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NTT America, Inc.

Digital Storytelling Designer

NTT America, Inc., Albany, New York, United States

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Req ID:

339968

NTT DATA strives to hire exceptional, innovative and passionate individuals who want to grow with us. If you want to be part of an inclusive, adaptable and forward‑thinking organization, apply now.

We are currently seeking a Digital Storytelling Designer to join our team in New York, New York (US‑NY), United States (US).

Strategic Offering Development Lead / Sr. Director R&D – Job Description Alternate titles: Head of Solutions R&D | Solutions Development Manager | R&D Solutions Lead

Job Function: Solutions & Enablement

Job Family: Solutions R&D

Grade: 13

Summary Responsible for strategically positioning Launch within NTT DATA's full‑stack portfolio and developing integrated market offerings that leverage Launch + NTT capabilities to drive enterprise client growth. Leads proactive market development initiatives and cross‑portfolio solution architecture that enables Launch to scale within the broader NTT ecosystem. Develops comprehensive solution assets, offerings, and enablement materials that drive consistent GTM execution and delivery excellence across integrated NTT partnerships. Translates Launch's capabilities into structured, actionable assets that accelerate time‑to‑market and improve win rates. Collaborates across practices to capture institutional knowledge and transform it into reusable intellectual property. Partners closely with GTM teams to understand market signals, client feedback and competitive dynamics, continuously seeking opportunities to learn from market responses and pivot solution assets to meet evolving client needs.

Core Responsibilities Strategic Market Development & NTT Integration

Proactively identify and develop market opportunities that position Launch within NTT DATA's full‑stack capabilities

Architect integrated solution offerings that combine Launch expertise with complementary NTT practices and portfolios

Structure offerings that lead with Launch, enabling accretive growth from NTT practices

Partner with NTT practice leaders to layer Launch capabilities into their industry solutions

Own the strategic development of market‑facing initiatives that support Launch's scale and positioning within the NTT ecosystem

Solution Asset Development & Management

Create and maintain comprehensive Services & Solutions taxonomy definitions and positioning frameworks

Develop packaged Offerings that translate Solutions into sellable engagement models with defined scopes, methodologies, and deliverables

Design and document Solution Playbooks that incorporate all Launch practices into comprehensive solution delivery frameworks

Build competitive Battlecards for GTM teams covering pre‑sales positioning and proposal guidance strategies

Co‑develop strategies for incorporating Launch into NTT cross‑practice solution offerings

Establish content governance and version control for all solution assets

Program Management & Initiative Delivery

Manage delivery of internal initiatives that develop new solution areas and capability expansion

Lead cross‑functional project teams to create concept and vision materials for specific offerings with industry focus

Coordinate timelines, resources, and stakeholder alignment for solution development programs

Track progress and deliverables across multiple concurrent solution development initiatives

Ensure quality standards and Launch methodology consistency across all internal development projects

Market Intelligence & Innovation Pipeline

Research and develop Industry Points of View (POVs) in partnership with GTM industry leads and BU partners to establish Launch's thought leadership

Transform Industry POVs into actionable Concepts and proof‑of‑concept demonstrations

Monitor competitive landscape and emerging market trends to inform asset development

Content Strategy & Knowledge Management

Create structured content frameworks and templates that ensure consistency across all solution assets

Establish feedback loops with client‑facing teams to continuously improve asset effectiveness

Develop content distribution and training strategies for GTM organization adoption working with Sales Enablement

Measure and report on asset utilization and impact on pursuit outcomes

Cross‑Portfolio Solution Architecture & Deal Development

Architect complex deals that integrate Launch capabilities with broader NTT DATA portfolio offerings

Partner with GTM BU Leaders to develop strategic market positioning without diverting them from core responsibilities

Design solution frameworks that demonstrate Launch capabilities within NTT’s full stack portfolio

Lead strategic initiatives with industry focus that enable future client conversations and market expansion

Structure multi‑practice solution offerings that position Launch as integral to NTT's comprehensive capabilities

Partner with Practice leads to capture and codify delivery methodologies and best practices

Work with Marketing to ensure solution messaging consistency across all client touchpoints

Observe and/or act in Solution Architect capacity on select deals, piloting new content in active client pursuits

Qualifications Experience Typical Years of Experience: 12+ years relevant experience in management consulting, product marketing, or solution development.

Education Minimum Education: Bachelor’s/Undergraduate Degree. Preferred: MBA or graduate degree in Business, Marketing, or related field.

Core Skills

Strategic Deal Architecture: Proven ability to structure complex, multi‑practice solution offerings and position capabilities within larger ecosystem partnerships.

Content Strategy & Development: Proven ability to create compelling, structured business content including frameworks, methodologies, and competitive positioning.

Market Research & Analysis: Experience conducting industry research, competitive analysis, and translating insights into actionable business assets.

Knowledge Management: Expertise in information architecture, content governance, and knowledge capture/distribution systems.

Cross‑Functional Collaboration: Strong ability to work across diverse teams and synthesize input from technical and business stakeholders.

Business Writing & Communication: Exceptional written and verbal communication skills with ability to tailor content for different audiences.

Project Management: Experience managing multiple content development projects with competing priorities and deadlines.

Technical Competencies

Proficiency in content management systems and collaboration tools.

Experience with design and presentation software.

Familiarity with CRM and sales enablement platforms.

Understanding of agile methodologies and consulting delivery frameworks.

Knowledge of digital transformation trends and enterprise technology landscape.

Familiarity with current and emerging AI tools, enterprise AI use cases, and market adoption patterns.

Industry Experience

Preferred: Management consulting, professional services, or enterprise software background.

Experience working with Fortune 500 clients and complex B2B sales cycles.

Understanding of technology consulting, digital transformation, or innovation services.

Familiarity with multi‑practice service delivery and cross‑portfolio collaboration.

Success Metrics

Quality and adoption rate of developed solution assets across GTM organization.

Reduction in time‑to‑market for new service offerings and competitive responses.

Improvement in pursuit win rates through enhanced positioning and competitive differentiation.

Cross‑practice collaboration effectiveness and knowledge sharing initiatives.

Client feedback scores on solution clarity and competitive positioning.

About Launch by NTT DATA Launch by NTT DATA is a portfolio of services designed to help organizations create provocative digital experiences that drive customer engagement and growth. We combine a human‑first philosophy with a product‑led mindset to strategize, design, and ship experiences people love—helping clients move from idea to working software while providing continuous product innovation. With expertise spanning strategy, design, product development, and engineering, Launch serves world‑class organizations across healthcare, retail, education, energy, financial services, and the public sector. This role offers the unique opportunity to shape how Launch by NTT DATA packages and delivers transformative solutions for Fortune 500 clients.

About NTT DATA NTT DATA is a $30 billion trusted global innovator of business and technology services. We serve 75% of the Fortune Global 100 and are committed to helping clients innovate, optimize and transform for long‑term success. As a Global Top Employer, we have diverse experts in more than 50 countries and a robust partner ecosystem of established and start‑up companies. Our services include business and technology consulting, data and artificial intelligence, industry solutions, as well as the development, implementation and management of applications, infrastructure and connectivity. We are one of the leading providers of digital and AI infrastructure in the world. NTT DATA is a part of NTT Group, which invests over $3.6 billion each year in R&D to help organizations and society move confidently and sustainably into the digital future. Visit us at us.nttdata.com.

Accessibility, EEO, and Pay Transparency Statement NTT DATA endeavors to make https://us.nttdata.com accessible to any and all users. If you would like to contact us regarding the accessibility of our website or need assistance completing the application process, please contact us at https://us.nttdata.com/en/contact-us. This contact information is for accommodation requests only and cannot be used to inquire about the status of applications. NTT DATA is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status. For our EEO Policy Statement, please click here http://us.nttdata.com/en/compliance#eeos. If you'd like more information on your EEO rights under the law, please click here http://us.nttdata.com/en/compliance#know-your-rights. For Pay Transparency information, please click here http://us.nttdata.com/en/compliance#ppnp.

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