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LTC

Technical Sales Representative

LTC, Florida, New York, United States

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Company Overview LTC is the exclusive North American supplier of

Lechler industrial paints , redefining market standards with a unique colorimetry system. Specializing in high‑quality wood coatings, LTC has experienced significant growth (25% annually) and is looking to expand its footprint in the Florida market.

Florida is the second‑largest woodworking market in the US, with over 4,000 potential workshops. We are seeking an entrepreneurial, autonomous Sales Representative to tap into this massive potential and build a lucrative territory from the ground up.

Key Responsibilities

Business Development:

Execute a proactive hunter strategy through active prospecting, cold calling, and networking to generate leads and build a robust pipeline.

Strategic Territory Management:

Identify and target opportunities among thousands of potential prospects (cabinets, woodworking shops) across the region.

Technical Sales & Demos:

Conduct on‑site product demonstrations and collaborate with the technical team to select the right catalogue solutions for clients.

Brand Representation:

Represent LTC at trade shows to increase brand awareness, generate leads, and monitor industry trends.

Client Partnership:

Investigate technical challenges to ensure client satisfaction and maintain long‑term relationships.

The Ideal Profile

Experience:

5 to 10 years of sales experience, ideally in technical coatings.

Industry Knowledge:

Experience selling to woodworkers/cabinet makers or knowledge of wood coatings/paint applications is a strong asset.

Language:

Fluent English is imperative; Spanish is an asset.

Soft Skills:

Curious, ambitious, dynamic, and able to work without micromanagement.

Why Join LTC?

Growth Potential:

Opportunity to build a major territory from scratch with a superior product in a high‑demand market.

Autonomy:

We value results over micromanagement. You will have flexibility in managing your schedule and territory.

Competitive Compensation:

We offer a strong base salary plus an uncapped commission structure based on performance.

Culture:

Join a tight‑knit, passionate team that values collaboration, creativity, and proactive communication.

Seniority Level Mid‑Senior level

Employment Type Full‑time

Job Function Sales and Business Development

Paint, Coating, and Adhesive Manufacturing and Wholesale Building Materials

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