Comcast
Sales Planner, Platform Demand
Brought by FreeWheel, a Comcast company, this role offers an exciting opportunity to partner with agency and advertiser clients to deliver data‑driven media plans on a cutting‑edge demand‑side platform.
The position focuses on strategy and storytelling rather than direct selling, with significant growth potential and a direct impact on customer success and revenue. Job Summary
FreeWheel provides advanced advertising solutions for publishers, advertisers, and media buyers.
The Sales Planner will be a strategic partner to our clients and internal Campaign Services team, delivering forecasts, media plans, and client‑ready pitch decks that showcase the value of our platform across all screens, data types, and sales channels. Job Description
Core Responsibilities
Partner with agency and advertiser clients to develop RFP responses, client‑ready pitch decks, and media plans that showcase the value of our platform. Run inventory forecasts and avails in partnership with our internal Campaign Services team and clients’ in‑house trading teams, ensuring proposals are accurate, strategic, and executable. Work with Inventory Desk and Data Desk teams to source relevant inventory, deals, and audience data that support strategic media planning and client objectives. Build tailored programmatic recommendations by leveraging platform capabilities, inventory insights, and data‑driven strategies to help clients win new campaigns. Package performance insights, audience opportunities, and platform capabilities into clear, compelling narratives for client use. Collaborate with Customer Success Managers and Trading Specialists to ensure consistency between planning and campaign execution. Maintain expertise in agency holding company structures, vertical nuances, and industry trends to inform proposal development. Support the creation and upkeep of reusable proposal templates, case studies, and enablement collateral to scale planning efforts across accounts. Track and prioritize multiple requests, ensuring timely and high‑quality delivery across a fast‑moving pipeline of client needs. Who You Are
2‑4 years of experience in digital media planning, sales planning, or ad operations at an agency, publisher, or ad tech company. Strong understanding of programmatic media, including inventory types, targeting approaches, and performance KPIs. Excellent communication and presentation design skills; able to craft materials that resonate with senior‑level stakeholders. Analytical thinker comfortable with interpreting data to guide strategic recommendations. Highly organized and able to manage competing priorities across multiple client projects. Collaborative team player who thrives at the intersection of sales, client success, and trading. Employees At All Levels Are Expected To
Understand our Operating Principles and make them the guidelines for how you do your job. Own the customer experience, think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services. Be an enthusiastic learner, user, and advocate of our game‑changing technology, products and services, especially our digital tools and experiences. Win as a team by working together and being open to new ideas. Be an active part of the Net Promoter System, a way of working that brings more employee and customer feedback into the company by joining huddles, making callbacks, and helping us elevate opportunities to do better for our customers. Drive results and growth. Support a culture of inclusion in how you work and lead. Do what’s right for each other, our customers, investors, and our communities. Disclaimer
This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications. Comcast is an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law. Salary
Primary Location Pay Range: $69,267.69 – $103,901.54.
Comcast intends to offer the selected candidate base pay within this range, dependent on job‑related, non‑discriminatory factors such as experience.
Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work.
Most sales positions are eligible for a Commission under the applicable plan, while most non‑sales positions are eligible for a Bonus.
Comcast provides best‑in‑class Benefits to eligible employees. Education
Bachelor’s Degree (preferred).
Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience. Relevant Work Experience
2‑5 Years Seniority Level
Associate Employment Type
Full‑time Job Function
Information Technology Services and IT Consulting, Technology, Information and Internet, and Telecommunications Additional Information
Referrals increase your chances of interviewing at Comcast by 2x.
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Brought by FreeWheel, a Comcast company, this role offers an exciting opportunity to partner with agency and advertiser clients to deliver data‑driven media plans on a cutting‑edge demand‑side platform.
The position focuses on strategy and storytelling rather than direct selling, with significant growth potential and a direct impact on customer success and revenue. Job Summary
FreeWheel provides advanced advertising solutions for publishers, advertisers, and media buyers.
The Sales Planner will be a strategic partner to our clients and internal Campaign Services team, delivering forecasts, media plans, and client‑ready pitch decks that showcase the value of our platform across all screens, data types, and sales channels. Job Description
Core Responsibilities
Partner with agency and advertiser clients to develop RFP responses, client‑ready pitch decks, and media plans that showcase the value of our platform. Run inventory forecasts and avails in partnership with our internal Campaign Services team and clients’ in‑house trading teams, ensuring proposals are accurate, strategic, and executable. Work with Inventory Desk and Data Desk teams to source relevant inventory, deals, and audience data that support strategic media planning and client objectives. Build tailored programmatic recommendations by leveraging platform capabilities, inventory insights, and data‑driven strategies to help clients win new campaigns. Package performance insights, audience opportunities, and platform capabilities into clear, compelling narratives for client use. Collaborate with Customer Success Managers and Trading Specialists to ensure consistency between planning and campaign execution. Maintain expertise in agency holding company structures, vertical nuances, and industry trends to inform proposal development. Support the creation and upkeep of reusable proposal templates, case studies, and enablement collateral to scale planning efforts across accounts. Track and prioritize multiple requests, ensuring timely and high‑quality delivery across a fast‑moving pipeline of client needs. Who You Are
2‑4 years of experience in digital media planning, sales planning, or ad operations at an agency, publisher, or ad tech company. Strong understanding of programmatic media, including inventory types, targeting approaches, and performance KPIs. Excellent communication and presentation design skills; able to craft materials that resonate with senior‑level stakeholders. Analytical thinker comfortable with interpreting data to guide strategic recommendations. Highly organized and able to manage competing priorities across multiple client projects. Collaborative team player who thrives at the intersection of sales, client success, and trading. Employees At All Levels Are Expected To
Understand our Operating Principles and make them the guidelines for how you do your job. Own the customer experience, think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services. Be an enthusiastic learner, user, and advocate of our game‑changing technology, products and services, especially our digital tools and experiences. Win as a team by working together and being open to new ideas. Be an active part of the Net Promoter System, a way of working that brings more employee and customer feedback into the company by joining huddles, making callbacks, and helping us elevate opportunities to do better for our customers. Drive results and growth. Support a culture of inclusion in how you work and lead. Do what’s right for each other, our customers, investors, and our communities. Disclaimer
This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications. Comcast is an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law. Salary
Primary Location Pay Range: $69,267.69 – $103,901.54.
Comcast intends to offer the selected candidate base pay within this range, dependent on job‑related, non‑discriminatory factors such as experience.
Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work.
Most sales positions are eligible for a Commission under the applicable plan, while most non‑sales positions are eligible for a Bonus.
Comcast provides best‑in‑class Benefits to eligible employees. Education
Bachelor’s Degree (preferred).
Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience. Relevant Work Experience
2‑5 Years Seniority Level
Associate Employment Type
Full‑time Job Function
Information Technology Services and IT Consulting, Technology, Information and Internet, and Telecommunications Additional Information
Referrals increase your chances of interviewing at Comcast by 2x.
#J-18808-Ljbffr