Snap Inc.
Join to apply for the
Business Development Representative
role at
Snap Inc.
Snap Inc. is a technology company that believes the camera presents the greatest opportunity to improve the way people live and communicate. Our core products include Snapchat, Lens Studio, and Spectacles.
What You’ll Do
Identify and engage prospective advertisers through personalized, high‑frequency outreach campaigns.
Conduct discovery calls to qualify leads and book strategic meetings for BD Client Partners.
Build and iterate on outbound sales strategies, continuously improving messaging and targeting.
Define and track performance metrics, including lead conversion rates, meetings booked, and outbound engagement effectiveness.
Contribute to the development of BDR workflows, including playbooks, KPIs, CRM hygiene, and enablement content.
Partner closely with cross‑functional teams (Sales, Marketing, Product) to align on messaging and surface advertiser insights.
Analyze outreach and funnel performance, identifying patterns and opportunities for optimization.
Stay current on Snap’s ad solutions and product roadmap, helping educate prospects and reinforce value propositions.
Knowledge, Skills & Abilities
Strong communication skills and confidence in leading discovery conversations with prospective advertisers.
Demonstrated success in outbound sales and meeting‑setting in a fast‑paced environment.
Experience building or refining sales processes, playbooks, and performance tracking frameworks.
Highly organized with strong attention to detail and a data‑driven mindset.
Entrepreneurial spirit and comfort with ambiguity; excited to help build a function from scratch.
Proficiency with CRM tools (e.g., Salesforce) and sales engagement platforms is a plus.
Minimum Qualifications
BA/BS degree or equivalent experience.
3+ years’ experience in business development, sales development, or a similar prospecting role.
Preferred Qualifications
Proven ability to work in a fast‑paced sales environment.
Creative, outside‑the‑box thinker and strategist.
Passion for Snap, marketing, and the challenge of building something from the ground up.
If you have a disability or special need that requires accommodation, please let us know.
Default Together Policy Snap Inc. practices a “default together” approach and expects team members to work in an office 4+ days per week.
Equal Opportunity Employer Snap is an equal‑opportunity employer, committed to providing employment opportunities regardless of race, color, religion, gender, age, and other protected characteristics. EEO, including disability/vets. We are an Equal Opportunity Employer and will consider qualified applicants with criminal histories in accordance with applicable law.
Benefits Snap Inc. offers paid parental leave, comprehensive medical coverage, emotional and mental health support programs, and compensation packages that let you share in Snap’s long‑term success.
Compensation The base salary range varies by location:
Zone A (CA, WA, NYC):
$81,000–$121,000 annually.
Zone B:
$77,000–$115,000 annually.
Zone C:
$69,000–$103,000 annually.
This position is eligible to participate in a sales incentive program and for equity in the form of RSUs.
Seniority Level Mid‑Senior level
Employment Type Full‑time
Job Function Sales and Business Development
Industries Software Development
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Business Development Representative
role at
Snap Inc.
Snap Inc. is a technology company that believes the camera presents the greatest opportunity to improve the way people live and communicate. Our core products include Snapchat, Lens Studio, and Spectacles.
What You’ll Do
Identify and engage prospective advertisers through personalized, high‑frequency outreach campaigns.
Conduct discovery calls to qualify leads and book strategic meetings for BD Client Partners.
Build and iterate on outbound sales strategies, continuously improving messaging and targeting.
Define and track performance metrics, including lead conversion rates, meetings booked, and outbound engagement effectiveness.
Contribute to the development of BDR workflows, including playbooks, KPIs, CRM hygiene, and enablement content.
Partner closely with cross‑functional teams (Sales, Marketing, Product) to align on messaging and surface advertiser insights.
Analyze outreach and funnel performance, identifying patterns and opportunities for optimization.
Stay current on Snap’s ad solutions and product roadmap, helping educate prospects and reinforce value propositions.
Knowledge, Skills & Abilities
Strong communication skills and confidence in leading discovery conversations with prospective advertisers.
Demonstrated success in outbound sales and meeting‑setting in a fast‑paced environment.
Experience building or refining sales processes, playbooks, and performance tracking frameworks.
Highly organized with strong attention to detail and a data‑driven mindset.
Entrepreneurial spirit and comfort with ambiguity; excited to help build a function from scratch.
Proficiency with CRM tools (e.g., Salesforce) and sales engagement platforms is a plus.
Minimum Qualifications
BA/BS degree or equivalent experience.
3+ years’ experience in business development, sales development, or a similar prospecting role.
Preferred Qualifications
Proven ability to work in a fast‑paced sales environment.
Creative, outside‑the‑box thinker and strategist.
Passion for Snap, marketing, and the challenge of building something from the ground up.
If you have a disability or special need that requires accommodation, please let us know.
Default Together Policy Snap Inc. practices a “default together” approach and expects team members to work in an office 4+ days per week.
Equal Opportunity Employer Snap is an equal‑opportunity employer, committed to providing employment opportunities regardless of race, color, religion, gender, age, and other protected characteristics. EEO, including disability/vets. We are an Equal Opportunity Employer and will consider qualified applicants with criminal histories in accordance with applicable law.
Benefits Snap Inc. offers paid parental leave, comprehensive medical coverage, emotional and mental health support programs, and compensation packages that let you share in Snap’s long‑term success.
Compensation The base salary range varies by location:
Zone A (CA, WA, NYC):
$81,000–$121,000 annually.
Zone B:
$77,000–$115,000 annually.
Zone C:
$69,000–$103,000 annually.
This position is eligible to participate in a sales incentive program and for equity in the form of RSUs.
Seniority Level Mid‑Senior level
Employment Type Full‑time
Job Function Sales and Business Development
Industries Software Development
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