revenue performance.
Serve as the primary GTM liaison for Global Accounts, consolidating feedback and ensuring central alignment on local priorities.
Inbound Research and Testing
Lead inbound research to identify key adoption barriers, user needs, and market opportunities.
Facilitate client testing within alpha and beta testing programs to validate value propositions and collect early performance results.
Translate test learnings into actionable insights for product improvements and scaled rollouts.
Insights and Performance Tracking
Define adoption goals, revenue impact metrics, and performance dashboards that clearly measure success.
Monitor platform adoption across verticals and sales teams to identify opportunities to increase usage and monetization.
Consolidate feedback and insights into the Weekly Business Review and Monthly Market Insights Report.
Conduct product‑centric analyses to surface opportunities and improve effectiveness of client solutions.
Qualifications
BA/BS degree or equivalent experience.
5+ years in product marketing, product management, GTM strategy, or strategy & operations, preferably in digital media or advertising.
Proven ability to translate central product strategies into client solutions with measurable revenue results.
Excellent communication and stakeholder management skills.
Strong analytical skills with the ability to connect insights to actionable next steps.
Strong systems thinker with proven ability to scale operational processes and deliver measurable business outcomes.
Highly organized, outcome‑driven, self‑motivated, and comfortable working in a fast‑paced, evolving environment.
Preferred Qualifications
STEM or MBA degree from a top tier program.
Experience with digital advertising or SaaS platforms, or top‑tier management consulting firms.
Experience with performance media/marketing, signals integration, AI for creative or ad placement products, or working at a top 6 global agency.
Strong preference for candidates with both product and commercial backgrounds.
Demonstrated success launching Tier 1 products at leading technology companies.
About TikTok TikTok is the leading destination for short‑form mobile video. At TikTok, our mission is to inspire creativity and bring joy. Our global headquarters are in Los Angeles and Singapore, with offices worldwide.
Diversity & Inclusion TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives.
Accommodation TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities.
Job Information Compensation: Base salary range $128,000 – $290,160 annually. Benefits include medical, dental, vision, 401(k) with match, paid parental leave, disability coverage, life insurance, wellbeing benefits, 10 paid holidays, 10 paid sick days, 17 days of Paid Personal Time.
#J-18808-Ljbffr