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Solera Senior Living

Business Development Manager

Solera Senior Living, Raleigh, North Carolina, United States, 27601

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Business Development Manager – The Willows at Raleigh

Overview Love to make a difference in the lives of seniors? At Solera Senior Living, we are guided by our Core Values of Compassion, Communication, Commitment, Creativity, and Celebration. These values shape how we care for our residents, support our team members, and engage with the communities we serve. We believe senior living should feel warm, vibrant, and purpose-driven — and we’re looking for team members who are passionate about building meaningful relationships and making an impact every day.

Base pay range $65,000.00/yr – $75,000.00/yr

What Solera Offers You

A growing company with opportunities for career advancement

Immediate pay access — no waiting for payday

Tuition reimbursement for continued education

Comprehensive medical benefits, including discounted gym memberships

Dental, vision, life, and disability insurance

401(k) plan

Paid time off and paid holidays

Employee Assistance Program

Team member perks and discount programs

Business Development Manager Key Responsibilities

Develop and execute a structured external outreach strategy to generate non‑paid referrals.

Build and maintain relationships with hospitals, rehab centers, physicians, elder‑law attorneys, financial planners, senior centers, employers, and faith‑based organizations.

Re‑engage dormant referral sources and past prospects.

Plan and host professional lunches, educational events, and community programs.

Represent the community at networking events and local organizations.

Serve as a brand ambassador for the community and Solera Senior Living.

Support inquiry follow‑up and tours during peak periods as needed.

Maintain accurate CRM documentation and referral tracking.

Performance Indicators

Growth in non‑paid referral inquiries.

Expansion of active referral partners.

Referral inquiry‑to‑tour conversion.

Quality and consistency of outreach events.

Increased repeat referrals.

Business Development Manager Qualifications

3–5+ years of experience in senior living, healthcare, hospitality, or relationship‑based sales.

Proven success in external business development and community outreach.

Strong communication and relationship‑building skills.

Self‑motivated, organized, and comfortable managing a local territory.

CRM experience preferred.

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