Clay
Join to apply for the Product Marketing role at Clay
This range is provided by Clay. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range $175,000.00/yr - $215,000.00/yr
About Clay Our mission is to help organizations turn any growth idea into reality. We see growth as a creative practice, not a formula. Finding and reaching your best‑fit customers takes unique ideas and constant iteration, especially in a world where AI rewards the teams who think differently. We’re already helping thousands of customers — including Anthropic, Waste Management, Figma, and Ramp — go to market with unique data, signals, and AI research. In 2025, we crossed $100M in revenue and raised a $100M Series C at a $3.1B valuation, backed by world‑class investors including Sequoia, CapitalG, and First Round. We also completed our first employee tender offer and launched a community equity round, for our customers, agency partners, and club members. Some things to know about us:
Our community includes 11,000+ customers, 150+ integration partners, 125+ agencies, and 50+ Clay clubs.
Our culture is unique inside and outside of work. Our team members are DJs, activists, writers, clowns, marathoners, skydivers, psychedelic therapists, social workers, and more.
All employees can work for free with world‑class coaches who specialize in creativity, management, and more.
Our operating principles — including negative maintenance and non‑attached action — guide our work.
Read about us in the NYT, Forbes, First Round Review, and more.
The Role We’re seeking an experienced Product Marketing Lead to own the foundational product messaging and positioning that drives Clay’s product innovations and launch strategy.
What You’ll Do
Create clear product messaging – Build messaging that helps everyone at Clay talk about our products in the same way and make complex features easy to understand for different audiences with business outcomes in mind.
Help shape what we build – Work with Product teams to decide which features matter most and figure out how to position them in the market.
Launch products that get noticed – Turn product releases into exciting market moments that people actually care about and want to try.
Develop buyer insights – Build detailed buyer personas and messaging that converts, plus competitive analysis that helps teams win against key rivals.
Enable sales teams – Create training programs, sales assets, and enablement materials that help reps have better conversations and close more deals.
Drive customer expansion – Create programs and materials that help existing customers grow their usage and increase their investment in Clay.
Build customer advocacy – Develop compelling case studies, success stories, and reference programs that support the sales process.
Build systems that work as we grow – Create simple, repeatable processes for launches and releases that won’t break as the team gets bigger.
Keep teams aligned – Make sure Product, Marketing, Sales, and Customer Success are all on the same page about what we’re launching and why.
Use AI tools to work smarter – Leverage AI tools (including Clay) to automate routine tasks and make your work more effective.
What You’ll Bring
5+ years of product marketing experience at high‑growth B2B SaaS companies.
Success leading cross‑functional teams across Marketing, Product, and GTM, building and scaling processes in a dynamic startup environment.
Deep experience partnering with Product teams on messaging, positioning, and bringing products to market alongside Marketing and Sales teams.
Revenue‑focused mindset: Strong understanding of customer buying processes, sales processes, revenue expansion, and the ability to diagnose and optimize a revenue funnel.
Proven track record as a trusted partner to GTM leaders in building revenue foundations and driving growth initiatives.
Exceptional communication skills and the ability to translate complex concepts into simple frameworks and ideas through written and visual presentations.
Creative problem solving to drive business outcomes through first‑principles thinking and creative solutions.
Thrives in ambiguous environments and excels navigating fast‑moving, early‑stage environments.
Experimentation mindset to utilize AI tools (including Clay) to optimize and scale Product Marketing workflows.
Previous experience in GTM ecosystem, Management Consulting, Product Management a plus.
Seniority level
Mid‑Senior level
Employment type
Full‑time
Job function
Marketing and Sales
Industries
Software Development
Location: New York, NY
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This range is provided by Clay. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range $175,000.00/yr - $215,000.00/yr
About Clay Our mission is to help organizations turn any growth idea into reality. We see growth as a creative practice, not a formula. Finding and reaching your best‑fit customers takes unique ideas and constant iteration, especially in a world where AI rewards the teams who think differently. We’re already helping thousands of customers — including Anthropic, Waste Management, Figma, and Ramp — go to market with unique data, signals, and AI research. In 2025, we crossed $100M in revenue and raised a $100M Series C at a $3.1B valuation, backed by world‑class investors including Sequoia, CapitalG, and First Round. We also completed our first employee tender offer and launched a community equity round, for our customers, agency partners, and club members. Some things to know about us:
Our community includes 11,000+ customers, 150+ integration partners, 125+ agencies, and 50+ Clay clubs.
Our culture is unique inside and outside of work. Our team members are DJs, activists, writers, clowns, marathoners, skydivers, psychedelic therapists, social workers, and more.
All employees can work for free with world‑class coaches who specialize in creativity, management, and more.
Our operating principles — including negative maintenance and non‑attached action — guide our work.
Read about us in the NYT, Forbes, First Round Review, and more.
The Role We’re seeking an experienced Product Marketing Lead to own the foundational product messaging and positioning that drives Clay’s product innovations and launch strategy.
What You’ll Do
Create clear product messaging – Build messaging that helps everyone at Clay talk about our products in the same way and make complex features easy to understand for different audiences with business outcomes in mind.
Help shape what we build – Work with Product teams to decide which features matter most and figure out how to position them in the market.
Launch products that get noticed – Turn product releases into exciting market moments that people actually care about and want to try.
Develop buyer insights – Build detailed buyer personas and messaging that converts, plus competitive analysis that helps teams win against key rivals.
Enable sales teams – Create training programs, sales assets, and enablement materials that help reps have better conversations and close more deals.
Drive customer expansion – Create programs and materials that help existing customers grow their usage and increase their investment in Clay.
Build customer advocacy – Develop compelling case studies, success stories, and reference programs that support the sales process.
Build systems that work as we grow – Create simple, repeatable processes for launches and releases that won’t break as the team gets bigger.
Keep teams aligned – Make sure Product, Marketing, Sales, and Customer Success are all on the same page about what we’re launching and why.
Use AI tools to work smarter – Leverage AI tools (including Clay) to automate routine tasks and make your work more effective.
What You’ll Bring
5+ years of product marketing experience at high‑growth B2B SaaS companies.
Success leading cross‑functional teams across Marketing, Product, and GTM, building and scaling processes in a dynamic startup environment.
Deep experience partnering with Product teams on messaging, positioning, and bringing products to market alongside Marketing and Sales teams.
Revenue‑focused mindset: Strong understanding of customer buying processes, sales processes, revenue expansion, and the ability to diagnose and optimize a revenue funnel.
Proven track record as a trusted partner to GTM leaders in building revenue foundations and driving growth initiatives.
Exceptional communication skills and the ability to translate complex concepts into simple frameworks and ideas through written and visual presentations.
Creative problem solving to drive business outcomes through first‑principles thinking and creative solutions.
Thrives in ambiguous environments and excels navigating fast‑moving, early‑stage environments.
Experimentation mindset to utilize AI tools (including Clay) to optimize and scale Product Marketing workflows.
Previous experience in GTM ecosystem, Management Consulting, Product Management a plus.
Seniority level
Mid‑Senior level
Employment type
Full‑time
Job function
Marketing and Sales
Industries
Software Development
Location: New York, NY
#J-18808-Ljbffr