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Bud Cross Ford Inc

Creative Marketing Director

Bud Cross Ford Inc, Caldwell, Idaho, United States, 83607

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Bud Cross Ford is seeking a

hands‑on ,

highly creative Creative Marketing Director

to lead content production, strengthen our digital presence, and shape the visual identity of our dealership.

If you’re someone who loves creating — video, graphics, photography, social content, and campaign ideas — this role offers full creative freedom and the opportunity to leave a real mark on a trusted Texas brand.

What You’ll Do (Primary Creative Responsibilities)

Produce high‑quality videos, graphics, and photos for social media, web, advertising, and in‑store branding

Manage and grow all social channels (Facebook, Instagram, TikTok) through consistent, engaging content

Build and execute monthly content calendars with new ideas and themed campaigns

Shoot and edit content for vehicle highlights, events, promotions, and community involvement

Maintain brand consistency and elevate the dealership’s visual presence

Create event graphics, highlight reels, recap videos, and real‑time social storytelling

Capture photos/videos for new and pre‑owned inventory

Design and oversee in‑store creative displays, seasonal themes, and showroom décor

Secondary Marketing Responsibilities

Manage relationships with digital vendors and service providers

Assist with Google Ads, Meta Ads, and other digital ad campaigns

Maintain and update website content (banners, specials, graphics, inventory media)

Track content performance and adjust creative strategy for growth

Support events, giveaways, community partnerships, and dealership promotions

Who We’re Looking For

A creative powerhouse with strong skills in video editing, photography, and design

A proactive self‑starter who works well independently and thrives on bringing ideas to life

Detail‑oriented with high standards for quality and storytelling

Passionate about social media trends, short‑form content, and visual branding

Comfortable managing multiple projects in a fast‑paced environment

Strong communicator who can collaborate across departments

Required Skills & Experience

Proven experience in content creation, video editing, and digital media

Proficiency with Adobe Creative Cloud or similar creative tools

Experience managing and growing social media pages

2–4 years of creative, marketing, or media production experience

Nice to Have

Automotive or retail marketing experience

Knowledge of Google Ads, Meta Ads, or SEO

Skills with Canva, CapCut, or similar quick‑turn tools

What We Offer

Competitive salary

Health, dental, and vision insurance

401(k)

Paid time off and holidays

A supportive, family‑owned environment

Creative freedom and room to grow the brand

All necessary tools and equipment provided

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