IF7
IF7 is an entirely new kind of media company. We exist to help some of the world’s biggest and best brands connect with the hardest to reach audience in history in Gen Z and young Millennials, all through the lens of digital and social content. With a unique portfolio model that includes some of the most innovative digital companies in the world, we create powerful partnerships featuring the biggest names in the space, connecting brands with the audiences that are truly shaping culture.
What is the Role? IF7 is seeking a dynamic and strategic Influencer Marketing, Experiential, and Branded Content Planner. This role will develop end-to-end plans that fuse influencer partnerships, live experiences, and original content into cohesive, high-impact marketing initiatives.
Key Responsibilities
Identify appropriate strategy and influencer/platform mix aligned with brand messaging, campaign goals, any previous partnerships and budget tiers
Concept and price brand experiences, pop-ups, events, activations, and immersive campaigns that drive engagement
Integrate influencer involvement and branded content creation into experiential initiatives
Ensure all events and activations are measurable and contribute to broader marketing KPIs
Build strategic Paid Media support tailored to campaign deliverables and brand objectives
Forecast all costs associated with campaign execution
Revise plans based on client feedback
Qualifications
5+ years of experience in influencer marketing, experiential marketing, branded content production, or integrated marketing
Strong project management skills with the ability to juggle multiple initiatives
Proficiency with campaign management and analytics tools
A passion for culture, trends, and innovation in digital media and live experiences
Agency or brand-side experience across consumer goods, fashion, beauty, entertainment, tech, or lifestyle
Hands‑on experience with paid media amplification
#J-18808-Ljbffr
What is the Role? IF7 is seeking a dynamic and strategic Influencer Marketing, Experiential, and Branded Content Planner. This role will develop end-to-end plans that fuse influencer partnerships, live experiences, and original content into cohesive, high-impact marketing initiatives.
Key Responsibilities
Identify appropriate strategy and influencer/platform mix aligned with brand messaging, campaign goals, any previous partnerships and budget tiers
Concept and price brand experiences, pop-ups, events, activations, and immersive campaigns that drive engagement
Integrate influencer involvement and branded content creation into experiential initiatives
Ensure all events and activations are measurable and contribute to broader marketing KPIs
Build strategic Paid Media support tailored to campaign deliverables and brand objectives
Forecast all costs associated with campaign execution
Revise plans based on client feedback
Qualifications
5+ years of experience in influencer marketing, experiential marketing, branded content production, or integrated marketing
Strong project management skills with the ability to juggle multiple initiatives
Proficiency with campaign management and analytics tools
A passion for culture, trends, and innovation in digital media and live experiences
Agency or brand-side experience across consumer goods, fashion, beauty, entertainment, tech, or lifestyle
Hands‑on experience with paid media amplification
#J-18808-Ljbffr