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SalaryGuide

Growth Marketer

SalaryGuide, New York, New York, us, 10261

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Responsibilities

Take ownership of our content strategy and generation, including case studies, product launches, technical blogs

Support revenue teams with assets: one-pagers, decks, ad creative, conference materials, and anything else needed to help close deals

Launch paid media experiments across trade newsletters, LinkedIn, Google, Meta - testing creatives, audiences, and landing pages

Improve our website and digital presence: refine messaging, run A/B tests, and ensure we’re attracting and converting the right traffic

Run fast, lightweight experiments to identify new growth levers: content distribution, newsletters, SEO tests, partnerships, and more

Build the engine: track performance, set up dashboards, analyze cost per lead, and identify where our highest-quality leads come from

Over time, help us establish a predictable and automated marketing cadence: scheduled social posts, consistent reporting, and always up-to-date assets

Requirements

Execution-focused: You’re happiest when you’re ‘doing’

1–2 years of B2B SaaS marketing experience: Ideally at a Series A/B startup where you’ve run ads, built campaigns, used data to make decisions, and contributed directly to lead generation

Comfortable with ambiguity: You don’t wait for perfect conditions; you prototype, test, measure, and learn fast

A strong written communicator: You can craft compelling ad copy, engaging social posts, clear experiment summaries, and concise insights

Creatively scrappy: You find clever ways to get signal quickly, even on limited budgets, and you’re resourceful with tools and assets

Analytically sharp: You know how to set up tracking, interpret data, spot trends, and translate insights into action

Collaborative and low-ego: You work smoothly with founders, sales, and design, and you’re excited to support the broader go-to-market effort

Bonus: Experience creating visuals or lightweight design assets to support campaigns

Preferred

Experience creating visuals or lightweight design assets to support campaigns

Benefits

Competitive compensation, including equity

Based full-time in our NYC office (in-person), with occasional travel to customers across the country and to company retreats (often in London)

Your choice of top‑of‑the‑line equipment to fit out your desk in our office

Competitive benefits package: health, dental, vision with partial coverage for dependents; 401K; uncapped PTO; parental leave

Free mental health support via Spill - on‑demand access to therapy

Weekly company lunches (always inclusive and vegan‑friendly - especially if you like Vietnamese food!)

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