Bel Air Resorts Group
Bel Air Resorts Group is a
25-year hospitality company
specializing in luxury resort development and operations across North America and the Caribbean. With properties in
Quebec, the Bahamas, and North Carolina , we're rapidly expanding our portfolio with two new developments currently underway.
Digital-First Success:
We've built our entire business on digital marketing excellence—generating
100% of our revenue through online channels . With 10 active websites, nearly 40 sites developed over the years, and
95% direct bookings , we're proof that strategic digital marketing drives real business results.
Our Growth
60+ team members across all properties
10-person corporate team in North Miami
Strong brand reputation and market visibility
Implementing cutting-edge AI booking technology
Bel Air Resorts Group is a
25-year hospitality company
specializing in luxury resort development and operations across North America and the Caribbean. With properties in
Quebec, the Bahamas, and North Carolina , we're rapidly expanding our portfolio with two new developments currently underway.
Our Portfolio
Bel Air Tremblant (Quebec)
La Palmeraie Bahamas (Harbour Island)
Bel Air Bahamas
Bel Air Asheville (North Carolina)
Digital-First Success:
We've built our entire business on digital marketing excellence—generating
100% of our revenue through online channels . With 10 active websites, nearly 40 sites developed over the years, and
95% direct bookings , we're proof that strategic digital marketing drives real business results.
Our Growth
60+ team members across all properties
10-person corporate team in North Miami
Strong brand reputation and market visibility
Implementing cutting-edge AI booking technology
The Role We're seeking a
Senior Digital Marketing Manager
who can own and execute our digital strategy across all properties. This is a hands‑on leadership role for someone who combines strategic thinking with technical execution—not just a strategist, but someone who can build, implement, and optimize campaigns themselves.
You'll be responsible for:
SEO Strategy & Execution
Develop and implement comprehensive SEO strategies across 10+ websites
Conduct technical SEO audits and implement improvements
Create content strategies that drive organic traffic and bookings
Monitor rankings, traffic, and conversion metrics
Stay ahead of algorithm updates and industry best practices
PPC Campaign Management
Plan, build, and optimize Google Ads campaigns across multiple properties
Manage substantial advertising budgets with ROI accountability
A/B test ad copy, landing pages, and bidding strategies
Analyze performance data and adjust campaigns for maximum bookings
Expand into new platforms as opportunities arise
Website Design & Development
Design and build landing pages using WordPress
Optimize user experience and conversion paths
Implement tracking, analytics, and conversion toolsCollaborate with our team on website redesigns and launches
Ensure mobile responsiveness and site speed optimization
Email Marketing
Develop and execute email campaigns to our existing customer base
Build automated workflows and segmentation strategies
Analyze campaign performance and optimize for engagement
Social Media Marketing
Grow our Instagram presence through organic and paid strategies
Create content strategies that showcase our luxury properties
Manage social advertising campaigns and influencer partnerships
AI & Innovation
Work with our team to implement AI-powered booking enhancements
Explore emerging marketing technologies and platforms
Stay at the forefront of hospitality marketing trends
What We're Looking For Required Experience & Skills:
5+ years
in digital marketing with proven results (hospitality/travel/real estate strongly preferred)
Expert-level SEO knowledge
– technical, on-page, off-page, and content strategy
Proven PPC expertise
– Google Ads certification preferred, track record of managing $40K+ monthly budgets
WordPress proficiency
– ability to build pages, customize themes, and implement plugins
Technical implementation skills
– Google Analytics, Tag Manager, Search Console, marketing automation platforms
Hands‑on executor
– not just strategy, but someone who builds and implements campaigns themselves
Data‑driven mindset
– comfortable with analytics, reporting, and ROI analysis
Email marketing experience
– Mailchimp, Constant Contact, or similar platforms
Social media marketing
– Instagram, Facebook, paid social campaigns
Bonus Points
Experience with booking engines or hospitality-specific platforms
Familiarity with AI marketing tools
Graphic design skills (Canva, Photoshop)
Experience managing multiple brand websites simultaneously
Bilingual (English/French or English/Spanish)
Personal Qualities
Self‑starter who thrives with autonomy
Detail‑oriented with strong organizational skills
Creative problem‑solver who finds solutions, not roadblocks
Comfortable working in a fast‑paced, growing company
Passionate about travel, hospitality, and creating exceptional guest experiences
What We Offer Competitive Compensation:
$100,000 base salary + performance‑based bonuses
Professional Growth:
Be a key player in a rapidly expanding hospitality group
Industry Perks:
Work in luxury hospitality with exposure to beautiful resort destinations
Ownership & Impact:
Your work directly drives bookings and business growth
Collaborative Culture:
Join a 10‑person Miami team that values innovation and results
Resources & Tools:
Access to the marketing platforms and tools you need to succeed
Location:
North Miami office—work alongside our executive team
Why Join Bel Air Resorts Group? This isn't a typical marketing role. You'll have the
autonomy to shape strategy , the
resources to execute , and the
visibility to see your direct impact
on a growing portfolio of luxury properties. If you're tired of being just a small piece of a large corporate machine and want to make a real difference, this is your opportunity.
You'll work with beautiful properties in world‑class destinations, collaborate with a passionate team, and build marketing systems that drive millions in revenue. We're not looking for someone who needs hand‑holding—we need a digital marketing expert who can hit the ground running and help us scale.
How to Apply If you're a digital marketing professional who loves the technical side as much as the creative side, and you're ready to take ownership of marketing for a growing luxury hospitality brand, we want to hear from you.
Your resume
A brief cover letter explaining why you're the right fit
Examples of your work (websites you've built, campaigns you've managed, results you've achieved)
Seniority level
Mid‑Senior level
Employment type
Full‑time
Job function
Marketing and Sales
Industries
Hospitality
Referrals increase your chances of interviewing at Bel Air Resorts Group by 2x
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We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
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25-year hospitality company
specializing in luxury resort development and operations across North America and the Caribbean. With properties in
Quebec, the Bahamas, and North Carolina , we're rapidly expanding our portfolio with two new developments currently underway.
Digital-First Success:
We've built our entire business on digital marketing excellence—generating
100% of our revenue through online channels . With 10 active websites, nearly 40 sites developed over the years, and
95% direct bookings , we're proof that strategic digital marketing drives real business results.
Our Growth
60+ team members across all properties
10-person corporate team in North Miami
Strong brand reputation and market visibility
Implementing cutting-edge AI booking technology
Bel Air Resorts Group is a
25-year hospitality company
specializing in luxury resort development and operations across North America and the Caribbean. With properties in
Quebec, the Bahamas, and North Carolina , we're rapidly expanding our portfolio with two new developments currently underway.
Our Portfolio
Bel Air Tremblant (Quebec)
La Palmeraie Bahamas (Harbour Island)
Bel Air Bahamas
Bel Air Asheville (North Carolina)
Digital-First Success:
We've built our entire business on digital marketing excellence—generating
100% of our revenue through online channels . With 10 active websites, nearly 40 sites developed over the years, and
95% direct bookings , we're proof that strategic digital marketing drives real business results.
Our Growth
60+ team members across all properties
10-person corporate team in North Miami
Strong brand reputation and market visibility
Implementing cutting-edge AI booking technology
The Role We're seeking a
Senior Digital Marketing Manager
who can own and execute our digital strategy across all properties. This is a hands‑on leadership role for someone who combines strategic thinking with technical execution—not just a strategist, but someone who can build, implement, and optimize campaigns themselves.
You'll be responsible for:
SEO Strategy & Execution
Develop and implement comprehensive SEO strategies across 10+ websites
Conduct technical SEO audits and implement improvements
Create content strategies that drive organic traffic and bookings
Monitor rankings, traffic, and conversion metrics
Stay ahead of algorithm updates and industry best practices
PPC Campaign Management
Plan, build, and optimize Google Ads campaigns across multiple properties
Manage substantial advertising budgets with ROI accountability
A/B test ad copy, landing pages, and bidding strategies
Analyze performance data and adjust campaigns for maximum bookings
Expand into new platforms as opportunities arise
Website Design & Development
Design and build landing pages using WordPress
Optimize user experience and conversion paths
Implement tracking, analytics, and conversion toolsCollaborate with our team on website redesigns and launches
Ensure mobile responsiveness and site speed optimization
Email Marketing
Develop and execute email campaigns to our existing customer base
Build automated workflows and segmentation strategies
Analyze campaign performance and optimize for engagement
Social Media Marketing
Grow our Instagram presence through organic and paid strategies
Create content strategies that showcase our luxury properties
Manage social advertising campaigns and influencer partnerships
AI & Innovation
Work with our team to implement AI-powered booking enhancements
Explore emerging marketing technologies and platforms
Stay at the forefront of hospitality marketing trends
What We're Looking For Required Experience & Skills:
5+ years
in digital marketing with proven results (hospitality/travel/real estate strongly preferred)
Expert-level SEO knowledge
– technical, on-page, off-page, and content strategy
Proven PPC expertise
– Google Ads certification preferred, track record of managing $40K+ monthly budgets
WordPress proficiency
– ability to build pages, customize themes, and implement plugins
Technical implementation skills
– Google Analytics, Tag Manager, Search Console, marketing automation platforms
Hands‑on executor
– not just strategy, but someone who builds and implements campaigns themselves
Data‑driven mindset
– comfortable with analytics, reporting, and ROI analysis
Email marketing experience
– Mailchimp, Constant Contact, or similar platforms
Social media marketing
– Instagram, Facebook, paid social campaigns
Bonus Points
Experience with booking engines or hospitality-specific platforms
Familiarity with AI marketing tools
Graphic design skills (Canva, Photoshop)
Experience managing multiple brand websites simultaneously
Bilingual (English/French or English/Spanish)
Personal Qualities
Self‑starter who thrives with autonomy
Detail‑oriented with strong organizational skills
Creative problem‑solver who finds solutions, not roadblocks
Comfortable working in a fast‑paced, growing company
Passionate about travel, hospitality, and creating exceptional guest experiences
What We Offer Competitive Compensation:
$100,000 base salary + performance‑based bonuses
Professional Growth:
Be a key player in a rapidly expanding hospitality group
Industry Perks:
Work in luxury hospitality with exposure to beautiful resort destinations
Ownership & Impact:
Your work directly drives bookings and business growth
Collaborative Culture:
Join a 10‑person Miami team that values innovation and results
Resources & Tools:
Access to the marketing platforms and tools you need to succeed
Location:
North Miami office—work alongside our executive team
Why Join Bel Air Resorts Group? This isn't a typical marketing role. You'll have the
autonomy to shape strategy , the
resources to execute , and the
visibility to see your direct impact
on a growing portfolio of luxury properties. If you're tired of being just a small piece of a large corporate machine and want to make a real difference, this is your opportunity.
You'll work with beautiful properties in world‑class destinations, collaborate with a passionate team, and build marketing systems that drive millions in revenue. We're not looking for someone who needs hand‑holding—we need a digital marketing expert who can hit the ground running and help us scale.
How to Apply If you're a digital marketing professional who loves the technical side as much as the creative side, and you're ready to take ownership of marketing for a growing luxury hospitality brand, we want to hear from you.
Your resume
A brief cover letter explaining why you're the right fit
Examples of your work (websites you've built, campaigns you've managed, results you've achieved)
Seniority level
Mid‑Senior level
Employment type
Full‑time
Job function
Marketing and Sales
Industries
Hospitality
Referrals increase your chances of interviewing at Bel Air Resorts Group by 2x
Get notified about new Digital Marketing Manager jobs in
North Miami Beach, FL .
Miami, FL $110,000.00-$150,000.00 2 weeks ago
Director, Digital Marketing - downtown Miami
Miami, FL $120,000.00-$140,000.00 2 weeks ago
Assistant Director of Marketing and Communications
Director, Digital Marketing & Performance
Marketing Manager - Manager – Community & Retail Activation
Director, Brand Marketing, Luxury Brands - CALA
Fort Lauderdale, FL $114,200.00-$155,600.00 3 months ago
Regional Marketing Manager - South Florida
Director of Content Marketing - Bookit.com
Miami, FL $115,000.00-$130,000.00 3 weeks ago
Director International Brand Management, Integrated Marketing
Pembroke Pines, FL $250,000.00-$300,000.00 3 weeks ago
Miami, FL $90,000.00-$110,000.00 2 weeks ago
LN Concerts, Tour Marketing Director LATAM
Miami, FL $120,000.00-$150,000.00 2 weeks ago
Miami, FL $150,000.00-$170,000.00 1 month ago
Miami, FL $160,000.00-$180,000.00 1 day ago
Miami Beach, FL $68,640.00-$148,535.00 1 month ago
Miami, FL $173,500.00-$231,500.00 9 months ago
Area Director of Marketing - Remote / SE Florida Based Miami, FL $180,000.00-$190,000.00 10 hours ago
We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr