BioSpace
Manager - Social Media Strategist – CMH (Cardiometabolic Health)
BioSpace, Indianapolis, Indiana, us, 46262
Manager - Social Media Strategist – CMH (Cardiometabolic Health)
Level: P1-P3
Position Overview At Lilly, we unite caring with discovery to make life better for people around the world. We are a global healthcare leader headquartered in Indianapolis, Indiana. Our employees around the world work to discover and bring life‑changing medicines to those who need them, improve the understanding and management of disease, and give back to our communities through philanthropy and volunteerism.
Key Responsibilities
Self‑Starter: Stay up to date with social media trends, new platforms, and ways of working with the social networks.
Understand market trends associated with prioritized platforms (Facebook, Instagram, YouTube, TikTok, X, Snapchat, Reddit).
Navigate a highly matrixed organization: develop organic and paid social media strategies collaborating with internal social, website, search, creative and media partners to drive business results.
Integrate into the Brand team(s) to understand strategy, goals and objectives, assist in making recommendations based on social experience, and serve as a trusted partner through Lilly’s internal content review processes.
Collaborate with community managers, social listeners, and fellow strategists within the team; partner with internal IT teams and agencies to implement processes for launching approved capabilities.
Assist the Social Strategy and Capabilities team with the creation of a comprehensive social media strategy playbook and stay ahead of emerging trends, providing regular updates on platform offerings and functionalities.
Measurement and Applying Findings
Deliver insights to brands monthly or quarterly on data from social listening, community managers and other data sources.
Leverage data to make recommendations for social media execution, foster integration with other channels, and identify opportunities to start or stop activities to maximize business results.
Partner with brands, data/analytics, media services, web and search to develop KPIs that can be quickly delivered to leadership via scorecards.
Risk Management
Ensure strict compliance with Lilly guidelines, good promotional practices, privacy policies, and all relevant FDA, quality, or process‑related policies and procedures. Partner with Brand Teams, Legal, Enablement, Compliance and Privacy.
Practice appropriate Marketing and Medical interactions.
Ensure content meets Lilly Brand and Brand standards and aligns with brand promise.
Demonstrate knowledge and commitment to applicable laws, regulations and policies governing social media activities.
Basic Qualifications
Bachelor’s Degree or work experience equivalent.
2 or more years of Digital or Social Media Marketing experience and leading the development and execution of Social Media Strategy for brands and/or functional areas.
Qualified applicants must be authorized to work in the United States on a full‑time basis. Lilly will not provide support for or sponsor work authorization and/or visas for this role.
Additional Preferences
Collaborative and inclusive in nature connecting across a highly matrixed organization with agility and respect for people.
Experience developing and executing pharmaceutical industry content, particularly in managing Medical, Legal & Regulatory review processes.
Comfortable navigating ambiguity to resolve problems and identify solutions.
Proven track record of successfully working with cross‑functional teams to deliver results.
Demonstrated ability to work in a dynamic, rapidly changing environment.
Strong verbal and written communications skills with high attention to detail.
Strong problem‑solving skills.
Proven ability to translate consumer insights and brand strategies into effective marketing campaigns.
Additional Information
Location: Indianapolis
Actual compensation will depend on a candidate’s education, experience, skills, and geographic location. The anticipated wage for this position is $58,500–$137,500.
Full‑time equivalent employees will also be eligible for a company bonus and a comprehensive benefit program that includes 401(k), pension, vacation, medical, dental, vision, prescription drug benefits, flexible spending accounts, life insurance, death benefits, leave of absence, employee assistance program, fitness benefits and employee clubs and activities.
EEO Statement Lilly is proud to be an EEO Employer and does not discriminate on the basis of age, race, color, religion, gender identity, sex, gender expression, sexual orientation, genetic information, ancestry, national origin, protected veteran status, disability, or any other legally protected status.
Lilly is dedicated to helping individuals with disabilities actively engage in the workforce. If you require accommodation to submit a resume for a position at Lilly, please complete the accommodation request form.
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Position Overview At Lilly, we unite caring with discovery to make life better for people around the world. We are a global healthcare leader headquartered in Indianapolis, Indiana. Our employees around the world work to discover and bring life‑changing medicines to those who need them, improve the understanding and management of disease, and give back to our communities through philanthropy and volunteerism.
Key Responsibilities
Self‑Starter: Stay up to date with social media trends, new platforms, and ways of working with the social networks.
Understand market trends associated with prioritized platforms (Facebook, Instagram, YouTube, TikTok, X, Snapchat, Reddit).
Navigate a highly matrixed organization: develop organic and paid social media strategies collaborating with internal social, website, search, creative and media partners to drive business results.
Integrate into the Brand team(s) to understand strategy, goals and objectives, assist in making recommendations based on social experience, and serve as a trusted partner through Lilly’s internal content review processes.
Collaborate with community managers, social listeners, and fellow strategists within the team; partner with internal IT teams and agencies to implement processes for launching approved capabilities.
Assist the Social Strategy and Capabilities team with the creation of a comprehensive social media strategy playbook and stay ahead of emerging trends, providing regular updates on platform offerings and functionalities.
Measurement and Applying Findings
Deliver insights to brands monthly or quarterly on data from social listening, community managers and other data sources.
Leverage data to make recommendations for social media execution, foster integration with other channels, and identify opportunities to start or stop activities to maximize business results.
Partner with brands, data/analytics, media services, web and search to develop KPIs that can be quickly delivered to leadership via scorecards.
Risk Management
Ensure strict compliance with Lilly guidelines, good promotional practices, privacy policies, and all relevant FDA, quality, or process‑related policies and procedures. Partner with Brand Teams, Legal, Enablement, Compliance and Privacy.
Practice appropriate Marketing and Medical interactions.
Ensure content meets Lilly Brand and Brand standards and aligns with brand promise.
Demonstrate knowledge and commitment to applicable laws, regulations and policies governing social media activities.
Basic Qualifications
Bachelor’s Degree or work experience equivalent.
2 or more years of Digital or Social Media Marketing experience and leading the development and execution of Social Media Strategy for brands and/or functional areas.
Qualified applicants must be authorized to work in the United States on a full‑time basis. Lilly will not provide support for or sponsor work authorization and/or visas for this role.
Additional Preferences
Collaborative and inclusive in nature connecting across a highly matrixed organization with agility and respect for people.
Experience developing and executing pharmaceutical industry content, particularly in managing Medical, Legal & Regulatory review processes.
Comfortable navigating ambiguity to resolve problems and identify solutions.
Proven track record of successfully working with cross‑functional teams to deliver results.
Demonstrated ability to work in a dynamic, rapidly changing environment.
Strong verbal and written communications skills with high attention to detail.
Strong problem‑solving skills.
Proven ability to translate consumer insights and brand strategies into effective marketing campaigns.
Additional Information
Location: Indianapolis
Actual compensation will depend on a candidate’s education, experience, skills, and geographic location. The anticipated wage for this position is $58,500–$137,500.
Full‑time equivalent employees will also be eligible for a company bonus and a comprehensive benefit program that includes 401(k), pension, vacation, medical, dental, vision, prescription drug benefits, flexible spending accounts, life insurance, death benefits, leave of absence, employee assistance program, fitness benefits and employee clubs and activities.
EEO Statement Lilly is proud to be an EEO Employer and does not discriminate on the basis of age, race, color, religion, gender identity, sex, gender expression, sexual orientation, genetic information, ancestry, national origin, protected veteran status, disability, or any other legally protected status.
Lilly is dedicated to helping individuals with disabilities actively engage in the workforce. If you require accommodation to submit a resume for a position at Lilly, please complete the accommodation request form.
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