Resourceful Talent Group
Creative Strategist / Copywriter- Fashion, Luxury and Beauty
Resourceful Talent Group, New York, New York, us, 10261
Our client, a boutique creative production agency, is seeking a sharp Creative Strategist / Copywriter with a strong background in fashion, beauty, and content production. This role is ideal for a concept-driven copywriter who pairs strategic thinking with exceptional writing skills to shape brand narratives and bring campaigns to life through words.
Responsibilities
Lead copywriting across brand and campaign initiatives, including brand storytelling, headlines, scripts, social, digital, and influencer content.
Research cultural trends, market insights, and consumer behavior to inform copy, messaging, tone of voice, and overall brand positioning.
Develop brand and campaign strategies rooted in strong concepts, narratives, and clear messaging frameworks.
Write and own creative briefs with a strong copy and storytelling foundation.
Collaborate closely with art directors, designers, and producers to ensure copy and visuals work seamlessly across photo, video, influencer, and digital executions.
Edit, refine, and elevate copy across all deliverables to maintain consistency, quality, and brand voice.
Build and present decks, confidently pitching copy-led ideas, concepts, and campaign narratives to clients.
Qualifications
Proven experience as a copywriter within fashion, beauty, or lifestyle brands or agencies.
Exceptional writing skills with a portfolio that demonstrates brand storytelling, campaign copy, and conceptual thinking.
Ability to translate cultural and consumer insights into compelling messaging, taglines, and narratives.
Comfortable owning copy from concept through final execution across multiple platforms.
Strong presentation and deck-building skills, with the ability to sell ideas through clear narrative and messaging.
Highly collaborative and experienced working with creative, production, and client teams.
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Responsibilities
Lead copywriting across brand and campaign initiatives, including brand storytelling, headlines, scripts, social, digital, and influencer content.
Research cultural trends, market insights, and consumer behavior to inform copy, messaging, tone of voice, and overall brand positioning.
Develop brand and campaign strategies rooted in strong concepts, narratives, and clear messaging frameworks.
Write and own creative briefs with a strong copy and storytelling foundation.
Collaborate closely with art directors, designers, and producers to ensure copy and visuals work seamlessly across photo, video, influencer, and digital executions.
Edit, refine, and elevate copy across all deliverables to maintain consistency, quality, and brand voice.
Build and present decks, confidently pitching copy-led ideas, concepts, and campaign narratives to clients.
Qualifications
Proven experience as a copywriter within fashion, beauty, or lifestyle brands or agencies.
Exceptional writing skills with a portfolio that demonstrates brand storytelling, campaign copy, and conceptual thinking.
Ability to translate cultural and consumer insights into compelling messaging, taglines, and narratives.
Comfortable owning copy from concept through final execution across multiple platforms.
Strong presentation and deck-building skills, with the ability to sell ideas through clear narrative and messaging.
Highly collaborative and experienced working with creative, production, and client teams.
#J-18808-Ljbffr